Social Interaction for Direct Recruitment

487 views
436 views

Published on

This Presentation was delivered by Colm Hannon at an event for recruitment software company ICIMS in London to an audience of direct recruitment leaders. During the presentation Colm discussed the importance of leveraging the people in your business to engage external target talent.

Published in: Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
487
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
6
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Social Interaction for Direct Recruitment

  1. 1. Online Social InteractionConsiderations for Direct Resourcing October 26th 2011 by Colm Hannon MD of eSocialMedia.co.uk 0800 612 836
  2. 2. My Request: 0800 612 836
  3. 3. What many organizations forgot to ask before getting into the social space: “What are we trying to accomplish?” Define the objective FIRST. THEN come up with the tactics. Slide compliments of Olivier Blanchard 0800 612 836
  4. 4. How is social media currently used in recruitment?• Search and Source• Advertise, Message and Promote• Engage and Communicate 0800 612 836
  5. 5. The Bar Analogy 0800 612 836
  6. 6. Corporate Narcissism 0800 612 836
  7. 7. How we get involved in the conversation...Direct Resourcing Think TankThe Talent Think TankDigital Leaders Think TankThe Rugby Business Network 0800 612 836
  8. 8. How to compete with a Rob Smith? V 0800 612 836
  9. 9. In Executive Relationships > + 0800 612 836
  10. 10. But.... + < + 0800 612 836
  11. 11. Replace the term ‘social media’ with the term ‘social interaction’and it will start to make a lot more sense 0800 612 836
  12. 12. Vodafone saved an estimated £2m in hiringfees from a conversational marketing strategy 0800 612 836
  13. 13. Eversheds - Creating a ‘Social Media Army’ Eversheds Content Hub Financial ServicesEmployment Law Energy Team 0800 612 836
  14. 14. How to Convince Top PhD Talent 0800 612 836
  15. 15. Community technology is here & it’s big.....don’t ignore it 0800 612 836
  16. 16. By 2014 Mobile Internet usage will have overtaken desktop Internet usage Morgan Stanley 2011 0800 612 836
  17. 17. How are Recruitment Companies Socially Interacting? 0800 612 836
  18. 18. What does a Monitoring Dashboard look like?Other tabsdisplay relevantvideos,conversationsand competitor Googlementions news summary RSS News feeds Conversations on forums Conversations on blogs 0800 612 836
  19. 19. Relevant Content & Infrastructure 0800 612 836
  20. 20. Own your own conversational space While you still can 0800 612 836
  21. 21. Owning Your Online Conversational Space 0800 612 836
  22. 22. Apple is the closest ranked ‘recruitment in retail’ YouTube video behind RetailCrossing.com 0800 612 836
  23. 23. The evolution of social media for direct recruitmentFacebook ATS Buying Relevant Talent pools Departmentsadvertising. integration social content- having onlineUse LinkedIn with social recruiting based on driven business-to find channels & tools and online relatedcandidates broadcasting platforms for marketing communities interactions &(Search vacancies on search and using a hub , driven by working withNetwork, Twitter and message & outpost recruitment recruitmentLION and FB and LI. (Still model with departments departmentFree Inmail). ‘corporate moderator narcissism’). that listen.
  24. 24. Questions... 0800 612 836

×