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This was a presentation to a Networking Breakfast put on my Terri Cooper on the Sunshine Coast. The audience was primarily SME's and so the presentation was designed to be as practical as possible.
I presented a three part content marketing framework to help give the audience an understanding of what the content that they need to create, needs to do.
In addition I included some actual examples of types of content that they could create.
Clipping is a handy way to collect important slides you want to go back to later.