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Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
Nm2208 Assignment 6
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Nm2208 Assignment 6

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  • 1. 6: Gestalt Principles
  • 2. Gestalt Principles Covered:
  • 3. Gestalt Principles Covered: Figure and Ground
  • 4. Gestalt Principles Covered:
  • 5. Gestalt Principles Covered: Proximity/Similarity
  • 6. Gestalt Principles Covered:
  • 7. Gestalt Principles Covered: Closure
  • 8. Bruce Almighty
  • 9. Figure and Ground
  • 10. Figure and Ground
  • 11. Figure and Ground
  • 12. Figure and Ground Figure
  • 13. Figure and Ground
  • 14. Figure and Ground
  • 15. Figure and Ground
  • 16. Figure and Ground G round
  • 17. Figure and Ground
  • 18. Figure and Ground good separation of figure and ground
  • 19. Proximity
  • 20. Proximity
  • 21. Proximity In this case, proximity helps in separating the figure and ground.
  • 22. Similarity in terms of colour, shape, size, orientation (all facing left)
  • 23. Closure
  • 24. Closure
  • 25. Closure Can see that the wooden structure is part of an ark, even though it does not explicitly show that.
  • 26. Examples of posters which employ good gestalt principles: Generally have good contrast between figure and ground, objects that represent what the movie is about, and have clear focus.
  • 27. Wall-E
  • 28. Gestalt Principles Covered:
  • 29. Gestalt Principles Covered: Figure and Ground
  • 30. Gestalt Principles Covered:
  • 31. Gestalt Principles Covered: Proximity
  • 32. Gestalt Principles Covered:
  • 33. Gestalt Principles Covered: Continuity
  • 34. Figure and Ground
  • 35. Figure and Ground Figure and ground lacks contrast due to the colours used; purple and white are both pastel-like and hence contribute to the bad contrast in the poster.
  • 36. Figure and Ground Figure and ground lacks contrast due to the colours used; purple and white are both pastel-like and hence contribute to the bad contrast in the poster. bad separation of figure and ground
  • 37. Proximity
  • 38. Proximity
  • 39. Proximity words scattered over different parts of the page: hard to focus
  • 40. Continuity
  • 41. Continuity Lack of continuity in the purple path: inability to construct proper closure
  • 42. Generally have bad contrast between figure and ground, with little inkling of what movie is about.
  • 43. Generally have bad contrast between figure and ground, with little inkling of what movie is about. Applies the law of simplicity: however, the use of short-form/ abbreviation that people might not understand
  • 44. Generally have bad contrast between figure and ground, with little inkling of what movie is about. Applies the law of simplicity: however, the use of short-form/ abbreviation that people might not understand Unrelation: “sanitary” with the robot & with space
  • 45. Done by: Eunice Ng, Samantha Lim
  • 46. Done by: Eunice Ng, Samantha Lim
  • 47. Thank you! Done by: Eunice Ng, Samantha Lim

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