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E-BUSINESS       2011
OverviewDomain, Email and Hosting•   Domain•   HostingWebsite•   Informative•   Product Catalogue•   E-Commerce•   E-Comme...
DomainThe address that allows people to locate your website•    Target customers in Australia      – .com.au•    Target cu...
Business Email•   Presenting a better business image     – Put your brand in the customer’s inbox•   Setup in minutes     ...
Hosting• Store    – The server that stores your website information    – connects it to the internet for people to view• F...
1. Basic Layout        2. CMS               3. PMS– Header              – Service             – Product Category List– Pro...
1. Basic Layout1.1   Header1.2   Promotional Image1.3   Shortcuts1.4   Footer1.5   Contact Us1.6   Booking Online
1.1 Header1.1.1 Logo                    1.1.4 Search1.1.2 Navigation              1.1.5 Language                          ...
1.2 Promotional ImagePowerful tool to attract visitor’s attention, very nice effect and very useful. You have following op...
1.3 Shortcuts1.3.1 Latest News                                                            Latest newsSample website:【     ...
1.3.2 New Arrivals Sample website:【    】 http://www.eacsoft.com/walkhand/
1.3.3 Most PopularSample website:【     】 http://jjcphotography.com.au/
1.3.4 Most RecommendedSample website:【         】 http://www.secced.com.au/
1.3.5 Newsletter/ Subscription通过发送电子邮件可以让顾客知道我们的最新产品动态等。Sample website:【                 】 http://www.eacsoft.com/Asthmati...
1.4 Footer1.4.1 Contains necessary linksSample website:【            】 http://kingofjunk.com.au/1.4.2 Customer EnquiresSamp...
1.5 Contact1.5.1 Contact DetailsThe Control panel allows you to change phone number, fax number, email address at anytime....
1.5.2 Customer Enquiry FormReceive enquires and feedback directly from your website with a simple feedback form integrated...
1.5.3 Google MapAll websites are integrated with Google maps for pin point location. Google has released the API for their...
1.6 Book Online• Don’t waste customer’s time• the availability calendar                                                   ...
2. Content Management2.1   Create, edit, update a service page2.2   Create, edit, update a news page2.3   Create, edit, up...
2.1 Create, edit, update a service pageSample website:【     】 http://kingofjunk.com.au/Service.aspx
2.2 Create, edit, update a news pageSample website:【      】 http://www.zerocarbonaustralia.com.au/News.aspx
2.3 Create, edit, update a blog pageSample website:【            】 http://uluruchinesetour.com/bloglist.aspx
2.4 Create, edit, update a About us pageSample website:【     】 http://kingofjunk.com.au/About.aspx
2.5 Case studiesShort articles describing how our services have benefited clients.Sample website:【                  】 http...
2.6 TestimonialsSample website:【        】 http://anitasfashion.com.au/Brides.aspx
2.7 Photo & Video                                                          Restaurant                                     ...
2.8 Download有大量信息不便放于网络浏览,可以提供下载,方便阅读。Sample website: http://www.kidsdental.com.au/download.aspx
3. Product Management3.1   Product Category List3.2   Product List3.3   Product Detail
3.1 Product Category List
3.2 Product List
3.3 Product Detail3.3.1 Product DescriptionYou can edit this page as much as you can to make it more attractive to your cu...
3.3.2 SpecificationThe specification should be written in definite terms. For example: dimensions, length, width, data fig...
3.3.3 Gallery• Use alternate views and a larger view of the photo to show the item in more detail• A picture is worth 1000...
3.3.4 Video• Gives more visual info on your brand• 提高客户信任感支持度• 简单直接明了的解答观众的疑问
3.3.5 social media share
4. Shopping Cart4.1    Add to Cart4.2    Check out4.3    Payment Gateway4.4    Tax Invoice4.5    Order Email4.6    Order M...
4.1 Add to Cart 4.1.1   Select Size 4.1.2   Select Colour 4.1.3   Enter Qty 4.1.4   Price 4.1.5   Add to CartSample websit...
4.2 Check out4.2.1   Customer Shipping Address4.2.2   Selected Product, Price, Qty, Total4.2.3   Shipping Cost            ...
4.3 Payment GatewayAccept credit cards, customers can use Visa, Master Card, and more.
4.3.1 PayPal
4.3.2 Bank Payment Gateway
4.4 Tax InvoiceIt is a legal requirement to enable the printout of a complete GST invoice (also known as a Tax Invoice),Ea...
4.5 Order Email4.5.1 To Customer        4.5.2 To Admin
4.6 Order Management in Control PanelKeep track of which orders have been paid for, shipped or delivered.•   Looking for a...
4.7 Register and Login4.7.1 RegisterKeep registration forms as simple as possible whilst only asking for information that ...
4.7.2 LoginEither static embed into the web page or popup windows. Depends on the style your website is.   Login   hereSam...
4.8 Wishlist
4.9 Payment History4.9.1 Order List                               4.9.2 Order Detail
4.10 Export in Excel   Export in excel
5. Promotion5.1    Free Shipping5.2    Combine Shipping5.3    Clearance5.4    Happy Hour5.5    Product search by5.6    Cou...
5.1 Free ShippingA practical means of promotionSample website:【                 】 http://www.hotdealsdirect.com.au/Freeshi...
5.2 Combine Shipping
5.3 ClearanceSample website:【          】 http://www.hotdealsdirect.com.au/Clearance.aspx
5.4 Happy Hour
5.5 Product search by5.5.1   Price Range5.5.2   A to Z / Z to A5.5.3   Lowest First5.5.4   Highest First5.5.5   Just liste...
5.6 Coupon Number                    Enter coupon                      number
5.7 Customer ReviewSample website:【       】 http://www.hotdealsdirect.com.au/ProductDetail.aspx?id=84
5.8 Product RatingsSample website:【          】 http://www.hotdealsdirect.com.au/Reviews.aspx
5.9 Top rated ProductSample website:【          】 http://www.hotdealsdirect.com.au/Default.aspx
5.10 Love itSample website:【         】 http://www.swallowformal.com.au/dress.aspx?id=526
Online Marketing•   Email Marketing•   Google Adwords•   SEO•   Social Network
Email MarketingReach more people, more often, with the click of a button•   Easy to use email marketing platform•   Boost ...
Google AdwordsPut your website at the top of the search results• How it works?    – Pay per click (PPC)• How much it cost?...
SEO• What is it?    – Put your website at the top of natural search results• How it works?    – Optimizing    – Link build...
Social Network• Facebook   – Branding• Twitter   – Voice• Linked In   – Directory• Google+   – Not yet specified• Wordpres...
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E business v1.0

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Detailed Explanation on functions of the website,

Including Informative, Catalog, E-Commerce, and Promotions website

Provided by Eacsoft Pty Ltd, a Web Design Company in Brisbane.

Published in: Technology, Business
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Transcript of "E business v1.0"

  1. 1. E-BUSINESS 2011
  2. 2. OverviewDomain, Email and Hosting• Domain• HostingWebsite• Informative• Product Catalogue• E-Commerce• E-Commerce Advance• Project BasedOnline Marketing• Google Adwords• SEO• Social Networks
  3. 3. DomainThe address that allows people to locate your website• Target customers in Australia – .com.au• Target customers worldwide – .com• Target customers in particular country – Domain name in their country Netregistry Crazy Domain .com.au $39.95 .com.au $12 .com $28 .com $8
  4. 4. Business Email• Presenting a better business image – Put your brand in the customer’s inbox• Setup in minutes – Easy-to-use tools so you can control every email address on your business domain• Highly secure – Anti-Spam – Anti-Virus• Webmail and mobile access so you can check email everywhere – Outlook – Blackberry – iPhone – Other Smartphones• Example: yourname@yourbizname.com.au – as many other email accounts on your domain as you need
  5. 5. Hosting• Store – The server that stores your website information – connects it to the internet for people to view• Fast – Australia’s fastest internet connectivity – 3 times faster than Hosting in United States• Secure – Build your website on a solid foundation – Hosting describes where the website data “sits” Netregistry Crazydomain 250G 25G Unlimited Traffic Unlimited Traffic Unlimited Email Account Unlimited Email Account 24/7 Tech Support 24/7 Tech Support $359.95 per year $99 per year
  6. 6. 1. Basic Layout 2. CMS 3. PMS– Header – Service – Product Category List– Promotional Image – News – Product List– Shortcuts – Blog – Product Detail– Footer – About us– Contact Us – Case Study– Booking Online – Testimonials – Photo & Video – Download4. Shopping Cart 5. Promotion– Add to Cart – Free Shipping– Check out – Combine Shipping– Payment Gateway – Clearance– Tax Invoice – Happy Hour– Order Email – Product Search by– Order Management – Coupon Number– Register & Login – Customer Review– Wishlist – Product Ratings– Purchase History – Top rated Product– Export in Excel – Love it
  7. 7. 1. Basic Layout1.1 Header1.2 Promotional Image1.3 Shortcuts1.4 Footer1.5 Contact Us1.6 Booking Online
  8. 8. 1.1 Header1.1.1 Logo 1.1.4 Search1.1.2 Navigation 1.1.5 Language Choose the1.1.3 Social External Links 1.1.6 Visitor’s Location language logo Search from here Social external links navigation Visitor’s Location
  9. 9. 1.2 Promotional ImagePowerful tool to attract visitor’s attention, very nice effect and very useful. You have following options: 1. Go to www.istockphoto.com.au, buy copyrighted images, and sent to Eacsoft. 2. Own photo, Eacsoft provide professional photo repair service 3. Eacsoft provide photography services Sample website:【 】 http://jjcphotography.com.au/
  10. 10. 1.3 Shortcuts1.3.1 Latest News Latest newsSample website:【 】 http://zerocarbonaustralia.com.au/
  11. 11. 1.3.2 New Arrivals Sample website:【 】 http://www.eacsoft.com/walkhand/
  12. 12. 1.3.3 Most PopularSample website:【 】 http://jjcphotography.com.au/
  13. 13. 1.3.4 Most RecommendedSample website:【 】 http://www.secced.com.au/
  14. 14. 1.3.5 Newsletter/ Subscription通过发送电子邮件可以让顾客知道我们的最新产品动态等。Sample website:【 】 http://www.eacsoft.com/Asthmatick/
  15. 15. 1.4 Footer1.4.1 Contains necessary linksSample website:【 】 http://kingofjunk.com.au/1.4.2 Customer EnquiresSample website:【 】 http://27.54.85.33/$sitepreview/ee-mobile.com/
  16. 16. 1.5 Contact1.5.1 Contact DetailsThe Control panel allows you to change phone number, fax number, email address at anytime. It is importantto get in touch with customers, approach them to contact you. Change info in control panelSample website:【 】 http://kingofjunk.com.au/Contact.aspx
  17. 17. 1.5.2 Customer Enquiry FormReceive enquires and feedback directly from your website with a simple feedback form integrated into yourwebsite.Sample website:【 】 http://kingofjunk.com.au/Contact.aspx
  18. 18. 1.5.3 Google MapAll websites are integrated with Google maps for pin point location. Google has released the API for theirmapping system. You can see the correct location from Google MapsSample website:【 】 http://www.hrthealth.com.au/contact.aspx
  19. 19. 1.6 Book Online• Don’t waste customer’s time• the availability calendar Booking list in control panelSample website:【 】 http://www.hrthealth.com.au/
  20. 20. 2. Content Management2.1 Create, edit, update a service page2.2 Create, edit, update a news page2.3 Create, edit, update a blog page2.4 Create, edit, update a About us page2.5 Case Study2.6 Testimonials2.7 Photo & Video2.8 Download
  21. 21. 2.1 Create, edit, update a service pageSample website:【 】 http://kingofjunk.com.au/Service.aspx
  22. 22. 2.2 Create, edit, update a news pageSample website:【 】 http://www.zerocarbonaustralia.com.au/News.aspx
  23. 23. 2.3 Create, edit, update a blog pageSample website:【 】 http://uluruchinesetour.com/bloglist.aspx
  24. 24. 2.4 Create, edit, update a About us pageSample website:【 】 http://kingofjunk.com.au/About.aspx
  25. 25. 2.5 Case studiesShort articles describing how our services have benefited clients.Sample website:【 】 http://www.eacsoft.com/OurWorks.aspx?id=4
  26. 26. 2.6 TestimonialsSample website:【 】 http://anitasfashion.com.au/Brides.aspx
  27. 27. 2.7 Photo & Video Restaurant Chefs dishesSample website:【 】 http://goldensunrestaurant.com.au/chef.aspx Travel photosSample website:【 】 http://www.fjfulluck.com/Gallery.aspx
  28. 28. 2.8 Download有大量信息不便放于网络浏览,可以提供下载,方便阅读。Sample website: http://www.kidsdental.com.au/download.aspx
  29. 29. 3. Product Management3.1 Product Category List3.2 Product List3.3 Product Detail
  30. 30. 3.1 Product Category List
  31. 31. 3.2 Product List
  32. 32. 3.3 Product Detail3.3.1 Product DescriptionYou can edit this page as much as you can to make it more attractive to your customers.
  33. 33. 3.3.2 SpecificationThe specification should be written in definite terms. For example: dimensions, length, width, data figures...Etc Specification
  34. 34. 3.3.3 Gallery• Use alternate views and a larger view of the photo to show the item in more detail• A picture is worth 1000 words
  35. 35. 3.3.4 Video• Gives more visual info on your brand• 提高客户信任感支持度• 简单直接明了的解答观众的疑问
  36. 36. 3.3.5 social media share
  37. 37. 4. Shopping Cart4.1 Add to Cart4.2 Check out4.3 Payment Gateway4.4 Tax Invoice4.5 Order Email4.6 Order Management in Control Panel4.7 Register and Login4.8 Wishlist4.9 Purchase History4.10 Export in Excel
  38. 38. 4.1 Add to Cart 4.1.1 Select Size 4.1.2 Select Colour 4.1.3 Enter Qty 4.1.4 Price 4.1.5 Add to CartSample website:【 】 http://www.swallowformal.com.au/dress.aspx?id=224
  39. 39. 4.2 Check out4.2.1 Customer Shipping Address4.2.2 Selected Product, Price, Qty, Total4.2.3 Shipping Cost Customer4.2.4 Comments shipping address Selected product, price, qty, total Shipping cost Comments
  40. 40. 4.3 Payment GatewayAccept credit cards, customers can use Visa, Master Card, and more.
  41. 41. 4.3.1 PayPal
  42. 42. 4.3.2 Bank Payment Gateway
  43. 43. 4.4 Tax InvoiceIt is a legal requirement to enable the printout of a complete GST invoice (also known as a Tax Invoice),Eacsoft shopping cart support Tax Invoice. Print invoices and packaging lists from the order screen.
  44. 44. 4.5 Order Email4.5.1 To Customer 4.5.2 To Admin
  45. 45. 4.6 Order Management in Control PanelKeep track of which orders have been paid for, shipped or delivered.• Looking for a particular order• Order listing in many ways• List Customers• Export to Microsoft Excel
  46. 46. 4.7 Register and Login4.7.1 RegisterKeep registration forms as simple as possible whilst only asking for information that is necessary to completethe transaction.Sample website:【 】 http://gooody.com.au/Register.aspx
  47. 47. 4.7.2 LoginEither static embed into the web page or popup windows. Depends on the style your website is. Login hereSample website:【 】 http://www.eacsoft.com/walkhand/login.aspx
  48. 48. 4.8 Wishlist
  49. 49. 4.9 Payment History4.9.1 Order List 4.9.2 Order Detail
  50. 50. 4.10 Export in Excel Export in excel
  51. 51. 5. Promotion5.1 Free Shipping5.2 Combine Shipping5.3 Clearance5.4 Happy Hour5.5 Product search by5.6 Coupon Number5.7 Customer Review5.8 Product Ratings5.9 Top rated Product5.10 Love it
  52. 52. 5.1 Free ShippingA practical means of promotionSample website:【 】 http://www.hotdealsdirect.com.au/Freeshipping.aspx
  53. 53. 5.2 Combine Shipping
  54. 54. 5.3 ClearanceSample website:【 】 http://www.hotdealsdirect.com.au/Clearance.aspx
  55. 55. 5.4 Happy Hour
  56. 56. 5.5 Product search by5.5.1 Price Range5.5.2 A to Z / Z to A5.5.3 Lowest First5.5.4 Highest First5.5.5 Just listedSample website:【 】 http://www.hotdealsdirect.com.au/NewArrivals.aspx
  57. 57. 5.6 Coupon Number Enter coupon number
  58. 58. 5.7 Customer ReviewSample website:【 】 http://www.hotdealsdirect.com.au/ProductDetail.aspx?id=84
  59. 59. 5.8 Product RatingsSample website:【 】 http://www.hotdealsdirect.com.au/Reviews.aspx
  60. 60. 5.9 Top rated ProductSample website:【 】 http://www.hotdealsdirect.com.au/Default.aspx
  61. 61. 5.10 Love itSample website:【 】 http://www.swallowformal.com.au/dress.aspx?id=526
  62. 62. Online Marketing• Email Marketing• Google Adwords• SEO• Social Network
  63. 63. Email MarketingReach more people, more often, with the click of a button• Easy to use email marketing platform• Boost customer retention and repeat business• Spread your message further than your website• Keep your brand “top of mind”• Hundreds of professional email designs to choose from• Plans available for any size business and any budgetExisting Customer Based• Most effective tool• Build strong relationship• Focusing on marketing message on those most likely to respond
  64. 64. Google AdwordsPut your website at the top of the search results• How it works? – Pay per click (PPC)• How much it cost?• How long it takes?• How can I manage?
  65. 65. SEO• What is it? – Put your website at the top of natural search results• How it works? – Optimizing – Link building• How much it cost? – $5760 AUD Per Year• How long it takes? – 1 year minimum• How can I trust? – Trust the brand
  66. 66. Social Network• Facebook – Branding• Twitter – Voice• Linked In – Directory• Google+ – Not yet specified• Wordpress – Word yourself
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