Balancing Creativity with Leadership: The Challenge of Social Media, with Andy Shaindlin

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Education and non-profit leaders, such as heads of schools, directors, and presidents, face a daunting challenge.

As strategists they must inspire confidence through consistent, reliable leadership. At the same time, however, they are expected to innovate, creatively carving a path through untried technologies, strategies, and ideas.

Andy will explore how leaders can model dynamic experimentation and risk-taking, while also providing the security of reliable, and even predictable, leadership.

Published in: Business, Economy & Finance
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Balancing Creativity with Leadership: The Challenge of Social Media, with Andy Shaindlin

  1. 1. alumni futures Balancing Creativity with Leadership: The Challenge of Social Media Andy Shaindlin EdSocialMedia Summit San Francisco 2012 http://www.alumnifutures.comTuesday, April 17, 12
  2. 2. alumni futures http://www.alumnifutures.comTuesday, April 17, 12
  3. 3. alumni futures Innovative… Risk-taking… Creative… http://www.alumnifutures.comTuesday, April 17, 12
  4. 4. alumni futures … ble nt… Relia iste … ns table Co dic Pre http://www.alumnifutures.comTuesday, April 17, 12
  5. 5. alumni futures http://www.alumnifutures.comTuesday, April 17, 12
  6. 6. alumni futures High Creativity = Low Leadership Low Creativity = High Leadership http://www.alumnifutures.comTuesday, April 17, 12
  7. 7. alumni futures http://www.alumnifutures.comTuesday, April 17, 12
  8. 8. alumni futures Outside the box… http://www.alumnifutures.comTuesday, April 17, 12
  9. 9. alumni futures Outside the box… …too risky for a leader! http://www.alumnifutures.comTuesday, April 17, 12
  10. 10. alumni futures http://www.alumnifutures.comTuesday, April 17, 12
  11. 11. alumni futures Leadership potential Creative problem-solving http://www.alumnifutures.comTuesday, April 17, 12
  12. 12. alumni futures http://www.alumnifutures.comTuesday, April 17, 12
  13. 13. alumni futures ~100 Pairs of College Students http://www.alumnifutures.comTuesday, April 17, 12
  14. 14. alumni futures ~100 Pairs of College Students Evaluated partner’s ideas for creativity Evaluated partner’s leadership potential http://www.alumnifutures.comTuesday, April 17, 12
  15. 15. alumni futures http://www.alumnifutures.comTuesday, April 17, 12
  16. 16. alumni futures “What could an airline do to obtain more revenue from passengers?” http://www.alumnifutures.comTuesday, April 17, 12
  17. 17. alumni futures “What could an airline do to obtain more revenue from passengers?” ½: Useful answers http://www.alumnifutures.comTuesday, April 17, 12
  18. 18. alumni futures “What could an airline do to obtain more revenue from passengers?” ½: ½: Useful and Useful answers innovative answers http://www.alumnifutures.comTuesday, April 17, 12
  19. 19. alumni futures Studies 1 & 2 http://www.alumnifutures.comTuesday, April 17, 12
  20. 20. alumni futures Studies 1 & 2 High Leadership Potential = http://www.alumnifutures.comTuesday, April 17, 12
  21. 21. alumni futures Studies 1 & 2 High Leadership Potential = Low Creative Problem Solving http://www.alumnifutures.comTuesday, April 17, 12
  22. 22. alumni futures Studies 1 & 2 High Leadership Potential = Low Creative Problem Solving http://www.alumnifutures.comTuesday, April 17, 12
  23. 23. alumni futures Studies 1 & 2 High Leadership Potential = Low Creative Problem Solving Low Leadership Potential = http://www.alumnifutures.comTuesday, April 17, 12
  24. 24. alumni futures Studies 1 & 2 High Leadership Potential = Low Creative Problem Solving Low Leadership Potential = High Creative Problem Solving http://www.alumnifutures.comTuesday, April 17, 12
  25. 25. alumni futures http://www.alumnifutures.comTuesday, April 17, 12
  26. 26. alumni futures Creativity Leadership http://www.alumnifutures.comTuesday, April 17, 12
  27. 27. alumni futures Creativity Leadership http://www.alumnifutures.comTuesday, April 17, 12
  28. 28. alumni futures Low High High Creativity Low Leadership http://www.alumnifutures.comTuesday, April 17, 12
  29. 29. alumni futures Low High High Creativity Low Leadership http://www.alumnifutures.comTuesday, April 17, 12
  30. 30. alumni futures Low High High Creativity Low Leadership http://www.alumnifutures.comTuesday, April 17, 12
  31. 31. alumni futures Low High High Creativity Low Leadership http://www.alumnifutures.comTuesday, April 17, 12
  32. 32. alumni futures Low High High Creativity Low Leadership http://www.alumnifutures.comTuesday, April 17, 12
  33. 33. alumni futures Low High High Creativity Low Leadership http://www.alumnifutures.comTuesday, April 17, 12
  34. 34. alumni futures Low High High Creativity Low Leadership http://www.alumnifutures.comTuesday, April 17, 12
  35. 35. alumni futures http://www.alumnifutures.comTuesday, April 17, 12
  36. 36. alumni futures ME http://www.alumnifutures.comTuesday, April 17, 12
  37. 37. alumni futures ME YOU http://www.alumnifutures.comTuesday, April 17, 12
  38. 38. alumni futures I’m going ME YOU to take a risk! http://www.alumnifutures.comTuesday, April 17, 12
  39. 39. alumni futures http://www.alumnifutures.comTuesday, April 17, 12
  40. 40. alumni futures Creative = filtered out of: http://www.alumnifutures.comTuesday, April 17, 12
  41. 41. alumni futures Hiring Creative = filtered out of: Promotion Leadership http://www.alumnifutures.comTuesday, April 17, 12
  42. 42. alumni futures http://www.alumnifutures.comTuesday, April 17, 12
  43. 43. alumni futures With social… http://www.alumnifutures.comTuesday, April 17, 12
  44. 44. alumni futures With social… …new people given opportunity http://www.alumnifutures.comTuesday, April 17, 12
  45. 45. alumni futures http://www.alumnifutures.comTuesday, April 17, 12
  46. 46. alumni futures “Can I become more creative?” 500 students 2 groups: More & Less Creative http://www.alumnifutures.comTuesday, April 17, 12
  47. 47. alumni futures What would you bring on a family vacation to the moon? Can you order people to be creative? http://www.alumnifutures.comTuesday, April 17, 12
  48. 48. alumni futures Closing Thoughts http://www.alumnifutures.comTuesday, April 17, 12
  49. 49. alumni futures Closing Thoughts “Combine old-school tactics with new technologies to stay relevant & effective. http://www.alumnifutures.comTuesday, April 17, 12
  50. 50. alumni futures Closing Thoughts “Combine old-school tactics with new technologies to stay relevant & effective. Heres where we get creative: We must blend what we know about our work & institutions with the new tools and services in our arsenals.” http://www.alumnifutures.comTuesday, April 17, 12
  51. 51. alumni futures Closing Thoughts “Combine old-school tactics with new technologies to stay relevant & effective. Heres where we get creative: We must blend what we know about our work & institutions with the new tools and services in our arsenals.” – Liz Allen, Tools of Engagement, Currents, April 2012 http://www.alumnifutures.comTuesday, April 17, 12
  52. 52. alumni futures Closing Thoughts The person at the top cant learn for the organization. Social tools, digital brainstorming & next generation collaboration tools are the OS for the next generation. Leadership comes from this and becomes visible. - after Peter Senge, The Fifth Discipline http://www.alumnifutures.comTuesday, April 17, 12
  53. 53. alumni futures Closing Thoughts http://www.alumnifutures.comTuesday, April 17, 12
  54. 54. alumni futures Closing Thoughts • Driving the use of new platforms = innovation http://www.alumnifutures.comTuesday, April 17, 12
  55. 55. alumni futures Closing Thoughts • Driving the use of new platforms = innovation • Driving the use of new platforms = leadership http://www.alumnifutures.comTuesday, April 17, 12
  56. 56. alumni futures Closing Thoughts • Driving the use of new platforms = innovation • Driving the use of new platforms = leadership • Social media allows you to lead by innovating http://www.alumnifutures.comTuesday, April 17, 12
  57. 57. alumni futures Further Reading Recognizing creative leadership: Can creative idea expression negatively relate to perceptions of leadership potential? http://www.management.wharton.upenn.edu/mueller/docs/ Mueller_Goncalo_Kamdar-JESP_creativity-leadership.pdf Follow the crowd in a new direction: When conformity pressure facilitates group creativity (and when it does not) http://www.sciencedirect.com/science/article/pii/S0749597811001555 Others’ anger makes people work harder not smarter: The effect of observing anger and sarcasm on creative and analytical thinking http://psycnet.apa.org/index.cfm?fa=buy.optionToBuy&id=2011-09700-001 Tools of Engagement, CASE Currents, April 2012 http://tinyurl.com/allen-engagement http://www.alumnifutures.comTuesday, April 17, 12
  58. 58. alumni futures Photo Credits • Wingwalker http://www.flickr.com/photos/aspexdesign/6038389693/ • Kiddie ride http://www.flickr.com/photos/manueb/3258516556/ • Creative person http://www.flickr.com/photos/wadem/2773930416/ • Outside the box http://www.flickr.com/photos/artjonak/6250513028/ • Oil refinery http://www.flickr.com/photos/97373666@N00/3107827737/ • Airline http://www.flickr.com/photos/flyforfun/4261940077/ • Stapler http://en.wikipedia.org/wiki/File:Red_Swingline.jpg • Steve Jobs http://commons.wikimedia.org/wiki/File:Steve_Jobs_Headshot_2010-CROP.jpg • Office http://www.flickr.com/photos/metrolibraryarchive/2941081152/ • Faith http://www.abinesh.com/delirium/posts/note-to-self-13/ • Uncertain http://doesthismakemybloglookfat.blogspot.com/ • Moon family http://www.flickr.com/photos/panacheart/3552841419/ http://www.alumnifutures.comTuesday, April 17, 12
  59. 59. alumni futures Thank You! www.alumnifutures.com andy@alumnifutures.com @alumnifutures facebook.com/alumnifutures http://www.alumnifutures.comTuesday, April 17, 12

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