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How To Use ReferenceUSA

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ReferenceUSA is a residential and business database, a division of InfoUSA, provided to the members of the Salt Lake City Library system. It can be used for research in a non commercial enviornment.

ReferenceUSA is a residential and business database, a division of InfoUSA, provided to the members of the Salt Lake City Library system. It can be used for research in a non commercial enviornment.

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Transcript

  • 1. How to Use ReferenceUSA (a resource provided by your Salt Lake County Library card) By: David Thompson Licensed Professional Business Coach 801-938-6965
  • 2. Outline
    • What is ReferenceUSA?
    • Why would I want to use it?
    • Who can use it?
    • How can I start using it?
  • 3. What is ReferenceUSA?
    • ReferenceUSA is an Internet-based reference service from the Library Division of info USA.
    • The ReferenceUSA database contains, in module format, detailed information on more than
      • 14 million US businesses (over 100k in Utah)
      • 210 million US residents (over 737k in Utah)
      • Over 100,000 Utah employers
  • 4. What is ReferenceUSA?
    • Information in ReferenceUSA comes from:
      • They scrutinize and catalog 5,200 phone books, annual reports and other business directories to find information on nearly every business in the nation.
      • They hand-key each record and call every business to make sure you have the most reliable information available.
      • Next, they add public record data from county courthouse filings, SEC and 10k filing, and Secretary of State data.
      • Every month, they match and clean the data with the USPS National Change of Address (NCOA), ZIP+4 and Delivery Sequence File to standardize and keep the addresses accurate.
  • 5. What is ReferenceUSA?
    • Business Data includes: (partial list)
      • Approximate number of employees
      • Estimates annual sales
      • Credit rating
      • SIC and NAICS codes
      • Years in business
      • Directory of management
      • Estimated expenditures (for outside services)
      • Competitors and nearby businesses
  • 6. Why would I want to use it?
    • Research
      • To understand the impact a business has on the local economy
      • To know who their competitors are
      • To see news articles related to them
      • To see UCC filings
      • To get a map and directions to the business
      • To understand household income (resident)
      • To . . . .
  • 7. Who can use it?
    • Have to have a Salt Lake County Library card
    • Have to have access to internet or physical library
    • You have to agree to the conditions of use
      • only for personal
      • non-commercial
      • or educational purposes
  • 8. How can I start using it?
    • Starts with having access to internet
      • From the Library
      • From Home
  • 9. How can I start using it?
  • 10. How can I start using it?
    • Click on Research by Topic
    • Click on Business / Investment
  • 11. How can I start using it?
    • Next Click on ReferenceUSA
  • 12. How can I start using it?
    • Choose Library Access if you are there
    • Choose Home Access if you are not
  • 13. How can I start using it?
    • Now you have to have your library card number and PIN#
  • 14. How can I start using it?
  • 15. How can I start using it?
    • 1. Quick Search – you know the Company Name or City or State OR the phone #
  • 16. How can I start using it?
    • 2. Custom Search
      • You can build your own search criteria
  • 17. How can I start using it?
    • 2. Custom Search
      • You can build your own search criteria
  • 18. How can I start using it?
    • 3. Use the Guided Search
      • By using the tabs across the top – you define your parameters
      • By using the Characteristics on the left side – you further refine your parameters
  • 19. How can I start using it?
    • 3. Use the Guided Search
      • By using the tabs across the top – you define your parameters
      • By using the Characteristics on the left side – you further refine your parameters
  • 20. Guided Search Example
  • 21. Guided Search Example
  • 22. Guided Search Example
  • 23. Guided Search Example
    • Having CLICKED on the Geography tab
  • 24. Guided Search Example
    • Choosing two of the three
  • 25. Guided Search Example
    • Results are a list of 25 companies per page
  • 26. Guided Search Example
    • Results are a list of 25 companies per page
  • 27. Guided Search Example
    • Between pages it is required that the user enter the cofe manually.
  • 28. Guided Search Example
  • 29. Guided Search Example
  • 30. Guided Search Example
  • 31. Guided Search Example
  • 32. Recap
    • There are FREE tools
    • Explore services provided
    • They are your tax dollars
    • Make the most of it!
  • 33. Need Help
    • Email:
      • [email_address]
      • Call 801-938-6965
      • Catch me a Chamber Meetings
        • Sandy
        • South Jordan
      • Catch me at BNI-Goldmine Group

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