How SharePoint 2010 Stacks Up to Your End User Social Media Requirements #SPSRIC
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How SharePoint 2010 Stacks Up to Your End User Social Media Requirements #SPSRIC

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Presentation from SharePoint Saturday Richmond on November 5th, 2011

Presentation from SharePoint Saturday Richmond on November 5th, 2011

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  • 1. How SharePoint 2010 Stacks Up to Your End User Social Media Requirements Christian Buckley cbuck@axceler.com @buckleyPLANET SharePoint Saturday Richmond November 5th, 2011Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 2. My Background Christian Buckley, Director of Product Evangelism at Axceler • Most recently at Microsoft • Microsoft Managed Services (now Office365-Dedicated) • Advertising Operations, ad platform API program • Prior to Microsoft, was a senior consultant, working in the software, supply chain, and grid technology spaces focusing on collaboration • Co-founded and sold a collaboration software company to Rational Software. Also co-authored 3 books on software configuration management and defect tracking for Rational and IBM • At another startup (E2open), helped design, build, and deploy a SharePoint-like collaboration platform (Collaboration Manager), managing deployment teams to onboard numerous high-tech manufacturing companies, including Hitachi, Matsushita, Seagate, Nortel, Sony, and Cisco • I live in a small town just east of Seattle, 4 kids. Co-authoring ‘Implementing Microsoft SharePoint 2010 Real-World Projects’ (MSPress, Feb2012)Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 3. Axceler Overview Improving Collaboration for 16+ Years Mission: To enable enterprises to simplify, optimize, and secure their collaborative platforms Delivered award-winning administration and migration software since 1994 Over 2,000 global customers Dramatically improve the management of SharePoint Innovative products that improve security, scalability, reliability, “deployability” Making IT more effective and efficient and lower the total cost of ownership Focus on solving specific SharePoint problems (Administration & Migration) Coach enterprises on SharePoint best practices Give administrators the most innovative tools available Anticipate customers’ needs Deliver best of breed offerings Stay in lock step with SharePoint development and market trendsEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 4. Email Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 5. What users are asking for Your team wants to build out a Facebook-like social networking solution on your intranet.Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 6. What users are asking for Your team wants to build an intranet version of Twitter to help everyone stay instantly connected, sharing product, support and competitive information in a secure manner.Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 7. What users are asking for Your team would like to access critical content and applications offline, and through their personal devices.Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 8. What are we talking about?Email Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 9. Definitions “Social media is media designed to be disseminated through social interaction, created using highly accessible and scalable publishing techniques. Social media uses Internet and web-based technologies to transform broadcast media monologues (one-to-many) into social media dialogues (many-to-many). It supports the democratization of knowledge and information, transforming people from content consumers into content producers.” Wikipedia.orgEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 10. Your CIO vs. your VP of MarketingEmail Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 11. The CIO Perspective 1. Security 2. Intellectual Property / Competition 3. Compliance 4. Productivity 5. Support Issues 6. Cost 7. Lack of Visibility / Transparency 8. Bandwidth 9. Fad 10. Ignorance / Apathy http://buckleyplanet.typepad.com/samaritanweb/2010/01/top-10- reasons-your-cio-blocks-social-media.htmlEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 12. The VP of Marketing Perspective 1. A globally connected team 2. Online and offline access to all content 3. Dynamic discovery of people, content and ideas in context to my project, my status, my relationships 4. Content and concept reuse 5. Integration 6. Pretty colors 7. Psychic interfaceEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 13. The History of Social MediaEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 14. The History of Social Media Bulletin Board Systems (BBS’s) – (1979 – 1995)Email by Robert Watson, http://www.watson.org/~robert/star-lit/wwiv/ Twitter Images Cell Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 15. The History of Social Media Commercial Online Services (1979 – 2001) http://socialmediarockstar.com/history-of-social-mediaEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 16. What is Social Media in the Enterprise? The Dawn of the Word Wide Web – 1991Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 17. What is Social Media in the Enterprise? IRC, ICQ and Instant MessengerEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 18. The History of Social Media P2P – BitTorrent – and “Social” Media SharingEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 19. The History of Social Media Social Networking & Social News WebsitesEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 20. The History of Social MediaEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 21. The History of Social Media The Real-Time Statusphere & Location-based Social Web (2008 – ???)Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 22. WindowsLiveSpaces Twitter 06 YouTube Xanga 05 Ning Yahoo360 Bebo Orkut Flickr 04 Facebook Dodgeball LinkedIn MySpace Tribe.Net 03 Xing Last.fm Friendster Fotolog 02 Ryze LiveJournal 01 SixDegrees.com 99 00 97 98
  • 23. Why SharePoint Needs SocialEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 24. Why SharePoint Needs Social The islands of information have been moved to SharePoint. NOW WHAT??? You can’t find anything You can’t tell who owns what You can’t tell what’s new, what’s old, or what has changed It’s all disconnectedEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 25. Role of Social in SharePoint End Users Search Governance Social Media Taxonomy Ad Hoc MetadataEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 26. Microsoft SharePoint 2010 Ribbon UI SharePoint Workspace SharePoint Mobile Business Connectivity Services Office Client and Office Web App Integration InfoPath Form Services Standards Support External Lists Workflow SharePoint Designer Visual Studio Tagging, Tag Cloud, Ratings API Enhancements Social Bookmarking REST/ATOM/RSS Blogs and Wikis My Sites Activity Feeds Profiles and Expertise PerformancePoint Services Org Browser Excel Services Chart Web Part Visio Services Web Analytics SQL Server Integration Enterprise Content Types PowerPivot Metadata and Navigation Document Sets Social Relevance Multi-stage Disposition Phonetic Search Audio and Video Content Types Navigation Remote Blob Storage FAST Integration List Enhancements Enhanced PipelineEmail Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 27. Planning your social media strategyEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 28. Email Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 29. NingEmail Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 30. NingEmail Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 31. Email Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 32. Email Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 33. Emerging Enterprise Technologies 1. Community management tools 2. Open identity 3. Microblogging 4. Social CRM 5. Enterprise applications gaining a social layer 6. Activity streams 7. Social search, analytics, and filtering 8. Enterprise social media workflow 9. Automated compliance monitoring 10. Next-generation unified communications Dion Hinchcliffe, ZDNet, “Ten emerging enterprise 2.0 technologies to watch” http://blogs.zdnet.com/Hinchcliffe/?p=1224Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 34. Social Media in SharePoint 2007 2010 Blogs Managed Metadata Service Wikis Advanced routing (based on metadata) My Sites User profiles (My Sites) Team Sites Status updates/activity feeds Discussion forums Knowledge mining Shared calendars Bookmarks (replaces My Links) Alerts Feedback/rating RSS Note board (Wall) Search Podcasting kit Tag clouds Social tagging Mobile accessible Expertise tagging Presence awareness Wikis (including wiki edits of Team Sites) Email archiving Share & Track tab Individual and team blogsEmail Cell Twitter People and social search Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 35. Email Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 36. Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 37. Email Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 38. Email Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 39. Email Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 40. Email Email Cell Twitter Cell Twitter Blog Blogcbuck@axceler.com cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com
  • 41. Problems in Paradise Feature OOTB? Issue Tag Clouds Sort of Not a true tag cloud, not tied to blog content Star Ratings Sort of Need to heavily configure RSS feeds Yes Need to turn them on, light configuration Anonymous Access Yes Enabled by farm admin, decreases SP security My Sites Integration Sort of Some actions show up in the activity stream Comments Approval No Third-party solutions can enable this November 5, 2011Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 42. Outside HelpEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 43. NewsGator http://www.newsgator.com • Aggregated newsfeed across SharePoint sites, and using Social Sites, feeds outside of SharePoint • Expanded trackable items • Daily news digestEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 44. NewsGator • Add individuals, groups, and hashtags • Create groups, each of which have their own microblog, documents, calendar, and other capabilities • Statistics on social activityEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 45. Attini http://www.attini.com • Provisioning process for adding new users • Attini Talk provides microblogging, nested comments, sharing, mentions and badges • Improved blog capability, plus • Aggregate news, and •Email Aggregate video assets Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 46. SnapWorkSocial http://www.snapworksocial.com • Microblogging • My Site integration • Task integration • Aggregate feeds • On-prem, cloud, and Office365Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 47. DemoEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 48. Final thoughts Identify business gaps that can be filled by social features Ensure a cultural fit for these new features Develop a sound plan for deploying these new features, including buy-in from end users and key stakeholdersEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 49. Understand Your Requirements • Be clear on the goal (and the business utility) of the project • Understand the implications (economic, technical, and social) of integrating social media • Think about the user experienceEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 50. Learn and Evolve • Get regular feedback from your business units and content authors • Use search metrics, discussion threads, and polls for end user feedback • Constantly refresh your governance siteEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 51. What is your social media strategy?Email Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 52. For more information Contact me at Christian Buckley, cbuck@axceler.com, 425-246-2823 On Twitter at @buckleyplanet www.buckleyPLANET.com Check out SharePointProMag.com article How SharePoint 2010 Stacks Up to Your End-User Social Media RequirementsEmail Cell Twitter Blogcbuck@axceler.com 425.246.2823 @buckleyplanet http://buckleyplanet.com
  • 53. Email Special Thanks to Our Sponsorscbuck@axceler.com Email Cell Twitter Cell cbuck@echotechnology.com @buckleyplanet 425.246.2823 425.246.2823 Twitter Blog Blog @buckleyplanet http://buckleyplanet.net http://buckleyplanet.com