Getting Unstuck: From Desktop to Device

Slide 1: Getting Unstuck  Moving from Desktop to Device 

Slide 2: How can we break free from desktop-centric thinking?

Slide 3: How can we approach convergence in the right way?

Slide 4: How can we develop inclusive strategies?

Slide 5: How can we train and hire for new roles?

Slide 6: How can we build once?

Slide 7: How can we not copy Apple?

Slide 8: How can we get unstuck?

Slide 9:  One Year Ago 

Slide 12: “This is brand new big shit. It all started today.” —Jason Fried, 37signals

Slide 13: What now?

Slide 14: Liz Danzico “The moderator”

Slide 15: Chris Messina “The veteran”

Slide 16: John SanGiovanni “The innovator guy”

Slide 17: Raj Singh “The strategy guy”

Slide 18: George Arriola “The in-house guy”

Slide 19: Lightning Round 1. Describe your scenario briefly 2. Direct to a panelist if appropriate 3. We’ll answer in one minute

Slide 20: Lightning Round “We need to think about mobile, but have no expertise. How do we get started?” —Anonymous

Slide 21: Lightning Round “Mobile development is like some sort of CIA operation— everything is a secret. Where can I get inspiration?” —Robert M.

Slide 22: Getting Unstuck  Moving from Desktop to Device 

Slide 23: Lightning Round

Slide 24: Go get unstuck.  THANK YOU 