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ESTC 2011 Presentation by Michelle Libby, Cayuga Sustainable Hospitality, Win-Win Partnerships
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ESTC 2011 Presentation by Michelle Libby, Cayuga Sustainable Hospitality, Win-Win Partnerships

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Ecotourism and Sustainable Tourism Conference (ESTC) (http://www.ecotourismconference.org) Presentation by Michelle Libby, Sustainability Director, Cayuga Sustainable Hospitality, presented September …

Ecotourism and Sustainable Tourism Conference (ESTC) (http://www.ecotourismconference.org) Presentation by Michelle Libby, Sustainability Director, Cayuga Sustainable Hospitality, presented September 2011. Session: 3.4 Win-Win Partnerships: Connect Locally, Grow Globally. Organized by The International Ecotourism Society (http://www.ecotourism.org), the ESTC is a unique tourism industry annual conference providing practical solutions to advance sustainability goals for the tourism industry.

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  • 1. This presentation was presented at the Ecotourism and Sustainable Tourism Conference 2011 (ESTC 2011), held in Hilton Head Island, South Carolina, USA, from September 19th-21st. Organized by The International Ecotourism Society (TIES), the ESTC is a unique annual conference providing practical solutions to advance sustainability goals for the tourism industry.
    Learn more about the ESTC: http://www.ecotourismconference.org
    ESTC on Twitter: http://www.twitter.com/ESTC_Tourism
    ESTC on Facebook: http://www.facebook.com/ESTC.Tourism
    The International Ecotourism Society | web www.ecotourism.orgemail info@ecotourism.org | tel +1 202 506 5033
  • 2. The Local Flavor
    Win-Win Partnerships
  • 3. Who is Cayuga?
    We’re a hotel management company specializing in sustainable lodging experiences
    6 properties (costarica and nicaragua)
    300 employees
    8 million in sales
    based out of san jose, costarica
  • 4. Cayuga’s Vision
    We will be recognized as the worldwide leader in
    sustainable hospitality management of small upscale
    lodges and resorts, consistently exceeding the
    expectations of our hotel owners, guests and employees.
  • 5. Our Business Model
    local approach
    small
    up-scale
    sustainable
  • 6. What is local for us?
    Hiring local
    Buying local
    Offering local
    Helping local
  • 7. Why the local approach?
    It is our way of giving back
    …..giving people the opportunity to make a living in the places they are from…..
    ….helping to reduce migration from rural to urban areas….
    ….distributing wealth…..
  • 8. For us…local is essential for sustainability
  • 9. People and the Planet?
    Our staff are the emissaries for sustainability and conservation in their communities.
  • 10. hiring local
  • 11. buying local
  • 12. Offeringlocal
  • 13. helping local
  • 14. Challenges of going local
    Hiring
    Training (increased cost)
    Language, basic job skills
    Cultural perceptive differences (creates delays)
    Time
    Communication
    Buying and Offering
    Limits range of options
    Can present quality control challenges
    Helping
    Time intensive
  • 15. Overcoming some challenges
    Challenge
    Hiring
    Training (increased cost)
    Language, basic job skills
    Cultural perceptive differences (creates delays)
    Time
    Communication
    Process to address
    Improved recruitment and selection process
    Recognize the time issue and plan accordingly
    Work on improved time management, planning, and compliance with staff
    Improved communication – simple language; repetition, confirmation
  • 16. Overcoming some challenges
    Challenge
    Buying and Offering
    Limits range of options
    Can present quality control challenges
    Helping
    Time intensive
    Process to address
    Work with suppliers to improve quality control
    Look for alternatives
    Manage expectation
    Build it into yearly workplans and evaluations, and prioritize accordingly
  • 17. Experience
    Why the local approach?
    With local flavor this turns into
    Learn
    Relax
    Connect
  • 18. Experience
    Learn
    Relax
    Connect
  • 19. Hiring Local
  • 20. Hiring Local

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