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QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
QR Codes at OpenTech 2011
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QR Codes at OpenTech 2011

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Talk given 2011-05-21 at OpenTech …

Talk given 2011-05-21 at OpenTech

Lanyrd: http://lanyrd.com/2011/opentech/
YouTube: http://www.youtube.com/watch?v=I5cXsB4GVG4
AudioBoo: http://audioboo.fm/boos/363171
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Transcript

  • 1. @edent #OpenTech
  • 2. QR Codes @edent #OpenTech
  • 3. Who Am I?● Terence Eden● Mobile Internet Consultant with 8 years experience in Mobile Web● Questions? Please interrupt me!● Shy? Tweet me - @edent● Bored? Read my blog http://shkspr.mobi/blog/ @edent #OpenTech
  • 4. @edent #OpenTech
  • 5. @edent #OpenTech
  • 6. How Can We Make This Better? Can This Be Interactive? @edent #OpenTech
  • 7. QR Codes @edent #OpenTech
  • 8. Whats a Barcode? @edent #OpenTech
  • 9. What Can A Barcode Do?● Machine Readable● Hold a single number● Client has to query a database to find out what the number means More info at http://en.wikipedia.org/wiki/Barcode @edent #OpenTech
  • 10. @edent #OpenTech
  • 11. What Is A QR Code?● Free and Open Standard● Can hold URLs ● (and much more)● Quick and easy to scan● Works on all cameraphones ● not just “smartphones”● Free apps for all platforms ● http://GetReader.com @edent #OpenTech
  • 12. @edent #OpenTech
  • 13. @edent #OpenTech
  • 14. @edent #OpenTech
  • 15. @edent #OpenTech
  • 16. @edent #OpenTech
  • 17. QR Codes Are Everywhere @edent #OpenTech
  • 18. How Can We Use QR Codes? @edent #OpenTech
  • 19. URL ● Link the user directly to a website ● Syntax http://example.com@edent #OpenTech
  • 20. Phone Numbers ● Direct dial a phone number ● Make sure its in international (+44) format ● Syntax tel:%2B3300654508 @edent #OpenTech
  • 21. SMS ● Send an SMS ● Include a message ● Syntax smsto:70800:The %20message@edent #OpenTech
  • 22. Business Card (vCard) ● Share an address book entry ● Can get very complex ● Syntax BEGIN:VCARD N:Lord;Jonathan TEL:+442072196913 EMAIL:jonathan.lord.mp@parli ament.uk VERSION:2.1 END:VCARD @edent #OpenTech
  • 23. Examples & Ideas @edent #OpenTech
  • 24. Text To Give ● SMS donations @edent #OpenTech
  • 25. Text For Information / Reporting ● Use FrontlineSMS to gather data and / or respond @edent #OpenTech
  • 26. Link To Useful Information ● Make a poster more useful & interactive @edent #OpenTech
  • 27. ...but consider the best way http://yfrog.com/hslsdscfj @edent #OpenTech
  • 28. Link To Information ● YouTube videos ● Share information @edent #OpenTech
  • 29. Link To Like ● “Like” on Facebook @edent #OpenTech
  • 30. Hashtags@edent #OpenTech
  • 31. OpenPlaqueshttp://www.flickr.com/photos/14298302@N07/2073728040/ @edent #OpenTech
  • 32. Rethinking The Park Sign @edent #OpenTech
  • 33. Rethinking The Park Sign @edent #OpenTech
  • 34. The “Rules” of QR Codes @edent #OpenTech
  • 35. Rules● Mobile Friendly● Mobile Friendly● Mobile Friendly @edent #OpenTech
  • 36. Rules● Mobile Friendly ● m.example.com / example.mobi● Mobile Friendly ● International dialling codes +44 ● Not 0800 – use 0300● Mobile Friendly ● Location – does the person have to reach to scan? ● Error correction ● Black ink – white background @edent #OpenTech
  • 37. To Recap● QR codes are everywhere● QR codes increase accessibility● QR codes are free (libre & gratis)● You need to start using them now @edent #OpenTech
  • 38. Thank YouTerence.Eden@shkspr.mobi - http://shkspr.mobi/blog/ - @edent +44 7717 512 963 @edent #OpenTech

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