Marketing Strategies Presentation


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Marketing Strategies Presentation

  1. 1. Earlisha Farquharson, President, Marketing Strategies [email_address] Copyright ©2009 Marketing Strategies, LLC
  2. 2. <ul><li>Strategic consulting firm providing organizations with successful sales, marketing, </li></ul><ul><li>training and human strategies increasing their top and bottom line results and </li></ul><ul><li>improving employee performance and effectiveness. </li></ul><ul><li>Specializing in the human capital, training, consulting, technology, wireless, and </li></ul><ul><li>telecommunications industries. </li></ul><ul><li>20 Plus years practical, proven and award winning experience translating into </li></ul><ul><li>specific, measureable results for your company. </li></ul><ul><li>Marketing Strategies, LLC, can help your business increase </li></ul><ul><li>sales, revenues, profitability, productivity, effectiveness and performance. </li></ul>Copyright ©2009 Marketing Strategies, LLC
  3. 3. <ul><li>In today’s tough economic times, companies are looking for ways to increase sales, overall revenues, productivity and effectiveness without spending a fortune. Small and large organizations want access to thought leadership and need to supplement their resources with consultants to save overall costs. </li></ul><ul><li>That’s why WE are here. We have an “Innovative Back to the Basics” approach when it comes to sales, marketing, training and human capital consulting. </li></ul>Copyright© 2009 Marketing Strategies, LLC
  4. 4. <ul><ul><li>Strategic Sales Consulting </li></ul></ul><ul><ul><li>Sales effectiveness & business development strategies & tools </li></ul></ul><ul><ul><li>Sales leadership strategies/sales training & tools </li></ul></ul><ul><ul><li>Sales optimization/channel alignment, assessment & territory planning </li></ul></ul><ul><ul><li>Sales change management/culture change initiatives </li></ul></ul><ul><ul><li>Strategic Marketing Consulting </li></ul></ul><ul><ul><li>Strategic marketing consulting </li></ul></ul><ul><ul><li>Brand awareness & creation </li></ul></ul><ul><ul><li>Website & e-commerce design & development </li></ul></ul><ul><ul><li>Search engine optimization </li></ul></ul><ul><ul><li>Social networking consulting </li></ul></ul><ul><ul><li>Advertising, promotions & publicity strategies </li></ul></ul>Copyright© 2009 Marketing Strategies, LLC
  5. 5. <ul><ul><li>Strategic Human Capital Consulting </li></ul></ul><ul><ul><li>Strategic human capital consulting, assessment & planning </li></ul></ul><ul><ul><li>Organizational effectiveness strategies </li></ul></ul><ul><ul><li>Curriculum/portfolio evaluation & design </li></ul></ul><ul><ul><li>Training & employee development strategies </li></ul></ul><ul><ul><li>Measurement & learning effectiveness strategies & tools </li></ul></ul><ul><ul><li>E-learning, blended learning, web-based ILT and virtual training design & development </li></ul></ul><ul><ul><li>LMS design, development & deployment </li></ul></ul><ul><ul><li>Talent assessment/management & succession planning </li></ul></ul><ul><ul><li>Process development & best practices management </li></ul></ul>Copyright ©2009 Marketing Strategies, LLC
  6. 6. <ul><li>As a strategic consulting firm, we design and develop customized, integrated and value-added solutions for your business. </li></ul><ul><li>We do everything from design strategies, develop results-oriented solutions and implement projects if needed. </li></ul><ul><li>We deliver measurable results for you and your company. Working with you -our clients, we increase your top and bottom line results and improve your employees’ effectiveness and performance on time and within your budget. </li></ul><ul><li>Our unwavering commitment is to our clients, partners, community and the environment. We strive to put our clients first and to live our values in all we do. </li></ul>Copyright ©2009 Marketing Strategies, LLC
  7. 7. <ul><li>Sales and Marketing Effectiveness Strategies increasing revenues & sustainable competitive advantages </li></ul><ul><li>Marketing Your Products or Training Internally Or Externally increasing awareness & market/mind share </li></ul><ul><li>Organizational Effectiveness Strategies improving overall capacity, productivity & efficiencies </li></ul><ul><li>Training Department/Organization Assessment & Redesign improving credibility, resource alignment & team productivity </li></ul><ul><li>Talent Assessment & Management improving talent pools and increasing upward/lateral advancement </li></ul><ul><li>Process Development & Best Practices improving workflows & increasing operational efficiencies </li></ul><ul><li>Sales & Leadership Development increasing sales, improving critical skills & decreasing turnover </li></ul>Copyright© 2009 Marketing Strategies, LLC
  8. 8. Copyright© 2009 Marketing Strategies, LLC <ul><ul><li>Small Sales Training Firm </li></ul></ul><ul><ul><li>2008 Goals: </li></ul></ul><ul><ul><li>Increase their marketing presence and awareness in the marketplace. </li></ul></ul><ul><ul><li>Improve their existing sales tools and marketing collateral. </li></ul></ul><ul><ul><li>Marketing Strategies was engaged to: </li></ul></ul><ul><ul><li>Design, develop and document new Marketing, Advertising, E-Commerce and E-Learning Strategies to meet and exceed business goals. </li></ul></ul><ul><ul><li>Design and develop a new Company Website-in just a few months improving their search engine optimization, increasing market awareness and business leads. </li></ul></ul><ul><ul><li>Create new company Representative Bios, Marketing Flyers and Course Catalog giving Reps additional tools and collateral to send to prospects. </li></ul></ul>
  9. 9. Copyright© 2009 Marketing Strategies, LLC <ul><ul><li>Start Up Wireless Security Company </li></ul></ul><ul><ul><li>2008 Goals: </li></ul></ul><ul><ul><li>Launch new wireless security business through new product offerings available in indirect sales channels. </li></ul></ul><ul><ul><li>Create revenues for new company through product sales and educated company personnel and indirect agents. </li></ul></ul><ul><ul><li>Marketing Strategies was engaged to: </li></ul></ul><ul><ul><li>Quickly design and develop new Technical Product Training Materials and Train-the-Trainer Materials for initial company launch. Instructor-led materials included a Participant Workbook, Instructor Guide, Laminated Quick Reference Guide/Job Aid and all Train-the-Trainer workbooks and assignments. </li></ul></ul><ul><ul><li>All deliverables completed in five weeks to meet their aggressive timelines. </li></ul></ul>
  10. 10. Copyright© 2009 Marketing Strategies, LLC
  11. 11. <ul><li>Marketing Strategies has formed strategic to meet and exceed your business needs. </li></ul><ul><li>We have a network of instructional designers, facilitators, trainers, project managers, e-learning/blended learning experts, web designers, talent management consultants, marketing niche specialists, etc. to manage large company initiatives. </li></ul><ul><li>Earlisha and her team of experts listen to your desired business goals, create customized deliverables for your company and transform them into achievable results </li></ul>Copyright © 2009 Marketing Strategies, LLC
  12. 12. <ul><li>Earlisha is an award-winning veteran with sales, marketing, training, human capital, telecom and wireless executive experience. </li></ul><ul><li>We understand your business issues and needs because they have helped solve them at companies like Ford Motor Company, Marriott, Applied Concepts, Universal Resorts and Draper and Associates. </li></ul><ul><li>You can leverage Marketing Strategies’ objectivity and lack of bias in your organization and use their expertise as a strategic advantage </li></ul>Copyright© 2009 Marketing Strategies, LLC
  13. 13. <ul><li>Set an appointment to discuss your specific sales, marketing, training and/or human capital needs and opportunities. </li></ul><ul><li>Discuss specifically how we might be able to partner and work together. </li></ul><ul><li>Look forward to the future state of your company! </li></ul>Copyright © 2009 Marketing Strategies, LLC
  14. 14. Earlisha Farquharson, President, Marketing Strategies [email_address] Copyright © 2009 Marketing Strategies, LLC
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