Your SlideShare is downloading. ×
Ethan Chazin outplacement program
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Ethan Chazin outplacement program

408
views

Published on

Ethan Chazin Job Assistance to Brooklyn Workforce1 Career Center

Ethan Chazin Job Assistance to Brooklyn Workforce1 Career Center

Published in: Business, Technology

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
408
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
7
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • Next we are going to talk about developing your very own personal marketing plan. Whether you like it or not, we are each a “product” that we sell to the potential employers that we have targeted to work at. In marketing, you cannot effectively sell any product unless you have a plan and know as much about that product (its benefits, features, and attributes) as you possibly can. You must develop your very own marketing plan for the product called “YOU”. Start by writing down the industries that you want to work in most. Limit to no more than 3 to 4 at first. Then, find out which companies you would would most want to work for in each of those industries (limit your search to 7 or 8 organizations in each industry, for starters). That will give you a short list of 21-24 firms to aggressively target. On your marketing plan, you will need to list your core competencies (things like experience working with certain software packages, spreadsheets, html coding, foreign languages, etc. These core competencies are your very own product benefits, the things that most clearly set you apart from other job seekers. Lastly define any and all possible job titles that might describe the work that you want to do (ex. Sales prep, sales associate, account rep, account executive, customer service rep.)
  • Next we are going to talk about developing your very own personal marketing plan. Whether you like it or not, we are each a “product” that we sell to the potential employers that we have targeted to work at. In marketing, you cannot effectively sell any product unless you have a plan and know as much about that product (its benefits, features, and attributes) as you possibly can. You must develop your very own marketing plan for the product called “YOU”. Start by writing down the industries that you want to work in most. Limit to no more than 3 to 4 at first. Then, find out which companies you would would most want to work for in each of those industries (limit your search to 7 or 8 organizations in each industry, for starters). That will give you a short list of 21-24 firms to aggressively target. On your marketing plan, you will need to list your core competencies (things like experience working with certain software packages, spreadsheets, html coding, foreign languages, etc. These core competencies are your very own product benefits, the things that most clearly set you apart from other job seekers. Lastly define any and all possible job titles that might describe the work that you want to do (ex. Sales prep, sales associate, account rep, account executive, customer service rep.)
  • One of the things that is most striking about the NACE research findings are the skills that employers identified as lacking in today’s graduates. This is extremely key, because these are the objections that you may encounter this year and you will need to be prepared to address these objections in selling your students to the types of employers that NACE surveyed.
  • Transcript

    • 1. T h e C h a z i n G r o u Bullet Proof Your Career InBullet Proof Your Career In TurbulentTurbulent TimesTimes The Chazin Group
    • 2. T h e C h a z i n G r o u p The Chazin Group What You MUST Know About Me  20 Years In Corporate America  Began Career as Recruiter  Downsized 8X  Marketing & Sales  Passion Helping Others Me First…
    • 3. NOW YOU…NOW YOU…
    • 4. Today’s Scorched Earth Business Landscape Means Finding Jobs That DON’TDON’T Exist The Chazin GroupThe Chazin Group
    • 5. Your Journey to Personal Exploration Begins Here… The Chazin GroupThe Chazin Group
    • 6. T h e C h a z i n G r o u p The Chazin Group “It isn’t enough that we have meaningful work. What is also required is work that satisfies the soulwork that satisfies the soul.” Thomas Moore
    • 7. Building TheBuilding The BrandBrand CalledCalled YOUYOU
    • 8. The Chazin GroupThe Chazin Group “InsanityInsanity: The act of performing the same task over and over again, and expecting a different outcome.” WHO SAID THIS? The Insane Job Search
    • 9. The Chazin GroupThe Chazin Group
    • 10. The Chazin GroupThe Chazin Group “The INITIATIVEINITIATIVE that a job seeker puts forth in their job search is extremelyextremely rarerare and has a positive, pronounced effect on Hiring Managers.” Your Job Search Initiative
    • 11. Who Said This? The Chazin GroupThe Chazin Group
    • 12. The Chazin GroupThe Chazin Group
    • 13. 14 The Chazin Group DREAMDREAM JOBJOB Passions Strengths Your Passions & Skills Collide
    • 14. The Chazin GroupThe End of the Rainbow
    • 15. • Psychological Assessment Tools: – Keirsey Temperament Sorter (www.keirsey.com) – Myers Briggs (www.myersbriggs.org) – Hermann Brain Dominance Instrument: www.hbdi.com – DISC Tool: www.onlinediscprofile.com – Birkman Method (www.birkman.com) The Chazin GroupThe Chazin GroupPersonal Exploration
    • 16. • Your Goals: – Identify Strengths & Areas for Improvement – Identify New Career Opportunities – Identify Ideal Industries and Companies – Identify Your Working Style The Chazin GroupThe Chazin GroupPersonal Exploration
    • 17. • Matching Yourself to Potential Employers – Research your ideal company cultures – Discover the FormalFormal and InformalInformal Cultures in ANY organization The Chazin GroupThe Chazin GroupPersonal Assessment
    • 18. • http://Jiibe.com • quintcareers.com/employer_corporate_cu lture.html • WetFeet.com • http://hbswk.hbs.edu/item/5917.html • 42.5 million Google results for the search: “research company cultureresearch company culture” The Chazin GroupThe Chazin GroupFind Your Ideal Employer Culture
    • 19. Personal Mission Statement Positioning Statement Proposition Statement The Chazin GroupThe Chazin GroupThe 3-Step Process
    • 20. Your Personal Mission Statement The Chazin GroupThe Chazin Group STEP 1
    • 21. • What principles do I choose as a foundation for my life? • What would I like to accomplish and contribute? • What would I like to be? • How do I fit into my family and community? • What are my strengths? The Chazin GroupThe Chazin GroupYour Core Values & Beliefs
    • 22. • Take an Online Self Assessment Tool: – Myers-Briggs Type Indicator (MBTI) – The Birkman Method – Keirsey Temperament Sorter (KTS-II) • Understand Your Values • Match Your Values To Ideal Employer Culture (Formal & Informal) • Identify Your Preferred Working Environment The Chazin GroupThe Chazin GroupWho Are You?
    • 23. The Chazin GroupThe Chazin Group Elements to Consider Very Important Important Neutral Not Important N/A Security Financial Stability Challenge Creativity Competitiveness Personal Growth Promotional Opportunities Variety Routine Detail Orientation Organized Environment Culture: •Values •Integrity •Energy •Structure •Celebrations What’s MOST Important to You?
    • 24. The Chazin GroupThe Chazin Group Elements to Consider Very Important Important Neutral Not Important N/A Environment Helping or Impacting Lives of Others Pace Physical Demands Work-Life Balance Recognition Rate of Pay Educational Requirements Personal Relationship with Manager Personal Relationship with Co- workers Physical location Commute What’s MOST Important to You?
    • 25. Why We Need a Personal Mission Statement! • Ensures a greater chance of career success! • Steven Covey refers to crafting a mission statement as "connecting with your own unique purpose and the profound satisfaction that comes in fulfilling it." • Michael Goodman: a personal mission statement is: “an articulation of what you’re all about and what success looks like to you.” The Chazin GroupThe Chazin GroupPersonal Mission Statement
    • 26. 1. Identify Your SUCCESSESSUCCESSES 2. Identify Your CORE VALUESCORE VALUES 3. Identify your CONTRIBUTIONSCONTRIBUTIONS 4. Identify Your GOALSGOALS VOILA!VOILA! The Chazin GroupA Four-Step Process
    • 27. Your Marketing 5 Ps Mission Statement Templates The Chazin Group www.timethoughts.com/goalsetting /mission-statements.htm www.timethoughts.com/goalsetting/ mission-statements.htm
    • 28. Values The Chazin GroupThe Chazin GroupSome Values
    • 29. "My personal mission is to take time every day for reflection, to realize what I learned, what I should learn more about to say thank you, to give myself a pat on the back while looking into what I need to improve upon.” The Chazin GroupThe Chazin GroupAn Example
    • 30. Your Positioning Statement The Chazin GroupThe Chazin Group STEP 2
    • 31. • Based on my background, this is how I am in a UNIQUEUNIQUE POSITIONPOSITION to help your organization: – Core Competencies (Workforce Solutions, Candidate Screening, Training & Development) – Expertise (Leadership, Management) – Success Stories – Qualifications & Experience – Accreditations & Certifications – Language Proficiency The Chazin GroupThe Chazin GroupYour Positioning Statement
    • 32. Your Proposition Statement The Chazin GroupThe Chazin Group STEP 3
    • 33. • Based on my personal mission and positioning statement, I PROPOSEPROPOSE that… • Here’s what I will do for your organization • Apply your background, skills and experience to their specific needs The Chazin GroupThe Chazin GroupYour Proposition Statement
    • 34. • FranklinCovey Mission Builder; www.franklincovey.com/missionbuilder/index.html • Laurie Beth Jones, The Path: Creating Your Mission Statement For Work & For Life • Richard J. Leider, The Power of Purpose: Creating Meaning in Your Life and Work The Chazin GroupThe Chazin Group Resources
    • 35. Marketing the Product Called YOU…YOU… The Chazin GroupThe Chazin GroupThe Product of YOU
    • 36. • PPRICE: Know Your Worth • PPLACE: Meet With the Right People • PPROMOTION: You Can’t Sell What You Don’t Know. Why Should Someone Do Business With You? • PPACKAGING: Dressing for Success • PPRODUCT: Your Life As Features & Benefits Your Marketing 5 Ps
    • 37. • Become a Subject Matter Expert • Get Published • Identify Your USPUSP • Your Product Features & Benefits • Build Rolodex of References / Testimonials • Your Success Stories • Actively Promote Yourself AT ALL TIMES • Defend Your Brand (Name) Against ALL Attacks The Chazin GroupThe Chazin GroupSelf-Promotion = BRANDING
    • 38. • Confirm Your Value to Your Boss & Enquire About Your Future • Go Higher Up If Needed • Tap Into the Gossip Mill (at All Levels) • Listen to the Press • Pursue Professional Development Opportunities – Join / Become Active in NYSSA & Other Associations – Network, Network, Network • Follow Industry Trends The Chazin GroupThe Chazin GroupDefend Your Current Job
    • 39. Your Personal Marketing Statement The Chazin GroupThe Chazin Group
    • 40. The Chazin GroupThe Chazin Group Security Analyst Information Security Research Market Data Senior Security Analyst Information Analyst Research Analyst Market Data Specialist Quant Research Analyst Network Intrusion Analyst Research Manager Quant Modeler / Trader Application Security Analyst FX Systematic Security Systems Analyst Your Contact Details Here! Summary of my professional qualifications: 13 years as a security analyst with core competencies in: • 1 • 2 • 3 • 4 My target job functions & job titles: Your Personal Marketing Plan
    • 41. The Chazin GroupThe Chazin GroupYour Personal Marketing Plan
    • 42. When It’s Time to Leave  Only 10-15% of Jobs Get Advertised  Online Resources: oCareerBuilder, Monster, Hot Jobs represent ONLY 6-7% of all jobs  Classified Advertising: oNJ.com, NYT.com, Craig’s List The Chazin GroupThe Chazin GroupUse All Your Resources
    • 43. When It’s Time to Leave  Job Aggregator Sites: oSimplyHired.com oIndeed.com  Executives/Professionals: oExecuNet oKorn Ferry oChristian & Timbers o6FigureJobs The Chazin GroupThe Chazin GroupUse ALL Your Resources
    • 44. When It’s Time to Leave • Company Research Sources  Hoover’s Online  SEC (www.sec.gov/edgar.shtml)  DNB.com  Business.com  SearchSystems.net (public records dbase)  PR Newswire The Chazin GroupThe Chazin GroupDo Your Research
    • 45. When Its Time to Leave • Company Research Sources:  ThomasNet.com  CNNMoney.com (http://money.cnn.com/news/crc)  vault.com/companies/searchcompanies.jsp  www.learnwebskills.com/company The Chazin GroupThe Chazin GroupDo Your Research
    • 46. The Chazin GroupThe Chazin GroupOnline Research Tools
    • 47. • Your Resume “Forever” Success Stories • You Are a Product: – Features & Benefits: • Core competencies • Experience • Skills & Qualifications • Education • Certifications • Resume & Cover Letter LAST! The Chazin GroupThe Chazin GroupWhen It’s Time to Leave
    • 48. EXPERIEN CE EDUCATION TRAININ G CERTIFICATIO NS HOBBIES & INTEREST S CONTACTS LANGUAGE VALUES & BELIEFS Your Product Benefits/Features
    • 49. The Chazin GroupThe Chazin Group Transferable Skills
    • 50. The Chazin GroupThe Chazin Group What are transferabletransferable skills? “Transferable skills are talents you've acquired that can help an employer but that aren't immediately relevant to the job you seek.” Kevin Donlin, résumé writer Experiences like volunteer work, hobbies, sports, previous jobs, college coursework or even life happenings can lead you to find these skills. Any skill is transferable; the trick is showing employers how it applies and is useful to them. www.careerbuilder.com/Article/CB-865-Cover-Letters-and-Resumes-How-to-Identify-Your-Transferrable-Skills/? ArticleID=865&cbRecursionCnt=1&cbsid=a8a01ebfc2c04b5697e1861bec824e33-316297764-J9- 5&ns_siteid=ns_us_g_transferrable_skills Your Transferrable Skills
    • 51. The Chazin GroupThe Chazin Group www.quintcareers.c om/transferable_skil ls_set.html Your Transferrable Skills
    • 52. • Paralegals • Home Healthcare/Nursing • Risk Management • Green Initiatives • The Government • Business Continuity • Security • Sports Management The Chazin GroupThe Chazin GroupGo Where the Jobs Are
    • 53. Ready to Completely CHANGE Your Resume? The Chazin GroupThe Chazin Group
    • 54. • What USELESS Folly • The “10-15 Second10-15 Second” Rule • Customize for Each Job • Success Stories • Highlight Your Experience • C.A.RC.A.R • Customize By Job and/or Industry The Chazin GroupThe Chazin GroupResumes that Get Read
    • 55. Exercise: YOUR 7 Success Stories T h e C h a z i n G r o u p The Chazin Group
    • 56. • Can It Be Scanned? • As Long As It Needs To Be • Make It About Employer Needs • Separate Yourself From Other Candidates • Show How Will Employers Make Money by Hiring You • Use LOTS of Buzzwords • Use Numbers to Build a Compelling Story The Chazin GroupThe Chazin GroupResumes that Get Read
    • 57. The Chazin GroupThe Chazin Group ValueValue PropositionProposition Value Proposition as Billboard
    • 58. The Chazin GroupThe Chazin GroupGive An Overview for EACH Job
    • 59. Highlight Success Stories Tell Your Success Stories
    • 60. The Chazin GroupThe Chazin GroupTell a Story Using #s
    • 61. The UNCONVENTIONAL Cover Letter The Chazin GroupThe Chazin Group
    • 62. • OPEN: How About A Headline? • Target With Research • Address Their Needs • You Are a Set of “Solutions” • Canned Letters Get Canned – Be Unconventional! • CLOSE: I Will Call You…Then Do It! The Chazin GroupThe Chazin GroupCover Letters that Get Calls
    • 63. The Chazin GroupThe Chazin Group
    • 64. • Let’s Play Whack-a-MoleWhack-a-Mole • Ask the Best Companies in industries you want to work in who THEY use • Limit to No More Than 3-4 • Provide Your Marketing Plan • Leverage Against Each Other • Kennedy Information “Red Book” of Recruiters The Chazin GroupThe Chazin GroupUse Recruiting Firms
    • 65. – Talent Shortage Growing Rapidly • College graduates incapable of performing the work before them • Baby Boomers Soon to Retire in Masses – Becoming an Employer of Choice – Tons of Job Seekers…Meet Hiring Freezes – Measurable Training & Development – Develop & Implement Acquisition/ Retention Strategies Want a Seat at Management Table The Chazin GroupThe Chazin GroupEnter the Mind of HR
    • 66. • Temporary Work/Consulting • Placement Agencies • Freelance / Contract Work • Websites: – Sologig – Flipdog – Allfreelance – VirtualVocations The Chazin GroupThe Chazin GroupContract Work-A Viable Option
    • 67. • Research Participating Firms • Perfect Your Elevator Speech • Resumes, Marketing Plans & Bios • Dress to IMPRESS! • Focus On Your Industry The Chazin GroupThe Chazin GroupHow To Work a Job Fair
    • 68. Your Brand Goes Networking
    • 69. Your Brand Goes Networking The 5-2-1 Goal
    • 70. Your Brand Goes Networking The 5-2-1 Goal: 5 SECONDS 2 MINUTES 1 HOUR
    • 71. • Develop a Networking PLANPLAN  Profile of your immediate boss  Relevant Industry Associations  Key Industry networking groups  Industry Websites  Include contact tracking form The Chazin GroupThe Chazin GroupCultivate a Lifeline
    • 72. • Networking Is Reaching Out To:  Family; Friends of Family; Friends of Friends; Friends of Friends of Friends!  It’s Not Who YOU Know But Who Knows YOU  Keep a Tracking Form:  Name & Organization  Tel. #  Email  Who They Referred You To  Comments The Chazin GroupThe Chazin GroupCultivate a Lifeline
    • 73. • Networking = GETTING OUT THERE!  BNI  FENG, MENG, etc.  Toastmasters  NYSSA, CFA Institute, WSTA, Society of Quant Analysts  Chambers of Commerce  Business Development Centers  Small Business Administration The Chazin GroupThe Chazin GroupCultivate a Lifeline
    • 74. Leverage Social Media to its FULL Advantage The Chazin GroupThe Chazin Group
    • 75. Cultivate a Lifeline • Networking: The PASSIVEPASSIVE Approach  Social Networking:  Face BookFace Book  TwitterTwitter  UNYK  LinkedInLinkedIn  MeetUp.comMeetUp.com  StumbleUpon  FourSquare  Digg  MySpace  Delicious The Chazin GroupThe Chazin GroupLeverage Social Media
    • 76. The Chazin GroupThe Chazin GroupStart With LinkedIn
    • 77. The Chazin GroupThe Chazin GroupLeverage Social Media
    • 78. The Chazin GroupThe Chazin GroupLeverage Social Media
    • 79. The Chazin GroupThe Chazin GroupLeverage Social Media
    • 80. The Chazin GroupThe Chazin GroupLeverage Social Media
    • 81. The Chazin GroupThe Chazin GroupBlogs Build Thought Leadership
    • 82. The Chazin GroupThe Chazin GroupJoin Meetup
    • 83. The Chazin GroupThe Chazin GroupJoin Meetup
    • 84. The Chazin GroupThe Chazin GroupLeverage Social Media
    • 85. The Chazin GroupThe Chazin GroupLeverage Social Media
    • 86. Conducting Informational Interviews The Chazin GroupThe Chazin Group
    • 87. • The Informational Interview  Understand What People Do  What They Enjoy Most/Least  How They Got Into the Industry  Great Networking Source  Fine Tune Your Selling Skills  DON’T Ask For a Job! The Chazin GroupThe Chazin GroupThe Informational Interview
    • 88. • The Informational Interview:  DO Ask For Referrals!  Ask what they read to stay current  Who in their company/organization is a “shining light” (rising star)  Send Thank You Immediately The Chazin GroupThe Chazin GroupThe Informational Interview
    • 89. Know Your Worth The Chazin GroupThe Chazin Group
    • 90. • Research A Suitable Salary Range  Numerous Sites Abound  SalaryCalculator.com  Salary.com  JobStar.org  EcompOnline.com  SalaryExpert.com  Payscale.com/salary-calculator  By Industry  Experience Level  Geography  Bureau of Labor Statistics  Anecdotal Through Networking The Chazin GroupThe Chazin GroupKnow Your Worth
    • 91. The Chazin GroupThe Chazin GroupKnow Your Worth
    • 92. The Chazin GroupThe Chazin GroupKnow Your Worth
    • 93. The Chazin GroupThe Chazin GroupKnow Your Worth
    • 94. The Interview Process The Chazin GroupThe Chazin Group
    • 95. Interviewing • Interviewer Is NOT an Expert, so… • YOU Control the Process • Get Ready…The Curtain’s Up • Focus On…EVERYTHING! • An Aptitude Test Might Be Given • Rehearse Your Core Competencies • Apply The ‘Mirroring’ Technique The Chazin GroupThe Chazin GroupInterviewing For Success
    • 96. Interviewing • Know Your Interviewer So You Can… • Interview the Interviewer • Salesmanship in Print • Ask For The Sale • Understand The Follow-Up Process • Practice, Practice, Practice The Chazin GroupThe Chazin GroupInterviewing For Success
    • 97. Interviewing Questions • Some Examples of AWFUL Questions: – Tell Me About Yourself – What Are Your Strengths/Greatest weakness? – Where do you see yourself in the future? – What would your boss say about you? – Why did you leave your last job? • For Each Question: ”As it applies to my ability to do this job!” • Relate their questions to your interests, strengths, and accomplishments The Chazin GroupThe Chazin GroupInterviewing For Success
    • 98. Interviewing Questions • What you can ask them: – When we have my first review how will you gauge success? – What are the most crucial 3 or 4 attributes of the ideal candidate you are seeking for this opportunity? – What problems keep you up at night? – What have been the qualities/characteristics of people you have worked most effectively with? – What happened to the person doing the position most recently? The Chazin GroupThe Chazin GroupInterviewing For Success
    • 99. The Chazin GroupThe Chazin Group “Taxes have risen; our ability to pay has fallen; government of all kinds is faced by serious curtailment of income; the savings of many years in thousands of families are gone. More important, a host of unemployed citizens face the grim problem of existence, and an equally great number toil with little return. Only a foolish optimist can deny the dark realities of the moment.” “Happiness lies in the joy of achievement, in the thrill of creative effort. The joy and moral stimulation of work no longer must be forgotten in the mad chase of…profits. These dark days will be worth all they cost us if they teach us that our true destiny is not to be ministered unto but to minister to Ourselves and to our fellow men.” “Our greatest primary task is to put people to work. This is no unsolvable problem if we face it wisely and courageously.” A Little Perspective on Today…
    • 100. The Chazin GroupThe Chazin Group First Inaugural Address. March 4, 1933
    • 101. 103 The Chazin GroupThe Chazin Group

    ×