Utilizing Social Media for Customer Acquisition & Retention - EBriks Infotech
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Utilizing Social Media for Customer Acquisition & Retention - EBriks Infotech

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Utilizing Social Media for Customer Acquisition & Retention - EBriks Infotech

Utilizing Social Media for Customer Acquisition & Retention - EBriks Infotech

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Utilizing Social Media for Customer Acquisition & Retention - EBriks Infotech Utilizing Social Media for Customer Acquisition & Retention - EBriks Infotech Presentation Transcript

  • Utilizing Social Media for Customer Acquisition & Retention
  • Customer Acquisition = $$?
  • How To Earn Customers via Social Title of presentation (without spending a shit ton of money)
  • Optimize Social Sharing
  • Good, but basic.
  • In-App Sharing
  • Getting better!
  • Shareable URLs #Win
  • Show some data
  • Now we’re on to something!
  • “Pay” with a Tweet/Share
  • “Pay” with a Tweet/Share @jennita #SearchLove
  • Social Proof
  • Connect G+ to Adwords CTR #Win
  • Facebook EdgeRank 181 Likes 45 Shares 11 comments Not too shabby!
  • Try something new 271 Likes 91 Shares 13 comments IMAGES FTW!
  • Pay For It $$$ Le sigh.
  • Uhm… Ask?
  • Uhm… Ask? @jennita #SearchLove
  • KEEP ALL THE CUSTOMERS Title of presentation
  • Community. ehem. @jennita #SearchLove
  • Social Sign In @jennita #SearchLove
  • Super, Dumb, EASY
  • Social Sign In
  • Use that info, to make it EASY
  • Want them to contact you?
  • Can they find you? Phone, check. Email, check. Social, CHECK.
  • Sometimes you gotta take it off Social
  • Examples @jennita #SearchLove
  • Wow Them!
  • Save $$ No, Really.
  • Customer Service 1st response = 9 hours
  • Social Media Manager Can answer tweets within minutes @jennita #SearchLove
  • Empower the Manager
  • TEST All The THINGS Title of presentation
  • O RLY?
  • Yours *will* be different.
  • Go forth… Acquire + Retain