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Mobile Internet

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Mobile Internet: Where are we today?

Mobile Internet: Where are we today?

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  • Excellent EXCELLENT presentation.
    Very good perspective.
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  • 1. MOBILE INTERNET Photo: circulating on flickr
  • 2. ME • Michaël Uyttersprot • I have 2 cats • I’m a passionate photographer • I’m a software engineer • I’m a travelling addict • I’m a tinkerer • I’m a mobile internet addict
  • 3. REMEMBER, REMEMBER,... • When phone had antennas • When they didn’t vibrate • When you could only text • When they had a LOT of keys • When they were monochrome Photo: albert_photos on flickr
  • 4. Photo: William Hook on flickr • The iPhone • Clear interface • Fully tactile • Fast • An amazing web browser • A true revolution ! A FEW YEARS AGO...
  • 5. Photo: storm-crypt on flickr • Smartphones • Laptops • Netbooks • Tablets: Archos, N900, iPad,... • MP3 players: iPod touch • e-books: Kindle, Nook MOBILE DEVICES
  • 6. Photo: mikebaird on flickr • iPhone OS • Android • Symbian • Maemo • BlackBerry • WebOS • Windows Mobile PLATFORMS
  • 7. Photo: goincase on flickr IPHONE OS • By Apple • On iPhone, iPod and soon iPad • Derived from Mac OSX • First of its kind • Very intuitive • Enjoying the cult of Apple • Over 100000 applications !
  • 8. Photo: astanush on flickr ANDROID • Linux-based OS by Google • Open source • Gaining market share • Used by HTC, SonyEricsson, LG, Samsung, Dell, etc. • Not only on phones, also tablets! • Good integration with Google services
  • 9. Photo: William Hook on flickr • Most widely spread mobile OS • Declining market share • Present on Nokia, Sony Ericsson, Samsung and others. • Just in: it’s now open source! • Current version S60v3 & S60v5 SYMBIAN OS
  • 10. Photo: edans on flickr • Main focus: business people • Very good email client • Push email • Physical keyboard is a must BLACKBERRY
  • 11. Photo: RafeB on flickr • Linux distribution by Nokia • Only one cell phone equiped: the N900 • Nice and powerful platform • Still missing some maturity • Perfect phone for a geeky/nerdy audience MAEMO
  • 12. Photo: storm-crypt on flickr • A mobile «Windows» • Advantages of Windows • Disadvantages of Windows • Good mail integration with Exchange push • Not a clear strategy • No uniform UI • Windows Mobile 7 coming... WINDOWS MOBILE
  • 13. Photo: BobDevlin on flickr • 1G: Analog • 2G: WAP, CSD • 2.5G: GPRS, HSCSD • 2.75G: EDGE • 3G: UMTS • 3.5G: HSDPA/HSUPA • 3.75G: HSPA+ • 4G: coming soon • WiFi CONNECTION EVOLUTION
  • 14. Photo: DJOtaku on flickr • Native applications • Crossplatform apps • Mobile applications • HTML5 APPLICATIONS TODAY
  • 15. Photo: Quasic on flickr • Same OS, same user experience • Good integration between apps • Easy access to hardware • Less client-server communication NATIVE APPS: ADVANTAGES
  • 16. Photo: cfrausto on flickr • Proprietary • High development cost • Does not run everywhere • Not easily updated NATIVE APPS: DISADVANTAGES
  • 17. Photo: bridge on flickr • PhoneGap • AppCelerator • Qt • WebSDK • JavaME • Flash NATIVE APPS: CROSS-PLATFORM
  • 18. Photo: bridge on flickr • Develop once, run everywhere • Very cost-effective • Free choice of development framework • Easy deployment and updates • Short learning curve MOBILE WEBAPPS: ADVANTAGES
  • 19. Photo: druclimb on flickr • Different screen resolutions • Different experience than browser • Less CPU • Less memory • Less bandwidth • Less power • Less connection stability MOBILE WEBAPPS: CHALLENGES
  • 20. Photo: druclimb on flickr • Less predictible availability • Different input interfacing • Touch • Non-touch • Javascript support • Different browsers MOBILE WEBAPPS: CHALLENGES
  • 21. Photo: alphadesigner on flickr • iPhone OS, Android, Symbian, WebOS and soon BlackBerry use the open source WebKit: good push for HTML5 • Firefox • Microsoft • Opera Mini MOBILE BROWSERS
  • 22. Bron: Wikipedia Commons
  • 23. Photo: marooned on flickr • No graphics plugin needed anymore • Offline content: SQLite DB • Video without flash • Geolocation • Easier forms • Fast adoption • ...but limited API: no access to contacts, accelerometer, compass,... NEXT? HTML5?
  • 24. Photo: brothermagneto on flickr • Mobile does not equal iPhone • Teenagers use feature phones • Enterprises use BlackBerry, WinMo • Nokia is very present in Europe and Asia • Africa has a lot of low-cost feature phones. MOBILE WEB: BEST PRACTICES
  • 25. • Autodetect ! • HTTP headers • Supported types • Browser name • Device profile • WURFL MOBILE WEB: BEST PRACTICES
  • 26. • Exploit device capabilities • Do not only use the less common denominator • Better user experience means better adoption MOBILE WEB: BEST PRACTICES
  • 27. • Layout • Navigation and most important items on top • Repeat links on bottom • Use strong contrasts MOBILE WEB: BEST PRACTICES
  • 28. • Web URL should work on mobile • Do not put too much content • Use short forms • Give a user the possibility to switch between mobile and desktop • Do not use too much Javascript MOBILE WEB: BEST PRACTICES
  • 29. QUESTIONS? Photo: oberazzi on flickr
  • 30. Photo: the|G| on flickr Michaël Uyttersprot http://labs.emich.be labs@emich.be THANKS