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Day 3 pr training session 9   planning an event - rtf quito 2012
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Day 3 pr training session 9 planning an event - rtf quito 2012

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  • Explain to participants that each day we will introduce the agenda with the topics of the day. We will try to cover most of the topics during the session, but it might be needed to come back to the room after the common sessions to finish working, so expect at least two days to work late. Read the agenda for day 1,
  • With the group decide which is the best order for a time line when planning an event.
  • Go to doc file and check every item one by one
  • Transcript

    • 1. Agenda for the day 31) Expectations3) Best Practice Sharing5) Planning an Event7) Local Media9) Working with partner organizations and LMO’s11) PR Tools and Evaluating Needs13) Evaluation www.cisv.org
    • 2. Planning an Event PR Mission: Ensure CISV’s Educational purpose and outcomes are communicated accurately and engagingly. www.cisv.org
    • 3. Getting started• 1. Set the goals – Why are we doing this event besides PR• 2. Define budget to be spent• Who? Define your audience (s)• What? Define appropriate type of event / Key Messages• How? Campaign Elements to communicate• Where? Define Site/Venue/Location• With Whom? Build a support team• Update/tropicalize and follow check list• Planning is key• Prevention is success! www.cisv.org
    • 4. Time Line EvaluatePayvendors The event Confirm Site Form a team Agenda Send invites Make a plan Budget www.cisv.org
    • 5. Event task Check list www.cisv.org
    • 6. TASK• 3 GROUPS• Plan an event for the given audience and present to the board for approval.• You must have a: – Communication Plan and strategy – Message for the invite / Show your invite – Budget – be detail with the important numbers – Logistics www.cisv.org
    • 7. Did you know?CISV has over 200 Chapters world wideCISV new official web page will be launch in Sept2012Peace EducationFirst Mosaic 2006First IPP 1997 www.cisv.org
    • 8. Some tips- Keep track of milestones –Anniversaries-Success stories, people, impact of CISV-Water Day-Earth Hour-Peace Day-Measure Success-Road Show – exhibit your programswhile traveling from city to city www.cisv.org