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What is TonlaKazan?
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What is TonlaKazan?

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TonlaKazan is world\'s first AD RBT Platform!

TonlaKazan is world\'s first AD RBT Platform!

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  • 1. World’s First Ad RBT Platform
  • 2. TonlaKazan.. + +
    • TonlaKazan is the world’s first RingBackTone mobile advertising platform .
    • It is a service that mixes web 2.0 , RingBackTone technology and media all in one.
  • 3. Subscribers
  • 4.
      • What Tonics want?
      • Register via web/wap sites!
      • Demographic info for profiling
      • Becoming advertising medium – winning!
    Consumer Experience
  • 5. www.tonlakazan.com Sec Units Win! Prepaid Postpaid
  • 6. Entering Wap Site Selecting Brand Jingle Balance Check Out 1. 2. wap.tonlakazan.com 3.
  • 7. BRANDS
  • 8.
    • What brands want?
    • Simplicity and technology meet! Reach as much people as possible!
    • Decide on the number of people and your budget!
      • How many people they would like to reach via TonlaKazan
      • Profile of the Tonics selecting their brand jingles.
    • The advertisers jingle is published as a RingBackTone content on the web and wap site
    Advertiser Experience
  • 9. Campaign Reports XYZ Company Motto
  • 10. Pricing Model CPL (COST PER LISTENING) TonlaKazan has a performance-based pricing model, Cost Per Listening (CPL) in which advertisers are charged according to the amount of branded RBT that callers hear Budget= (Branded RBT) x (CPL) Budget: Total Cost of TonlaKazan Campaign Branded RBT: Amount of the branded RBT* listened by the customers CPL: Cost Per Listening ( Constant for all brands) * Call duration over 5 seconds will be charged
  • 11. They Tone & Win !
  • 12. Nominations /Awards -Best VAS- -Nominations-