Online DVD Rental Market Analysis

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    Online DVD Rental Market Analysis - Presentation Transcript

    1. Online DVD Rental Market The Indian Story www.e-indiatimes.blogspot.com
    2. DVD Rental Market evolution
      • 1980’s
        • Era of proliferation of video rental parlors renting movies in VHS format along with VCRs
      • 1990’s
        • Introduction of movies in VCD format making way for creation of market for VCD players
        • Adoption of VCD’s primarily by PC users
      • 2000 and after
        • Creation of a huge market for VCD/DVD players in Indian consumer market
        • Availability of movies in different genres and languages in DVD and VCD formats killing VHS
        • Growth in Internet subscribers resulting in a market opportunity for online DVD rental business
        • Launch of several online DVD rental companies post 2005
    3. Market Size and Opportunity
      • Market size estimated to be around INR 2000 Crores by 2010 (Approx $475 million)
      • 3% of households in 2006 in India had DVD players
      • Expected growth in DVD players by 2011 is around 25%
    4. Types of Service Providers Local Rental Retail Video Libraries Online DVD Rental sites Online DVD Rental sites with retail presence Video Kiosks Online movie streaming services
    5. Online Rental Business Model
      • Subscription based revenue generation
        • Monthly, Quarterly, Half-yearly and Annual rental plans
      • Brick and Mortar model
        • Online storefront supported by retail outlets
      • Advertising
      • Franchisee
      • Online movie sales
    6. Examples of Fulfillment Process Online Order fulfillment process Kiosk based Order fulfillment process
    7. Key Market Players
    8. Disclaimer
      • The author has made every reasonable effort to ensure that all information in this report is correct based on secondary market research conducted over internet and by visiting various DVD rental web sites. He assumes no responsibility for any inadvertent errors.

    + e_indiatimese_indiatimes, 2 years ago

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