SEO Tips for Bloggers - EBriks Infotech
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SEO Tips for Bloggers - EBriks Infotech

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SEO Tips for Bloggers - EBriks Infotech

SEO Tips for Bloggers - EBriks Infotech

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    SEO Tips for Bloggers - EBriks Infotech SEO Tips for Bloggers - EBriks Infotech Presentation Transcript

    • What the Heck is SEO? Search Engine Optimization Making websites easier for search engines to understand.
    • What the Heck is SEO? So they can read your content.
    • What the Heck is SEO? Understand it. And return it in search results.
    • What the Heck is SEO? So that you get more .
    • What the Heck is SEO? And more readers!
    • What the Heck is SEO? And book deals. ;-) Source: Adventures in Dressmaking
    • How Search Engines Work Search engines are robots, kinda.
    • How Search Engines Work
    • How Search Engines Work The robot returns the data to the search engine.
    • How Search Engines Work When you search Google, you’re searching through that collected & organized data.
    • SEO Basics Knowing how engines work, we can optimize sites to rank higher & be more visible.
    • SEO Basics The components of SEO Onsite • Content • Meta Data • Accessibility
    • SEO Basics The components of SEO Onsite • Content • Meta Data • Accessibility Offsite • Links • Social Signals
    • Choosing Keywords So let’s good to the good part. We’ll start with Keywords.
    • Choosing Keywords When people search the web, they think in keywords.
    • Choosing Keywords
    • Choosing Keywords Finding great keywords is all about: • Understanding your readers. • Understanding your content. • Connecting both for search engines.
    • Choosing Keywords Some tools: • The Keyword Tool from AdWords • Google Autosuggest
    • AdWords Keyword Tool AdWords Keyword Tool Choosing Keywords
    • Choosing Keywords Google AutoSuggest
    • Choosing Keywords Finding an SEO Opportunity Gap.
    • Choosing Keywords Are keywords really that important?
    • Optimizing a Blog Post Getting to the point, here’s how we optimize a blog post.
    • The Title Optimizing a Blog Post
    • Optimizing a Blog Post Your Content – senior photo sessions
    • Optimizing a Blog Post Your Content – thanksgiving serving dishes
    • Headings Optimizing a Blog Post H1 Heading H2 Heading H2 Heading
    • Optimizing a Blog Post Descriptions
    • Optimizing a Blog Post Meta Keywords
    • Optimizing a Blog Post Promote your post to make sure people see it. –Google+ –Twitter –Facebook
    • Optimizing Your Blog Optimizing your blog is important, too.
    • Optimizing Your Blog Navigation
    • Optimizing Your Blog Categories & Tags
    • Optimizing Your Blog Blogrolls & Links
    • Sitemaps Optimizing Your Blog
    • Optimizing Blogger Settings > Search Preferences
    • Optimizing Blogger Post > Post Settings
    • Optimizing Blogger Settings > Search Preferences
    • Optimizing Blogger Settings > Other
    • Optimizing WordPress WordPress SEO by Yoast
    • Optimizing WordPress SEO > Titles & Meta SEO > XML Sitemap
    • Optimizing WordPress Settings > Permalinks
    • Optimizing WordPress Google Analyticator
    • Optimizing Squarespace Settings > Site Settings > General
    • Optimizing Squarespace Settings > Site Settings > General
    • Links, Social, & More Easy ways to get links to your website. • Be helpful. • Be controversial. • Guest blog. • Link out. • Make friends.
    • Links, Social, & More Easy ways to get links to your website. • Promote other people. –Interviews –Roundups • Comment • Social Profiles –Google+ About Section
    • Links, Social, & More Leveraging social. • Use social to promote your posts. • Enable Fast Action Social Sharing –ShareThis –AddThis
    • Links, Social, & More Google Authorship.
    • Links, Social, & More Google Authorship.
    • Links, Social, & More Google Authorship.
    • Links, Social, & More Google Authorship for Blogger
    • Links, Social, & More Google Authorship for Wordpress
    • Links, Social, & More Google Authorship testing with the Structured Data Testing Tool.
    • In Closing… Questions?
    • In Closing… Site Clinic