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Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
Social media reputation management preso
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Social media reputation management preso

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For Dallas Business Journal Crash Course on Social and SEO

For Dallas Business Journal Crash Course on Social and SEO

Published in: Technology, Business
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  1. Social Media & Reputation Management Eddy Badrina Co-founder, Buzzshift @eddybadrina#DBJcrashcourse  
  2. What is Digital Strategy? the process of orchestrating all your online marketing assets so that they meet specific, broader marketing objectives and business goals#DBJcrashcourse  
  3. "There  is  no  such  thing  as  a   worthless  conversa7on,   provided  you  know  what  to   listen  for.  And  ques7ons  are   the  breath  of  life  for  a   conversa7on.”   —  James  Nathan  Miller#DBJcrashcourse  
  4. Goals of Social Media 1. Foster dialogue 2. Promote advocacy Social Media 3. Facilitate support 4. Spur innovation Source:  Web  Analy*cs  Demys*fied    (John  LoveK  &  Jeremiah  Owyang)  #DBJcrashcourse  
  5. Goals of Social Media 1. Foster dialogue 2. Promote advocacy Social Media 3. Facilitate support 4. Spur innovation Source:  Web  Analy*cs  Demys*fied    (John  LoveK  &  Jeremiah  Owyang)  #DBJcrashcourse  
  6. Goals of Social Media 1. Foster dialogue 2. Promote advocacy Social Media 3. Facilitate support 4. Spur innovation Source:  Web  Analy*cs  Demys*fied    (John  LoveK  &  Jeremiah  Owyang)  #DBJcrashcourse  
  7. Goals of Social Media 1. Foster dialogue 2. Promote advocacy Social 3. Facilitate support Media 4. Spur innovation Source:  Web  Analy*cs  Demys*fied    (John  LoveK  &  Jeremiah  Owyang)  #DBJcrashcourse  
  8. Reputation Management 1. Listen Well 2. Solve Other People’s ORM Problems 3. Online Word of Mouth Source:  Web  Analy*cs  Demys*fied    (John  LoveK  &  Jeremiah  Owyang)  #DBJcrashcourse  
  9. If you only had an hour… 30 minutes – listening 20 minutes – responding 10 minutes – sharing Source:  Chris  Brogan  #DBJcrashcourse  
  10. Listening Stations#DBJcrashcourse  
  11. 1 Google Reader 2 Google Alerts (RSS feed) 3 SocialMention 4 Google Blog/IceRocket 5 Hootsuite#DBJcrashcourse  
  12. Remember…. Everyone is listening to your response…. or your silence (e.g. @ replies on Twitter) Source:  Chris  Brogan  #DBJcrashcourse  
  13. Remember…. More Talk is Good Talk… for SEO Source:  Chris  Brogan  #DBJcrashcourse  
  14. Remember…. Even Neutral Sentiment is Positive for Your Business Source:  Chris  Brogan  #DBJcrashcourse  
  15. Listen for Your Brand Jump on Or Key industry Industry trends Phrases Study your Become competitors an industry expert#DBJcrashcourse  
  16. Entire preso is at: http://shft.bz/DBJcrashcourse#DBJcrashcourse  
  17. Twitter: @eddybadrina Email: eddy@buzzshift.com Facebook: facebook.com/ buzzshift#DBJcrashcourse  

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