1. Product Feed Management for Google Product Search ™ (also called Google Shopping)

2. “ For Zappos, Google Product Search delivers the most traffic , the most exposure , and the most conversions - for free ”. see full article http:// www.google.com/base/help/ps_quotes_zappos.html

3. What is Google Product Search? Since May 2007, results from Google Shopping, a free price comparison engine (similar to NexTag, Bizrate or Shopzilla), have been included in regular Google search results.

4. Where is Google Product Search ? Google product search results can be accessed directly through Google’s upper navigation bar.

9. Appendix

10. What are people saying about Google Shopping Google Product Search delivered a 400% increase in traffic and an 11% ROI improvement. Backcountry.com conversions from Google Product Search are 30% higher than any other shopping search engine. BestPrices.com garnered 35 percent of all sales through Google Product Search. Google AdWords and Product Search combined provide ReStocklt.com with about 40% of total business in a given month.