U09 Thinking

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    U09 Thinking - Presentation Transcript

    1. Thinking m29
    2. Thinking & Concepts
      • Thinking
        • Cognition : the mental activities associated with thinking, knowing, and remembering.
          • Cognitive Psychologists
            • Concept formation
            • Problem solving
            • Decision making
            • Judgment formation
      • Concepts
        • A mental grouping of similar objects, events, ideas, or people.
        • Analogous to hierarchies and schemas.
        • Prototype : The best example, as defined by the individual.
    3. Concepts and Categories
      • Classical Categories
        • Aka Aristotelian, all-or-none, rule-governed
          • Grandmother = mother of a parent
          • Even number = integer exactly divisible by 2
      • Family Resemblance Categories
        • Solves for an unknown
          • Is an SUV a car or a truck?
          • Is garlic a fruit or a vegetable?
          • Did Bill and Monica have sex?
    4. Problem Solving
      • Three categories of problem solving:
        • Algorithm
        • Heuristics
        • Insight
    5. Algorithm
      • Methodical, logical rule or procedure that guarantees solution.
        • Slow, but guaranteed results.
          • Cracking a safe: 0-0-0, 0-0-1, 0-0-2, …
          • List every word in the English language that begins with the letter “Q”
    6. Heuristic
      • Rule-of-thumb strategy that allows for judgment and guesses.
        • Faster, but more error prone.
          • List all the words in the English language that starts with the letter “Q” – you know the second letter is a “U” and the third letter is also a vowel.
    7. Insight
      • A sudden and often novel realization of the solution to a problem.
        • Not a strategy-based solution!
          • Wolfgang Kohler’s experiments (1925) on chimpanzee insight.
            • Sultan the chimpanzee.
    8. Obstacles to Problem Solving
      • Confirmation Bias
        • Assuming that each card has a triangle on one side and a circle on the other, which card(s) need to be turned over to test this statement:
          • “ Every card that has a black triangle on one side has a red circle on the other.”
      • Fixation
        • Mental Set
        • Functional Fixedness
    9. Decisions and Judgments
      • Misusing Heuristics
        • The Representativeness Heuristic
        • The Availability Heuristic
      • Overconfidence
        • Stocks – can only buy when someone sells
      • Framing Decisions
        • Condoms are 98% effective …
        • Doublespeak.
    10. Belief Bias
      • Beliefs are often stronger than logic.
      • Belief Perseverance
    11. Artificial Intelligence
      • The science of designing and programming computer systems to do intelligent things and to simulate human thought processes such as intuitive reasoning, learning, and understanding language.
        • Computers:
          • Use algorithmic problem solving.
          • Use serial processing.
          • Cannot discern tone.
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