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Internet research for HRD Profession
 

Internet research for HRD Profession

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Maxis academy Feb 08

Maxis academy Feb 08

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Internet research for HRD Profession Internet research for HRD Profession Presentation Transcript

  • Internet Search Strategy
  • Sharing for HRD Community Maxis Academy
  • Advantages
    • The ability to learn faster than your competitor may be the only sustainable competitive advantage.
    • Peter Senge, The Fifth Discipline
  • Content 1.0
    • Background
    • Browsers
    • Search Engine
    • Directory
    • Internet Politics
  • Content 2.0
    • Web Seminar – Talent/BetterManagement
    • E-Magazine – CLOMedia, Quality Digest
    • Discussion Group – TRDev, Training Ideas
    • Network- LinkedIn, Facebook, Orkut
    • Information in PPT- Slideshare
    • Expert – About, Yahoo Answer
    • Blog - Technorati
    • Internal communication Web 2.0 – blog
  • Content 2.0
    • E-Newsletters – About
    • HRD – CLO, ASTD, Fast Company, Better Management
  •  
  • Sharing
    • Interesting sites?
    • Your frustration?
    • Questions ?
  • Background
  • History
  • Definition of Net The Internet is the publicly accessible worldwide system of interconnected computer networks that transmit data by packet switching using a standardized Internet Protocol (IP). It is made up of thousands of smaller commercial, academic, domestic and government networks. It carries various information and services, such as electronic mail , online chat , and the interlinked web pages and other documents of the World Wide Web .
  • WWW domination
  • How big is the web?
    • 56 billion static web pages are publicly-available on the World Wide Web.
    • Another estimated 6 billion static pages are available within private intranet sites
    • 200+ billion database-driven pages are available as dynamic database reports ("invisible web" pages)
    • Google.com indexes 9.75 billion web pages.
  • Deep Web
    • The invisible web, , a vast repository of information that search engines don't have access to, such as databases
    • Private networks, called intranets, that are not actually hooked up to the Web
    • Forms , like ColdFusion or CGI
    • Password-protected sites , like a university library
    • Sites that intentionally, for various reasons, keep their information from being indexed by search engine spiders
  • Today
    • 200 Billion
    • Only 50 Billion is static web
    • Geogle only indexed 20%
    • Daily Web Space increase 100,000 websites
  • Key Players Larry Page Co-Founder & President, Products Sergey Brin Co-Founder & President, Technology
  • Sir "Tim" John Berners-Lee
    • the inventor of the World Wide Web and director of the World Wide Web Consortium
  • Search Strategy
  • Search Strategy
    • Choose appropriate key words
    • b. Select right tools
    • c. Evaluate Information
  • Your needs?
    • 1. What information you want to
    • have right now?
    • A.________________________
    • B. _______________________
    • C. _______________________
  • Tools
    • Search engine
    • Meta Search
    • Specialized search engine
    • Directory
    • Specialized Directory – academy, alexa
  • Tools for Multimedia
    • Sound - Podcast
    • TV – Online TV
    • Photo – flickr
    • Invisible Web
  • Browser
  • Definition
    • A web browser is a software application , technically a type of HTTP client , that enables a user to display and interact with HTML documents hosted by web servers or held in a file system .
  • HTML & HTTP
    • In computing, HyperText Markup Language ( HTML ) is a markup language designed for the creation of web pages with hypertext and other information to be displayed in a web browser . HTML is used to structure information — denoting certain text as headings, paragraphs, lists and so on
  • Browser - functions
    • Mozilla Firefox – tab, extensions, high security
    • Internet explorer – tab, integrated
    • Opera – sessions, ligh
  •  
  •  
  •  
  • Browsers
    • Internet Explorer (decoder)
    • Bookmark/Favorite
    • Home Page (Google, Yahoo)
    • Back Forward
    • Refresh (7 seconds)
    • History
    • Text size
    • Encoding
  • Search Engine
  • Definition Definition: A search engine is a searchable database of Internet files collected by a computer program (called a wanderer, crawler, robot, worm, spider).
    • Single
    • Google.com
    • Vivisimo.com
    • Meta
    • All the Web
    • Dogpile
    Internet search engines can be the most useful--or useless--tools on the Internet Search Engines
  •  
  •  
  •  
  •  
  •  
  •  
  •  
  • Boolean Search Add +ABC Minus -ABC Default DEF OR ABC Exact phrase “ABC” Wild card ABC* Synonym ABC~
  • Boolean                                                       OR 33702660 NOT 81497 AND 1677
  • effective habits:
      • Study Search Engine Help Files
      • Use The "Three Strikes" Rule
      • Don't Play Favorites
      • Use Specialized Search Sites
      • Keep your book mark well classified
  • Directory
    • pick by human
    • hierarchy
    • small portion of cyberspace
    • low noise
    Characters
  • General Directory
    • Yahoo - largest collection of topical collections
    • Google Web Directory –
    • using the Google link ranking technology; Google search results are also included with directory results
    • Open Directory – volunteers to pick the web pages
  •  
  •  
  • Specialized Dir
    • About - large collection of topical collections gathered subject specialists
    • Alexa – List down the highly ranked websites
    • 100times – free education sites for business studies
  •  
  •  
    • INFOMINE - large collection of scholarly Internet resources collectively maintained by several libraries, including those from the University of California
    • The Internet Public Library - large, selective collection from the University of Michigan
    • The WWW Virtual Library - highly respected guides to many disciplines sponsored by the W3 Consortium
  •  
  • Content 2.0
    • Webinar– Talent/ BetterManagement
    • E-Magazine – CLOMedia, Quality Digest
    • Discussion Group – TRDev, Training Ideas
    • Network- LinkedIn, Facebook, Orkut
    • Information in PPT- Slideshare
    • Expert – About, Yahoo Answer
    • Blog - Technorati
    • Internal communication Web 2.0 – blog
  • Content 2.0
    • E-Newsletters – About
    • HRD – CLO, ASTD, Fast Company, Better Management
    • Video – Youtube
    • Photos - Flickr
  •  
  • Webinar
  •  
  • E-Magazine
  • http://www.submag.com/sub/ch?pk=cloweb
  • Discussion Group
  •  
  •  
  • Network
  •  
  • Information PPT
  •  
  • Expert
  •  
  • Blog
  •  
  •  
  •  
  • Blog
    • http://www.tehnorati.com
    • http://www.bloglines.com
    • http://www.blogger.com
    • http://blog.iht.com
    • http://www.jeffooi.com
  • E-Newsletter
  •  
  • HRD
  • Discussion Group
  • Video/Photos/Encyclopedia
  • Web 2.0
    • Encyclopedia
    • http://www.wikipedia.org
    • Photo
    • http://www.flickr.com
    • Video
    • http://www.youtube.com
  • TV
    • Power Point Slide show Online
    • http://www.slide.com
    • Online TV
    • http://wwitv.com
    • http://twit.tv
    • http://websearch.about.com/od/imagesearch/a/freeonlineTV.htm
  • Magazine & Newsletter
  •  
  • Podcast Sound
  •  
  • Information Evaluation
  • Web Evaluation Techniques Before you click to view the page...
    • Look at the URL - personal page or site ? ~ or % or users or members
    • Domain name appropriate for the content ? edu, com, org, net, gov, ca.us, uk, etc.
    • Published by an entity that makes sense ?
        • News from its source?
            • www. nytimes .com
        • Advice from valid agency?
            • www. nih .gov/
            • www.nlm. nih .gov/
            • www.nimh. nih .gov/
  • Web Evaluation Techniques Scan the perimeter of the page
    • Can you tell who wrote it ?
        • name of page author
        • organization, institution, agency you recognize
        • e-mail contact by itself not enough
    • Credentials for the subject matter ?
      • Look for links to:
      • “ About us” “Philosophy” “Background” “Biography”
    • Is it recent or current enough ?
        • Look for “last updated” date - usually at bottom
    • If no links or other clues...
        • truncate back the URL
      • http://hs.houstonisd.org/hspva/academic/Science/Thinkquest/gail/text/ethics.html
  • Web Evaluation Techniques Indicators of quality
    • Sources documented
        • links, footnotes, etc.
          • As detailed as you expect in print publications ?
        • do the links work ?
    • Information retyped or forged
        • why not a link to published version instead ?
    • Links to other resources
        • biased, slanted ?
  • Web Evaluation Techniques What Do Others Say ?
    • Search the URL in alexa.com
      • Who links to the site? Who owns the domain?
      • Type or paste the URL into the basic search box
      • Traffic for top 100,000 sites
    • See what links are in Google’s Similar pages
    • Look up the page author in Google
  • Web Evaluation Techniques STEP BACK & ASK: Does it all add up ?
    • Why was the page put on the Web ?
        • inform with facts and data?
        • explain, persuade?
        • sell, entice?
        • share, disclose?
        • as a parody or satire?
    • Is it appropriate for your purpose?
  • Try evaluating some sites...
    • Search a controversial topic in Google :
      • "nuclear armageddon"
      • prions danger
      • “ stem cells” abortion
    • Scan the first two pages of results
    • Visit one or two sites
      • try to evaluate their quality and reliability
  • Internet Politics
  • Internet Politics
    • Virus
    • Freedom of speech Porno graphy
    • Company policies
    • Copy right
  • Internet Politics
    • Virus
    • data loss due to viruses is still less than 10%
    • 2 hours to clear up, a major infection will probably
    • take 5 days
    What is the consequences?
  • Internet Politics
    • Virus
    One of the first major attacks in the United States occurred in 1988 with a virus created by a Cornell University graduate student. It jammed more than 6,000 computers across the country, shutting down some networks on what was then a much smaller national computer network.
  • Internet Politics
    • Antivirus Rules For The Users
    1 . Never accept disks , programs or data files without checking them first 2. Never use software , demo's or other software with doubtful origins 3 . Always scan any program or document download onto your machine before you open or read it, this includes attachments received via e-mail 4. If you lend a disk to anyone, check it when you get it back. BEFORE you use it again 5. Keep your Antivirus software up to date
  • Internet Politics
    • Freedom of speech
    • Abide to non-disclosure agreement.
    • In discussion group, lurk before you participant.
    • Do not use four letter words
    • Use emoticon for international communication
  • Internet Politics
    • Pornography
    • It’s a big NO NO
    • Why it is not allowed?
    • If allowed, what would be the negative consequences?
    • If accidental, leave straight immediately
  • Internet Politics
    • Company policies
    • Internet Users Policy
    • (IUP)
    • Previous experience
  • Internet Politics
    • Copy right
    • Three types of software:
      • public domain, freeware and shareware
    • Give credit to authors
      • electronics, verbal or written forms
    • Check virus
    • Consult IT or HR if not clear