Politiek 2.0

Wat is web 2.0? (...) A set of technologies and applications that enable efficient interaction among people, content, and data in support of collectively fostering new businesses, technology offerings, and social structures. (...) (Forrester)

Wat is web 2.0? (...) Social media describes the online tools and platforms that people use to share opinions, insights, experiences, and perspectives with each other. Social media can take many different forms, including text, images, audio, and video. Popular social mediums include blogs, message boards, podcasts, wikis, and vlogs. (...) (Dion Hinchcliffe)

Wat is web 2.0? (Dion Hinchcliffe)

Wat is web 2.0? The social web: rich media content (video, widgets), tagging, sharing, dialoog

Politiek 2.0 Steeds meer mensen vinden hun politieke informatie on line (Pew Internet survey) >> je moet daar zijn waar je kiezers en aanhangers zijn

Politiek 2.0

Storytelling: blogs & foto’s

Storytelling: video

Hillcam

Miller tv

Youtube

Social networks

Facebook

MySpace

digg/reddit/del.icio.us

Widgets

Twitter

Aggregated sites: Hillary Hub

Telefoon

Ringtones & wallpapers

Informatie

Donaties

Websites

Second Life

Politiek 2.0

Storytelling video: Hillcam You saw them as the Sopranos. Now follow Hillary and Bill Clinton across Iowa

Storytelling video: Miller tv

Youtubification van de verkiezingen?

Engagement

Personal branding

Informatie

Dialoog

Youtube volgens David All

Two-camera strategy at all times

Watch the footage. Archive well

3. Monitor opponent’s channel / organic search results

4. Prepare known hit responses early / “flood the zone.”

5. Several different campaign YouTube accounts

Facebook Facebook is a social utility that connects you to people around you

Facebook 71% van de ‘tweens and teens’ loggen wekelijks in op sites als Facebook and MySpace (Alloy Media, Juni 2007)

Facebook

Facebook : Democrats

Facebook : Republicans

Facebook : stats

Facebook “ Enhance or facilitate my social-networking experience. Offer me utilities to enhance my production process or tools to help me better able to express or engage myself.” (Alloy Media, Juni 2007)

Facebook

Facebook widgets

Aggregated sites: Hillaryhub “ Always Hillary, always positive”

Twitter .com

Twitter

Website: dialoog & contact

Second Life

Mobiel