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مدیریت ایرانی

مدیریت ایرانی






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    مدیریت ایرانی مدیریت ایرانی Presentation Transcript

    • The Race ‫مسابقه‬
    • Once upon a time there was an Iranian rowing team ‫روزي يك تيم قايقراني در ايران بود‬
    • Iranian team and Japan agreed to do an annual rowing race. Each team should contain 8 men. ‫تيم ايران و ژاپن براي برگزاري مسابقات ساليانه به توافق‬
    • ‫‪Both teams worked really hard to get‬‬ ‫‪in the best shape. The day the race‬‬ ‫‪started both teams were in similar‬‬ ‫1 ‪condition. ....the Japanese won by‬‬ ‫.‪mile‬‬ ‫هر دو تيم براي رسيدن به بهترين نتيجه بشدت تلش‬ ‫كرده بودند. در روز مسابقه، هر دو تيم در شرايط‬ ‫مساوي مسابقه را شروع كردند و...‬ ‫تيم ژاپن با اختلف يك مايل برنده شد.‬
    • FINISH ‫پايان‬
    • The mood in the Iranian team was really close to the freeze point. The top management decided to win the race next year. So they established a team of analysts to observe the situation and recommend an appropriate solution. ‫حال و هواي تيم ايران خيلي سرد و بهت زده بود. مديريت ارشد‬ ‫تصميم گرفت برنده مسابقات سال آينده باشد. به همين دليل يك تيم‬ ‫تحليل گر براي بررسي اوضاع و ارايه راهكار و راه حل مناسب به‬ .‫خدمت گرفت‬
    • After several detailed analysis the team found out that Japanese had 7 rowers and only one captain. ‫بعد از تحليل هاي مختلف تيم تحليل گر كشف‬ ‫كرد كه ژاپني ها هفت پاروزن و يك كاپتان‬ .‫داشته اند‬
    • Of course the Arabian team had 7 captains but only one rower. ‫درحاليكه تيم ايران يك پاروزن و‬ .‫هفت كاپتان داشته است‬
    • Facing such critical scenario the management showed an unexpected wisdom: they hired the consulting company to restructure the Iranian team. ‫با رسيدن به اين نتيجه حياتي مديريت‬ :‫رويكرد حكيمانه ديگري را پيش گرفت‬ ‫آنها تيم مشاوري را براي ساختاردهي‬ .‫مجدد تيم ايران به خدمت گرفتند‬
    • After several months the consultants came up with the conclusion that there were too many captains and too few rowers in the Iranian team. A solution was proposed based on this analysis: the structure of the Iranian team has to be changed! ‫بعد از چند ماه تيم مشاوران به اين نتيجه رسيدند كه‬ ‫تيم ايران داراي كاپتان هاي زياد و پاروزن هاي كم‬ !‫بوده است‬ ‫بر اساس اين تحليل يك راه حل نيز ارايه شد. “ساختار‬ “‫تيم ايران بايد تغيير كند‬
    • As of today there will be only 4 captains in the team led by 2 managers, one top-manager and one rower. Besides that, they suggested to improve the rower’s working environment and to give him higher competencies. ‫درنتيجه بايد چهار كاپتان توي تيم داشته باشيم كه‬ ‫توسط دو مدير هدايت شوند. ضمنا به يك مدير ارشد و‬ ‫يك پاروزن هم نياز است.همچنين پيشنهاد شد كه‬ ‫محيط كار پاروزن تيم تغيير كرده و به يك محيط‬ .‫رقابتي تبديل شود‬
    • ‫.‪Next year the Japanese won by 2 miles‬‬ ‫سال بعد ژاپني ها با اختلف دو مايل برنده شدند!‬
    • FINISH‫پايان‬
    • The Arabian team immediatelly displaced the rower from the team based on his unsatisfactory performance. ‫تيم ايراني بلفاصله پاروزن تيم را بدليل عدم كفايت و‬ .‫عملكرد نامناسب از كار بركنار كرد‬
    • But the bonus award was paid to the management for the strong motivation the team showed during the preparation phase. ‫اما به مديريت به خاطر انگيزه هاي زيادي كه در فاز‬ ‫آماده سازي در تيم ايجاد كرد بود پاداش و امتيازات لزم‬
    • The consulting company prepared a new analysis, which showed that the strategy was good, the motivation was O.K. but the used tool has to be improved. ‫شركت مشاور يك تحليل ديگر ارايه كرد كه نشان مي‬ :‫داد‬ ‫• استراتژي اتخاذ شده مناسب بوده‬ ‫• انگيزه لزم داده شده‬ .‫• اما ابزار مورد استفاده بايد بهبود يابد‬
    • Currently the Iranian team is designing a new boat. ‫در حال حاضر تيم ايران در حال طراحي يك قايق جديد‬ .‫است‬