Integrating Technology into the Modern Chamber of Commerce

Slide 1: Integrating and Effectively Utilizing Technology Todd Earwood

Slide 2: When Did Kentucky Find the Internet?

Slide 3: YOU LUNCH

Slide 4: My Background

Slide 7: Todd, Do you REALLY know about our Chamber world???

Slide 8: Limited Resources

Slide 9: Not a Tech Company

Slide 10: Trades ARE an Option

Slide 11: Connectors

Slide 12: Members Are King!

Slide 13: Today’s Goals • Save $$$ • Increase Productivity • Help Promote Members • Promote Chamber online • Keep Local Talent

Slide 14: Areas of Focus • Tech Myths • Members • Marketing/Communication • Company

Slide 15: Tech Myths • Dell or OfficeDepot Are Best • TigerDirect.com • Signing up for e-newsletters and web contests are safe • Wireless Networks are Safe • I can’t afford anti-virus or spam protection • AVG • SpamAssassin

Slide 16: Members • Sales • Zoho.com • HighriseHQ.com • Survey • Zoho.com • SurveyMonkey.com

Slide 17: Members www.google.com/alerts

Slide 18: Members • Connect them Online • Craigslist.org • Find Employees, Materials • LinkedIn.com • Future Rolodex

Slide 19: Marketing • Email • Avoid Using Outlook • Use 3rd Party Software • Bypass Spam Filters • Track Effectiveness • Manage Lists

Slide 20: Marketing

Slide 21: Marketing • My Emma.com • Real Magnet.com • Constant Contact.com

Slide 22: Marketing • Web Site Content • Who Manages Your Content? • Content Management System (CMS) • Calendar • Updates • News Releases • 100’s of Templates

Slide 23: Marketing • CMS • Many are FREE! • WordPress • Joomla • Drupal

Slide 24: Marketing • Images Above All • Maps Matter • Video Isn’t Hard

Slide 25: Marketing • Images Above All • Flickr • PhotoBucket

Slide 26: Marketing • MetroMapper.org

Slide 27: Marketing • Video Isn’t Hard • Ustream.TV • Yahoo Live! • Mogolus

Slide 28: Company • Projects & Committees • Zoho • Basecamp • Data Backup • eVault.com • Symantec.com/SPN

Slide 29: Company • Billing • Fresh Billing.com • Zoho.com • Event Management • EventBrite.com

Slide 30: Today’s Goals • Save $$$ • Increase Productivity • Help Promote Members • Promote Chamber online • Keep Local Talent

Slide 32: Contact Me Todd@ToddEarwood.com • InfoMinded.com • ToddEarwood.com