Strategic Plan Outline
I. Introduction and Background Information
II. Vision – The Vision defines the organization’s purpose, and values rather than
bottom line measures.
III. Mission - The Mission is a succinct, comprehensive statement of the
IV. Goals - Goals are statements which describe the desired position, results, or
major outcomes the system intends to achieve.
V. Objectives - Objectives are concrete steps toward achieving goals.
VI. Action Plan – The Action Plan provides a management tool that organizes the
activities to transform the vision into outcomes.
VII. Performance Measures - The Performance Measures are characteristics of
products, services, processes, and operations that can be used to track and
VIII. Appendix – Supporting documents, surveys, analysis, etc.