APRIL 2010




Content Technologies, Inc.


COMPANY OVERVIEW
Content Technologies, Inc.




I.      Executive Summary
II.     Disruptive Proprietary Technology - How it works….
III.  ...
CONFIDENTIAL   3
Content Technologies, Inc.


Executive Summary…..What we do
Content Technologies, Inc. (CTI) systems can decipher, master ...
Content Technologies, Inc.


Executive Summary….Mission Statement

Our mission is to become the leading provider of accura...
CONFIDENTIAL   6
Content Technologies, Inc.

Disruptive Proprietary Technology

CTI typifies disruptive technology, which is a technology o...
Content Technologies, Inc.
Disruptive Proprietary Technology – How it Works……

                   DATA
         DATA      ...
Content Technologies, Inc.
 Disruptive Proprietary Technology – How it Works……
Below is an example using the collegiate st...
CONFIDENTIAL   10
Content Technologies, Inc.

Current and Future Vertical Markets

CTI is organized by several vertical markets. Key vertica...
CONFIDENTIAL   12
Content Technologies, Inc.

CTI‟s Initial Vertical Market
 CTI‟s initial vertical market is CRAM101, which provides an
 on...
Content Technologies, Inc.
 CTI‟s Initial Vertical Market

The second product in the CRAM101 product line is the Print-on-...
Content Technologies, Inc.
Multi-Billion Dollar Industry




•   Global college & university textbooks account for an esti...
Content Technologies, Inc.
Alternative Delivery of Content

CTI is continuing to update its applications to
provide its co...
Content Technologies, Inc.
    2010 Targeted Vertical Market

CTI‟s next vertical market would be Continuing Professional
...
CONFIDENTIAL   18
Content Technologies, Inc.
    Marketing Strategy
CTI will deploy an integrated, multi-channel marketing strategy for each...
CONFIDENTIAL   20
Content Technologies, Inc.
Exit Strategies

CTI is a diversified technology company with meaningful barriers of entry
and ...
CONFIDENTIAL   22
Content Technologies, Inc.

CTI Milestones – Last six months
CTI has accomplished multiple objectives over the last six mo...
CONFIDENTIAL   24
Content Technologies, Inc.
Sources and Uses, the „Ask‟

CTI is raising up to $5,700,000 (Capital) in two tranches; tranche...
CONFIDENTIAL   26
Content Technologies, Inc.
Current and Future Organizational Chart
                                                       ...
CONFIDENTIAL   28
Content Technologies, Inc.
  Summary Proforma Income Statement
  As CTI continues to grow given it is a low cost operating...
Content Technologies, Inc.
Summary Proforma Balance sheet
CTI has an unlevered balance sheet and significant financial dis...
CONFIDENTIAL   31
Content Technologies, Inc.
Transaction Considerations
CTI‟s technology is disruptive and innovative technology that, until...
CONFIDENTIAL   33
Content Technologies, Inc.
    Principals

     Dr. Scott Parfitt, Founder and CEO

•    CTI‟s Founder and Chief Executive...
Content Technologies, Inc.
Principals

    Michael Pocaterra, Chairman

•   Current – Chairman of the Board of CTI. Mr. Po...
Content Technologies, Inc.
Principals

    Greg E. Nelson, Director

•   2008 – Current – Founding Member of Capital Insig...
Content Technologies, Inc.
    Principals
     Brett L. Bishov, Director

•    2009 - Current – Founding member of Capital...
Content Technologies, Inc.
    Principals
     Greg G. Landry, Special Director
•    2009 - Current – Founding managing me...
Content Technologies, Inc.
    Principals
     Nick DeFilippis, Special Director - Corporate Marketing

•    Nick DeFilipp...
CONFIDENTIAL   40
Content Technologies, Inc.




  Direct any and all inquiries to the individuals below.



Mr. Micheal Pocaterra          ...
Content Technologies, Inc.




The information contained in this management presentation is preliminary
and is provided fo...
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Content Technologies

  1. 1. APRIL 2010 Content Technologies, Inc. COMPANY OVERVIEW
  2. 2. Content Technologies, Inc. I. Executive Summary II. Disruptive Proprietary Technology - How it works…. III. Current and Future Vertical Markets IV. Vertical Market Overview V. Marketing Strategy VI. Markets and Exit Strategy VII. CTI Milestones ~ Last 6 Months VIII. Sources and Uses, the „Ask‟ IX. Current and Future Organizational Chart – Vertical Markets X. Financial Proforma XI. Transaction Considerations XII. Principals XIII. Contact Information CONFIDENTIAL 2
  3. 3. CONFIDENTIAL 3
  4. 4. Content Technologies, Inc. Executive Summary…..What we do Content Technologies, Inc. (CTI) systems can decipher, master and interpret any English-written content through proprietary, multi-dimensional artificial intelligence technologies (AI Technology). Our technology can digest large amounts of content and distill it down to it‟s essence, cutting interpretation time down dramatically and creating actionable and smart information. • After an initial research and development phase and multiple beta tests, CTI has been able to successfully validate its revenue model and ability to execute through its first vertical market , CRAM101, further described herein. • CTI‟s proprietary AI Technology is a fully automated system that is the most efficient, effective, and economical content production and management system in any industry. • The AI Technology has limitless applications, currently targeted towards a variety of vertical markets including, the undergraduate and graduate levels, technical schools, high schools, medical education and data management, continued professional education (CPE), including professional exams (i.e.: CPA, JD, CFA, etc), and corporate and product education. • The AI Technology provides CTI the lowest cost of content and publishing production, operations, and the shortest time-to-market over any of its competitors. CONFIDENTIAL 4
  5. 5. Content Technologies, Inc. Executive Summary….Mission Statement Our mission is to become the leading provider of accurate, actionable and cost-effective distilled and concise content to accelerate learning and decision making. CONFIDENTIAL 5
  6. 6. CONFIDENTIAL 6
  7. 7. Content Technologies, Inc. Disruptive Proprietary Technology CTI typifies disruptive technology, which is a technology or innovation that improves a product or service in ways that the market does not expect, typically by being significantly more cost effective, accessible, and an efficient alternative to the current market offering. • If we examine the publishing industry, publishing text books is a multi-step, laborious process that includes research, analysis, design, authoring, copyedit, review, re-write, layout, proofs, final edit, production, distribution. The timeline for this multi-step process often takes 12 – 18 months at a cost of millions of dollars. • In general, traditional publishers use antiquated systems, are labor intensive, and possess multi levels of human error. CTI‟s proprietary AI Technology render the traditional publisher methods obsolete by accelerating and automating the current approach. CTI has the lowest cost of content, the lowest cost of product, highest level of accuracy, and the fastest time to market versus any competitor it faces in this space. • CTI‟s proprietary technology is highly disruptive to the industries it participates in! CONFIDENTIAL 7
  8. 8. Content Technologies, Inc. Disruptive Proprietary Technology – How it Works…… DATA DATA World Wide Web DATA Existing Knowledge Proprietary Information Books, Completion 95%+ Periodicals, Magazines AI Engine 95+% Learning Knowledge Base % System Real Time 75% Continual Learning 50% 25% CONTENT FOR 0.0% MULTIPLE VERTICAL Starts MARKETS 0.0% 1 2 3 4 5 Days CONFIDENTIAL 8
  9. 9. Content Technologies, Inc. Disruptive Proprietary Technology – How it Works…… Below is an example using the collegiate study guide market to illustrate how Content Technologies, Inc. (CTI) can eliminate nearly $2 billion of hard costs in the publishing industry. CTI is tantamount to the disruption iTunes created in the delivery of music where material amounts of hard costs associated with production and delivery are eliminate/circumvented. CTI can deliver content that is fastest to market, annual production capacity more than 12 times the entire industry and real time content, all at fraction of the cost while circumventing virtually all publishing hard costs. PROCESS TIME 12-18 MONTHS CONTENT/ Authoring, Research, Layout, Production Copyedit, RETAILER & PUBLISHING Analysis Proofs & & Review & INDUSTRY & Design Re-write Final Edit Distribution CONSUMER Content Technologies, Inc. Number of Total Note: * Based on the following Time Units Cost per Production assumptions: Required Published Book Cost (i) 3,000 units published per Study Guide 1 Year month 3,000 ~$750,000 $2.2 billion (ii) $100 per text book, Industry annual (iii) books have a 3-year life production (iv) Annual overhead CTI 2.5 7,500 ~$165.00* $1.25 million allocation of $500,000 Months 9 CONFIDENTIAL
  10. 10. CONFIDENTIAL 10
  11. 11. Content Technologies, Inc. Current and Future Vertical Markets CTI is organized by several vertical markets. Key vertical markets include any information intensive industry where content continuously evolves and requires real-time updates, content creation/publishing costs are high, and delivery systems are expensive. • Currently serviced vertical market is the college textbook market • CTI product line: CRAM101 • 2010 additional vertical markets pending launch • Continuing Professional Education (CPE) • Continuing Medical Education (CME) CONFIDENTIAL 11
  12. 12. CONFIDENTIAL 12
  13. 13. Content Technologies, Inc. CTI‟s Initial Vertical Market CTI‟s initial vertical market is CRAM101, which provides an online and retail print-on-demand (PoD) learning application for the undergraduate college student. • www.CRAM101.com is a subscription based service that gives the subscriber all of the notes, highlights, and self-teaching practice exams for more than 12,000 objective style current collegiate textbooks on a single website. • $9.95 per month compared to $40+ typically charged per study guide. Meaningful value proposition and „one stop shop‟. • PhD level tools include bulletized summary notes, highlights, interactive sample problems, and multiple self-teaching practice exams. • CRAM101 currently is the only worldwide collegiate/academic educational social network that has a Facebook application. • CRAM101 has an inventory of approximately 12,000 College textbook reviews and practice exams. • CRAM101 is essentially a “reverse textbook” giving the student the specifics of what they need to know, rather than generalities and elaborations. CONFIDENTIAL 13
  14. 14. Content Technologies, Inc. CTI‟s Initial Vertical Market The second product in the CRAM101 product line is the Print-on-Demand (PoD) Textbook Outline Notebooks. • CRAM‟S PoD inventory consists of more than 7,000 titles already being sold through Walmart.com, Amazon.com, Barnes & Noble.com and other online retailers. • CRAM101 has established a partnership with Ingram Industries Lightning Source division for manufacturing and distribution of its PoD products, minimizing CRAM‟s overhead costs. • CTI leverages CRAM‟s PoD product to sell CRAM101.com subscriptions. Historically, over 8% of PoD purchasers join CRAM101.com. CRAM101 College Study Network (CSN) - Facebook • CTI has completed its CRAM101 Facebook application and plans to launch for the fall semester of 2010. Facebook has over 27 million college students subscribing from over 7 countries. CRAM101 will be the first educational based social network technology. CONFIDENTIAL 14
  15. 15. Content Technologies, Inc. Multi-Billion Dollar Industry • Global college & university textbooks account for an estimated 32% of the global educational publishing industry revenue estimated at $91 billion dollars for 2009. • The publishing industry is comprised of a few large multibillion dollar market leaders and several smaller publishing houses. College textbook publishers are traditional publishing houses with very high overhead costs, an 18-24 month time to market, high list prices, and relatively low margins. • An average textbook in the U.S. now exceeds $150 retail. A typical student will purchase on average 5 textbooks per semester, spending close to $1,500 per year. This number does not include study guides or practice exams, if they are even available. CONFIDENTIAL 15
  16. 16. Content Technologies, Inc. Alternative Delivery of Content CTI is continuing to update its applications to provide its content on the most current forms of media. • CRAM101 eBook Notes - For the iPad, Kindle and Sony eBook readers. These products will be distributed by Ingram and sold on Amazon and other retailer sites as a $9.95 download per title. • CRAM101 iPhone/iPod Exams - Flashcard reviews of the titles will be available on the video version of iPod as an iTunes download at $4.95 per title. CONFIDENTIAL 16
  17. 17. Content Technologies, Inc. 2010 Targeted Vertical Market CTI‟s next vertical market would be Continuing Professional Education and Continued Medical Education. This business to business (B to B) and business to consumer (B-to C) model is highly desirable for CPE/CME providers leveraging CTI‟s significant reduction of cost of content, fastest time to market, and most timely updates to industry/rule changes. The CPE/CME market provides CTI meaningful growth. • Continued Education combined for CPE/CME is in excess of a $70+ billion dollar market and CTI will enter this market in the fall of 2010. • CTI‟s private labeled CPE/CME products will be sold through current CPE/CME market leaders. Market leaders are continually looking at alternative ways to gain market-share through timeliness, cost reduction and differentiation initiatives. • CTI will also sell its own brand of CPE/CME products through existing channels and relationships at price points competitively below current market prices of approximately $350+. • Complimenting the CPE/CME study guides will be CTI online courses at a price point of $150. CONFIDENTIAL 17
  18. 18. CONFIDENTIAL 18
  19. 19. Content Technologies, Inc. Marketing Strategy CTI will deploy an integrated, multi-channel marketing strategy for each of its vertical markets for B-to-B and B-to-C to raise brand awareness and drive sales and revenue. CTI will focus on co-marketing programs with partner channels, where appropriate, thereby leveraging and optimizing marketing spend and ROI in each of the vertical markets. The tactical mix will include web and print advertising, sponsorships, public relations, social networking, direct sales, indirect re-sellers and sales venture partners to drive revenue while minimizing internal sales costs. • CTI will pursue marketing and sales objectives through existing relationships with Walmart.com, Facebook, Amazon, Barnes & Noble, Ingram Industries, Lightening Source Division, Apple, among others to deliver CTI products and solutions. • CTI will work to increase brand awareness by harnessing the „viral‟ networking power of the internet and digital technologies to create a “buzz” among our target audience. • CTI has produced multiple promotional videos for the CRAM101 product line that will be featured on Facebook, YouTube, podcasts, social networking platforms (MySpace,Hi5, Facebook), among others. CONFIDENTIAL 19
  20. 20. CONFIDENTIAL 20
  21. 21. Content Technologies, Inc. Exit Strategies CTI is a diversified technology company with meaningful barriers of entry and will continue to enter several vertical markets where CTI has a sustainable competitive advantage due to its low cost of content, shortest time to market, and low overhead. The corporate attributes of CTI provide a highly desirable acquisition for many prospective buyers. • CTI‟s organization structure with its various verticals enables CTI to have multiple exit opportunities. Each vertical can be treated independently and have its own exit strategy, i.e., acquisition by a strategic, joint venture, IPO, exclusive/non-exclusive licensing. • CTI itself provides several excellent opportunities related to an exit strategy as a strategic acquisition target, private equity target or IPO. CONFIDENTIAL 21
  22. 22. CONFIDENTIAL 22
  23. 23. Content Technologies, Inc. CTI Milestones – Last six months CTI has accomplished multiple objectives over the last six months that have had a meaningful impact on establishing CTI as a force in the publishing industry. • Published in three months what would be measured as twice the college textbook publishing industry‟s output in one year. • Expanded college textbook inventory to more than 12,000 titles in less than three months. • Retail sales have affirmed CTI‟s revenue model and occurred without any marketing expense. • Successfully raised in the last six months approximately $2,700,000 to fund inventory build out and general working capital. • Established a strategic marketing alliance with ecampus.com to expand CRAM101 distribution. • Currently in negotiations with an industry leading continuing medical education provider to form a joint venture. CONFIDENTIAL 23
  24. 24. CONFIDENTIAL 24
  25. 25. Content Technologies, Inc. Sources and Uses, the „Ask‟ CTI is raising up to $5,700,000 (Capital) in two tranches; tranche 1 - $2,700,000 (Tranche 1), which was raised in July and September and funded over the last six-months and tranche 2 - $3,000,000 (Tranche 2). We are completing the capital raise to provide CTI the remaining funding set forth herein. • Since the capital raise began CTI has created significant additional shareholder value through its milestones described herein. • Tranche 2 will be utilized to fund general working capital, marketing/advertising, branding, and launch of additional verticals. CONFIDENTIAL 25
  26. 26. CONFIDENTIAL 26
  27. 27. Content Technologies, Inc. Current and Future Organizational Chart Vertical Markets Existing/Future Project Managers Chief Financial Officer CRAM101 Kellie Dingman Board of Directors Continued Professional Education - ‘CPE’ Chief Marketing Officer Continued Medical Education – ‘CME’ Dr. Scott Parfitt Grammar School and Chief Operating Officer High School CEO Corporate Education Chief Technology Officer Facebook Project Manager Technology iPad/iPod/Kindle/other Project Manager Director of Human Resources Future Vertical Markets CONFIDENTIAL 27
  28. 28. CONFIDENTIAL 28
  29. 29. Content Technologies, Inc. Summary Proforma Income Statement As CTI continues to grow given it is a low cost operating company the incremental cash flow generated accelerates EBITDA margins dramatically. The assumptions below, based upon empirical data are considered by management to be conservative. The Tranche 2 Capital is well justified, highly accretive and generates an ROI within 2 years that is multiples of invested Capital. Content Technologies, Inc. Common Common Common Proforma Year 1 Size Year 2 Size Year 3 Size Revenue POD 2,484,000 25.40% 8,280,000 34.78% 16,560,000 27.21% Cram101.com 192,783 1.97% 2,856,048 12.00% 4,174,224 6.86% Facebook 606,328 6.20% 2,425,313 10.19% 5,760,117 9.47% Kindle 189,000 1.93% 425,250 1.79% 1,275,750 2.10% iPod 126,000 1.29% 283,500 1.19% 708,750 1.16% Corporate Education 360,000 3.68% 810,000 3.40% 1,822,500 2.99% Continued Professional Ed. 5,400,000 55.23% 8,100,000 34.02% 28,350,000 46.59% 6 - 12 Education 420,000 4.30% 630,000 2.65% 2,205,000 3.62% Total Revenues 9,778,111 100.00% 23,810,111 100.00% 60,856,341 100.00% Operating Expenses Production 950,000 9.72% 4,100,000 17.22% 4,700,000 7.72% Sales & Marketing 2,000,000 20.45% 1,850,000 7.77% 5,900,000 9.69% G&A 843,000 8.62% 1,850,000 7.77% 2,124,000 3.49% Total Operating Expenses 3,793,000 38.79% 7,800,000 32.76% 12,724,000 20.91% EBITDA 5,985,111 61.21% 16,010,111 67.24% 48,132,341 79.09% Note: All information contained herein is proforma and will be subject to change. CTI, its principals and affiliates make no representations or warranties related to the accuracy of the information contained herein. CONFIDENTIAL 29
  30. 30. Content Technologies, Inc. Summary Proforma Balance sheet CTI has an unlevered balance sheet and significant financial discipline. Based upon management‟s proforma cash flow, post tranche 2 Capital raise, CTI would have ample financial resources to effectively execute its strategy to grow systematically into the identified profitable vertical markets. Content Technologies, Inc. Unaudited Balance Sheet - UNAUDITED January 31, 2010 Current Assets Cash 539,291 Total Current Assets 539,291 Fixed Assets Hardware 9,904 Total Fixed Assets 9,904 Other Assets Other Assets - Intangible and Tangible 6,000,000 Total Other Assets 6,000,000 Total Assets 6,782,856 Liabilities and Equity Total Current Liabilities - Total Long-Term Liabilities - Total Liabilities - Equity Note: All information contained herein is Capital Stock and PIC Surplus 8,573,224 unaudited and may be subject to Retained Earnings (1,790,368) change. CTI, its principals and affiliates make no representations or warranties Total Equity 6,782,856 related to the accuracy of the information contained herein. Total Liabilities and Equity 6,782,856 CONFIDENTIAL 30
  31. 31. CONFIDENTIAL 31
  32. 32. Content Technologies, Inc. Transaction Considerations CTI‟s technology is disruptive and innovative technology that, until now, did not exist. Low operating costs, timely execution, significant client cost reduction and diversified applications provide for a highly desirable investment in CTI. • The education technology industry is expected to grow to more than $69 billion over the next 3 years. CTI is ahead of the curve! • Tangible proven revenue and demand model through CRAM101. • Unique and highly innovative disruptive and strategic proprietary technology. • Verifiable demand and proven revenue model. • Identifiable strategic, public and private equity exit strategies readily accessible and measurable. • CTI‟s technology would support valuations consistent with technology‟s top valuations. • Twitter recently received a $1B valuation and raised $100MM • Publishing houses • Internet companies: Yahoo, Google, Amazon, Barnes & Noble • Private equity with internet-based portfolio companies • Multiple vertical market applications • $91 Billion educational publishing market • $38 Billion Continuing Professional Education (CPE) information market • Corporate and product education • Real and sustainable competitive advantages • Lowest cost-of-product • Best time-to-market • Strategic partners in place • Low cost and low overhead incremental infrastructure requirements providing significantly higher profitability during growth • Existing traction CONFIDENTIAL 32
  33. 33. CONFIDENTIAL 33
  34. 34. Content Technologies, Inc. Principals Dr. Scott Parfitt, Founder and CEO • CTI‟s Founder and Chief Executive Officer is Dr. Scott R. Parfitt, a former fortune 1,000 turnaround specialist, a 2 time entrepreneur, an educator, a human factors psychologist, a technologist, and a successful business leader. • PhD in psychology at the University of Notre Dame where he specialized in the application of technology for the advancement of human learning. While at Notre Dame as a graduate student, Dr. Parfitt designed and constructed the first artificial intelligent based software system for statistical analysis and designed and taught the first artificial intelligence courses at the university. • Founded Soft Productions, Inc. in 1984, an educational software development company. The company designed the first software that could produce ancillaries to accompany college and high school textbooks. • Formed strategic relationships with the 18 significant U.S. educational publishers and published over 800 titles to accompany textbooks. In the early 1990‟s the U.S. educational publishing industry began to consolidate through numerous acquisitions and mergers. The board of Soft Productions elected to sell off its assets in the educational market to one of its former strategic partners. As part of the sale, Parfitt and the other principles agreed to exit educational publishing for 5 years. • After Soft Productions, taught as a Professor at the University of Notre Dame and worked with several fortune 500 companies developing various successful technology and brick and mortar ventures where he demonstrated his ability to turn businesses around and jumpstart profitability. CONFIDENTIAL 34
  35. 35. Content Technologies, Inc. Principals Michael Pocaterra, Chairman • Current – Chairman of the Board of CTI. Mr. Pocaterra has founded numerous firms and been an active investor in many of them for over 45 years. • 1991 – 2004 – Mr. Pocaterra became a principal in H.J. Meyers member NYSE and leading Investment banking firm in California where he was responsible for raising approximately $400 million for 16 companies, which he then took public in subsequent years. • 1980 – 1991 – Mr. Pocaterra joined Bear Sterns & Co and was in various investment banking and financial positions • 1973 – Mr. Pocaterra was a founding member of the Pacifica Options Exchange. • 1966 – Mr. Pocaterra opened an office in Los Angeles where he joined M.C. Adams & Co, a dealer in various financial instruments. • 1963 – Mr. Pocaterra was a founding partner of Scheinman Hochstin & Trota a member firm of the NYSE. • Mr. Pocaterra has held securities licenses that cover virtually all aspects of the financial industry as well as having been an arbitrator for the CBOE and FINRA. CONFIDENTIAL 35
  36. 36. Content Technologies, Inc. Principals Greg E. Nelson, Director • 2008 – Current – Founding Member of Capital Insight, LLC an Investment Banking firm responsible for advising clients on a broad range of transactions. • Founding Partner of Madex Capital LLC a Scottsdale, Arizona based venture capital and private equity firm with a focus in technology and distressed commercial real estate equity joint ventures. • 1989 - 2008 – Chief Executive Officer of a diversified real estate developer based in Phoenix, Arizona. Mr. Nelson was responsible for developing over 3 million sq ft of office retail and industrial space and growing the portfolio from $10M to $250M. As a principal investor, Mr. Nelson was responsible for the negotiation and execution of more than $500 million in construction loans, CMBS loans, equity joint ventures and mezzanine loan transactions. • Mr. Nelson graduated with a Bachelor of Science with a Business Administration, Finance, Investments, and Marketing Degree from Babson College, Wellesley, MA . • Mr. Nelson has been an active member of the International Council of Shopping Centers (ICSC), National Association of Office and Industrial Properties (NAIOP) and the Real Estate and Investment Advisory Council (REIAC). CONFIDENTIAL 36
  37. 37. Content Technologies, Inc. Principals Brett L. Bishov, Director • 2009 - Current – Founding member of Capital Insight, LLC an Investment Banking firm responsible for advising clients on a broad range of transactions. • 2003 - 2009 – Partner of Trefethen and Co, LLC an Investment Banking firm responsible for advising clients on a broad range of transactions. • 1998 – 2003 – Head of Origination Group for American Commercial Capital acquired by Wells Fargo in 2001. Mr. Bishov‟s responsibilities included origination, financial analysis, structuring, negotiation and closing of structured finance transactions. • 1996 – 1998 – Mr. Bishov managed and created various structured synthetic financial instruments in the healthcare industry. • 1994 – 1996 – Mr. Bishov was a Vice President and officer with First Bank and Trust Company of Illinois ("First Bank") responsible for commercial loan origination, underwriting and execution as well as the creation of First Bank's residential loan program. • 1991 – 1994 – Mr. Bishov was at Grant Thornton focusing on bank audit and RTC restructuring. Mr. Bishov sat for the CPA exam. • Mr. Bishov graduated with a Bachelor of Science with an Accounting and Business Administration Degree from the University of Kansas. CONFIDENTIAL 37
  38. 38. Content Technologies, Inc. Principals Greg G. Landry, Special Director • 2009 - Current – Founding managing member of Capital Insight, LLC an Investment Banking firm responsible for advising clients on a broad range of transactions. • 2003 – 2009 – Partner of a Trefethen & Co, LLC, an Investment Banking firm, head of the Investment Banking practice and responsible for advising clients on a broad range of transactions. • 1985 – 2002 – Mr. Landry was a senior executive and majority equity holder at Dairy Mart Convenience Stores, Inc. ("Dairy Mart"). During his tenure Dairy Mart grew from approximately 200 stores to over 1,300 stores, Mr. Landry served in various roles including President and Chief Executive Officer, Chief Operating Officer, Chief Financial Officer and Treasurer. During his career with Dairy Mart, Mr. Landry was instrumental in the negotiation and acquisition of over 1,000 convenience stores. He also was the architect of a network rationalization plan and was directly involved in the successful sale of over 300 under-performing or non-strategic locations. Mr. Landry led the negotiations, resulting in the successful sale of Dairy Mart to ACT. • 1980 – 1985 – Mr. Landry performed Financial Advisory and Business Assurance Services to various clients while at PriceWaterhouseCoopers. Mr. Landry is a Certified Public Accountant. • Mr. Landry graduated with a Bachelor of Science in Business Administration Degree (Summa Cum Laude) from Western New England College, has attended the Executive MBA program at the University of Massachusetts and has served on the adjunct faculty of Western New England College as an instructor in corporate finance. • Mr. Landry has also served on the Board of Directors or otherwise volunteered his services to various charitable organizations. CONFIDENTIAL 38
  39. 39. Content Technologies, Inc. Principals Nick DeFilippis, Special Director - Corporate Marketing • Nick DeFilippis serves as a Special Marketing Advisor to the Board and CEO of Content Technologies, Inc. Mr. DeFilippis currently is Head of Worldwide Marketing for a business unit of IBM, Inc.. • Mr. DeFilippis is a senior marketing professional with nearly twenty years of experience developing innovative and effective integrated marketing programs for leading global companies. • Mr. DeFilippis is experienced in brand building, product/service development, social media, customer relationship/loyalty programs, media relations, internal communications, new business development, managing agency relationships, financial accountability and supervising staff. • Previously, Mr. DeFilippis served as an account director with Integrated Marketing Communications, a Chicago- based marketing agency, where he served large clients in developing marketing strategies and brand building programs. • Mr. DeFilippis started his career with Nuveen Investments in Chicago as a marketing associate developing marketing strategies for the various product channels. • Mr. DeFilippis graduated with a Bachelor of Arts from the University of Wisconsin, Madison, WI, 1991. • Mr. DeFilippis is active in the non-profit community. He supports the Mayo Foundation, Phoenix Symphony Orchestra, and Childhelp,. CONFIDENTIAL 39
  40. 40. CONFIDENTIAL 40
  41. 41. Content Technologies, Inc. Direct any and all inquiries to the individuals below. Mr. Micheal Pocaterra Mr. Brett L. Bishov Chairman Director C (310) 922-6921 C (480) 773-1710 primaterra@msn.com bishov@capitalinsightllc.com Mr. Greg Nelson Director C (602) 321-2808 nelson@capitalinsightllc.com CONFIDENTIAL 41
  42. 42. Content Technologies, Inc. The information contained in this management presentation is preliminary and is provided for illustrative purposes only and is subject to change. Any estimates and projections (financial or otherwise) contained herein involve significant elements of subjective judgment and analysis based on assumptions that may or may not be correct. Other parties might project materially different estimates than the estimates included in this Management Presentation. The estimates included in this Management Presentation are not indications of the level of premiums for any transaction. Content Technologies, Inc. (“CTI”), its advisors, principals, employees and affiliates make no representations or warranties, expressed or implied, as to the accuracy or completeness of the information contained in this Management Presentation, and nothing contained herein is, or shall be relied upon as, a promise or representation, whether as to the past or the future. This Management Presentation does not purport to contain all of the information that is required to evaluate CTI and possible related financial or product position. All information would require independent verification and review. Content Technologies, Inc., its advisors, principals, employees and affiliates assume no responsibility for its accuracy or completeness. This material is highly confidential and not for external distribution. CONFIDENTIAL 42

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