Product Development and Licensing at the Smithsonian Institution Libraries Erin Clements Rushing Digital Image Coordinator

Product Development and Licensing at the Smithsonian Institution Libraries The Smithsonian has a library? 20 branch libraries throughout the Institution Book Conservation Lab and Digital Imaging Center Collection of 1.5 million printed books and manuscripts Handle our own rights and reproductions inquiries

The Smithsonian has a library?

20 branch libraries throughout the Institution

Book Conservation Lab and Digital Imaging Center

Collection of 1.5 million printed books and manuscripts

Handle our own rights and reproductions inquiries

Product Development and Licensing at the Smithsonian Institution Libraries Provide images for products through Galaxy of Images website Smithsonian Business Ventures, Product Development and Licensing Office SIL does not produce or sell actual products

Provide images for products through

Galaxy of Images website

Smithsonian Business Ventures, Product Development and Licensing Office

SIL does not produce or sell actual products

Galaxy of Images http:// www.sil.si.edu/imagegalaxy /

http:// www.sil.si.edu/imagegalaxy /

Galaxy of Images Public access to almost 8,000 of our most popular digital images Can be browsed through Image Collections or searched Provides rights and reproductions policies, fee schedule and contact information

Public access to almost 8,000 of our most popular digital images

Can be browsed through Image Collections or searched

Provides rights and reproductions policies, fee schedule and contact information

Galaxy of Images

Galaxy of Images

Galaxy of Images Future plans online purchase of digital images and rights www.smithsonianimages.com

Future plans

online purchase of digital images and rights

www.smithsonianimages.com

Galaxy of Images Who uses our images? Mostly authors/photo researchers for book illustration Television documentaries (History Channel, Discovery, PBS) Products and advertising

Who uses our images?

Mostly authors/photo researchers for book illustration

Television documentaries (History Channel, Discovery, PBS)

Products and advertising

Galaxy of Images Early Museums Ferrante Imperato Dell'historia naturale . . . , 1599

Early Museums

Ferrante Imperato Dell'historia naturale . . . ,

1599

Galaxy of Images Trade Literature Ratekin's Seed House 29th Year; Men, Women and Children Wanted to Plant Good Seeds , 1913

Trade Literature

Ratekin's Seed House 29th Year; Men, Women and Children Wanted to Plant Good Seeds , 1913

Galaxy of Images Dibner Library Portrait Collection Samuel Finley Breese Morse (1791 - 1872) . Engraving by William G. Jackman after Matthew Brady.

Dibner Library Portrait Collection

Samuel Finley Breese Morse (1791 - 1872) . Engraving by William G. Jackman after Matthew Brady.

Galaxy of Images Native American Life and Culture Edward S. Curtis The North American Indian Portfolio v. 5 , 1909

Native American Life and Culture

Edward S. Curtis The North American Indian Portfolio v. 5 , 1909

Galaxy of Images Natural History and Taxonomy Frederick Godman Insecta. Lepidoptera-Rhopalocera , 1879-1901

Natural History and Taxonomy

Frederick Godman Insecta. Lepidoptera-Rhopalocera , 1879-1901

Smithsonian Business Ventures Work with outside vendors to create products Develop relationships with vendors with wide distribution and excellent reputation Products are sold in multiple venues, including SI museum gift shops, smithsonianstore.com, vendor sites, etc.

Work with outside vendors to create products

Develop relationships with vendors with wide distribution and excellent reputation

Products are sold in multiple venues, including SI museum gift shops, smithsonianstore.com, vendor sites, etc.

Smithsonian Business Ventures Products with SIL images: Stationary such as notecards, calendars, appointment books Framed prints Porcelainware Furniture inspired by designs in the collection

Products with SIL images:

Stationary such as notecards, calendars, appointment books

Framed prints

Porcelainware

Furniture inspired by designs in the collection

Corbis Founded by Bill Gates Digital image licensing, rights services, artist representation and media management Currently holds over 200 SI images, more to be added Chosen by SI after researching several image licensing companies

Founded by Bill Gates

Digital image licensing, rights services, artist representation and media management

Currently holds over 200 SI images, more to be added

Chosen by SI after researching several image licensing companies

Corbis

Corbis Benefits for SI images: Worldwide audience One-stop-shop for images from all over institution Non-exclusive agreement Ability to restrict use or limit rights

Benefits for SI images:

Worldwide audience

One-stop-shop for images from all over institution

Non-exclusive agreement

Ability to restrict use or limit rights

Zazzle www.zazzle.com Similar to Cafe Press Products created based on your submitted image Receive 10-17% profit Can created “gallery”

www.zazzle.com

Similar to Cafe Press

Products created based on your submitted image

Receive 10-17% profit

Can created “gallery”

Things to keep in mind Most vendors will take image submissions through their web site. What is commercially viable? Does the vendor already have a similar product or image? Will the vendor uphold the integrity of your brand?

Most vendors will take image submissions through their web site.

What is commercially viable?

Does the vendor already have a similar product or image?

Will the vendor uphold the integrity of your brand?

Copyright Issues Tend to digitize and publish mostly pre-1923 materials If later material, require permission be obtained from copyright holder or documented “best effort” before allowing use in product or publication Generally avoid manuscripts, personal papers or other unpublished material

Tend to digitize and publish mostly pre-1923 materials

If later material, require permission be obtained from copyright holder or documented “best effort” before allowing use in product or publication

Generally avoid manuscripts, personal papers or other unpublished material