Strategic Enterprise Design - 1st Enterprise Design Retreat by eda.c and EA Fellows, Barcelona 2013
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What is this about? Designing and architecting for enterprise-wide innovation and transformation ...
What is this about? Designing and architecting for enterprise-wide innovation and transformation
Who is behind this?
John Gøtze, EA Fellows
Milan Guenther, eda.c
Who should join us?
Fellow architects, designers, analysts and consultants in the areas of
Enterprise / Business / Information Architecture,
Brand / User / Customer Experience,
Design Thinking, Interaction and Service Design,
Strategic Innovation and Transformation
Note from the organisers
We have found that we have a mutual interest in Enterprise Design, which we both work with, but using different approaches.
John re-designs enterprises as an Enterprise Architect, working with creating coherent enterprises where strategy, business and technology are aligned through enterprise roadmaps; and Milan does the same as a Strategic Design Consultant, applying a design approach to find out about potential futures and making them visible.
We think we can learn a lot from each other, and came up with the idea of this retreat. But then we thought again -- why not invite some of our respected peer architects and designers to join us, so we can all learn together and from each other?
John & Milan
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