Local Web Optimizer Slide ShowPresentation Transcript
Move to the Head of the Pack with Local Web Optimizer
Have Local consumers find your business
What is Local Web Optimizer?
Local Web Optimizer is the Yellow Pages of the 21 st Century.
It maximizes your business’ exposure to potential customers looking for your products/services in your geographic area.
The Value of Local Search Optimizer Is More than Just Web Traffic
Local Search Facts:
63% of US internet users performed a local search online in July 2006 * that number increased to 82% in July 2007 ** .
When translating the % to numbers, approximately 109 million people performed a local search online during the summer of 2007 * .
47% of local searchers visited a local merchant as result of search behavior * .
41% of local searches made contact offline as a result of search * .
* comScore Networks, Sep 2006
** ClickZ, Aug 2007
Who Supports Local Listings?
20 Major search engines, directories, internet yellow pages and consumer review websites place a priority on enhanced and directly submitted local listings.
Listings also appear on searches via mobile phone, GPS, Google SMS and MSN 411.
Google also places local listings from SuperPages.com, YellowPages.com, CitySearch.com and Yahoo! Local in its organic search results.
Accurate mapping coordinates via Mavteq GPS feeds are also covered.
How Does It Work?
Map listings are very similar to SEO: the search engines base their rankings on the quality of the content in the listing and the perceived relevance of channels that list your locations.
Local Web Optimizer provides customized content.
Our distribution is constantly updated and tested to achieve maximum rankings.
The Process Website + Keywords + Address + Phone Number
Research & refine keywords and competitive value
Through manual uploads, bulk uploads and partnerships – place listing in search engines, directories and other relevant sources
Strong Ranking on local searches
Results generally appear within 30-60 days of submission
Your listing will appear across all major search engines, Internet Yellow Pages, user review sites and mobile searches.
ECommerce Partners provides quarterly position reports to demonstrate the success of the submissions.
ECP resubmits listings at least once every quarter, whether data requires changing or not, to keep listings fresh and relevant.
ECP provides monthly Google stats for Impressions and Page Views.
Data Management & Reports
Initial Syndication: Covers the entire network of X locations for a one-time setup fee of $1800 per location. (Includes the data management of the retail locations to produce enhanced, highly ranked listing across a wide variety of local search outlets.)
Coverage: Syndication coverage is across all relevant local search traffic channels. Channels include Google, Yahoo, MSN, Ask, Citysearch, Superpages, Yellow Book, infoUSA, Amacai and more.
Updates: The monthly fee of $120 per location covers all updates, changes and modifications to be implemented as needed throughout the contract term.
Results : Once the listings have been syndicated, ECP will provide quarterly Google stats, success collateral documentation and before/after positions reporting in order to gauge the success of the service.
Terms of Agreement
ECommerce Partners | 59 Franklin Street, Suite 6B
New York, NY 10003 | (212) 334-3390 | www.ecommercepartners.net | www.7designers.com