"Mozilla Project" by Zbigniew Branecki @ eLiberatica 2009 - Presentation Transcript
sobota, 23 maja 2009
Mozilla Project
Poetry and Pragmatics
Zbigniew Braniecki (gandalf@mozilla.com), Mozilla
Friday, May 22nd 2009
sobota, 23 maja 2009
Task 1: Draw Mozilla
Friday, May 22nd 2009
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We’re like a tree
Friday, May 22nd 2009
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we’re old and new
Friday, May 22nd 2009
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we’re old and new
Friday, May 22nd 2009
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we’re old and new
Friday, May 22nd 2009
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we’re old and new
Friday, May 22nd 2009
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We’re like an onion
project layer
organization layer
Friday, May 22nd 2009
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We’re like an onion
project layer
• hackers, evangelizers,
localizers
organization layer
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re like an onion
project layer
• hackers, evangelizers,
localizers
• owners, peers
organization layer
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re like an onion
project layer
• hackers, evangelizers, • employees, contractors
localizers
• owners, peers
organization layer
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re like an onion
project layer
• hackers, evangelizers, • employees, contractors
localizers
• managers, lawyers,
• owners, peers spokespeople
organization layer
Friday, May 22nd 2009
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We’re made of communities
mu nity
com
Friday, May 22nd 2009
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We’re made of communities
Web MySpace
Firefox
comm
Bugzilla u nity o
Internet f prac
tice
Email
Facebook
Friday, May 22nd 2009
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We’re made of communities
unity of purpose
comm
WebDev Standards
Geeks
Friday, May 22nd 2009
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We’re made of communities
community
of interes
t
Friday, May 22nd 2009
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We’re made of communities
community
of action
Standards
Mozilla
Privacy
Internet UX Security
Free culture Net literacy
Accessibility
Friday, May 22nd 2009
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We’re made of communities
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re made of communities
Friday, May 22nd 2009
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We’re made of communities
Friday, May 22nd 2009
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We’re made of communities
?
?
?
?
?
?
?
?
?
?
Friday, May 22nd 2009
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We’re One Mozilla
Friday, May 22nd 2009
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We’re One Mozilla
M o
oM oC
u
obM
oE
Mo ile
M
MoMoJp
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re One Mozilla
M o
oM oC
u
obM
oE
Mo ile
M
MoMoJp
Friday, May 22nd 2009
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Task 2: Who are we?
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we are mission-driven...
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we are mission-driven...
( public sector )
Friday, May 22nd 2009
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we are mission-driven...
( public sector )
but we use market mec
hanisms
Friday, May 22nd 2009
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we are mission-driven...
( public sector )
but we use market mec
hanisms
te sec tor )
( priva
Friday, May 22nd 2009
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we are mission-driven...
( public sector )
+
but we use market mec
hanisms
te sec tor )
( priva
=
Friday, May 22nd 2009
sobota, 23 maja 2009
we are mission-driven...
( public sector )
+
but we use market mec
hanisms
te sec tor )
( priva
=
ga niza tion
brid or
hy
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We’re a hybrid
Friday, May 22nd 2009
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We’re a hybrid
Now, wai
t a secon
d...
Friday, May 22nd 2009
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We’re a hybrid
Now, wai
t a secon
d...
?
Friday, May 22nd 2009
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We’re a hybrid
Now, wai
t a secon
d...
?
web
open
pt o f an
c once
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re a hybrid
Now, wai
t a secon
d...
?
web
open
pt o f an
c once
Friday, May 22nd 2009
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We’re a hybrid
Now, wai
t a secon
d...
?
web
open
pt o f an
c once
tive
e di srup
ant to b
we w
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re a hybrid
Now, wai
t a secon
d...
?
web
open
pt o f an
c once
tive
e di srup
ant to b
we w
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re a hybrid
Now, wai
t a secon
d...
?
web
open
pt o f an
c once
tive
e di srup
t to
b
the web
wan e of
we atur
e n
e fe el th
w
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re a hybrid
Now, wai
t a secon
d...
?
web
open
pt o f an
c once
tive
e di srup
t to
b
the web
wan e of
we atur
e n
e fe el th
w
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re a hybrid
Now, wai
t a secon
d...
?
web
open
pt o f an
c once
tive
e di srup
t to
b
the web
wan e of
we atur
e n
e fe el th
w
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re a hybrid
web
open
pt o f an
c once
tive
e di srup
t to
b
the web
wan e of
we atur
e n
e fe el th
w
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re a hybrid
web
open
pt o f an
c once
tive
e di srup
t to
b
the web
wan e of
we atur
e n
e fe el th
w
Friday, May 22nd 2009
sobota, 23 maja 2009
We’re a hybrid
web
open
pt o f an
c once
tive
e di srup
t to
b
the web
wan e of
we atur
e n
e fe el th
w
Friday, May 22nd 2009
sobota, 23 maja 2009
What does it mean?
Friday, May 22nd 2009
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What does it mean?
it makes us flexible
Friday, May 22nd 2009
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What does it mean?
it makes us flexible
it makes us complex
Friday, May 22nd 2009
sobota, 23 maja 2009
What does it mean?
it makes us flexible
we c an change products
it makes us complex
Friday, May 22nd 2009
sobota, 23 maja 2009
What does it mean?
it makes us flexible
we c an change products
we can reinvent structures
it makes us complex
Friday, May 22nd 2009
sobota, 23 maja 2009
What does it mean?
it makes us flexible
we c an change products
we can reinvent structures
we can is olate from business
models
it makes us complex
Friday, May 22nd 2009
sobota, 23 maja 2009
What does it mean?
it makes us flexible
we c an change products
we can reinvent structures
olate from business organ ization
we can is t and
pping projec
models overla
it makes us complex
Friday, May 22nd 2009
sobota, 23 maja 2009
What does it mean?
it makes us flexible
we have to be proactively open
we c an change products
we can reinvent structures
olate from business organ ization
we can is t and
pping projec
models overla
it makes us complex
Friday, May 22nd 2009
sobota, 23 maja 2009
What does it mean?
it makes us flexible
we have to be proactively open
we c an change products it’s hard
to describ
e us
we can reinvent structures
olate from business organ ization
we can is t and
pping projec
models overla
it makes us complex
Friday, May 22nd 2009
sobota, 23 maja 2009
What does it mean?
we rely o
it makes us flexible n trust
we have to be proactively open
we c an change products it’s hard
to describ
e us
we can reinvent structures
olate from business organ ization
we can is t and
pping projec
models overla
it makes us complex
Friday, May 22nd 2009
sobota, 23 maja 2009
we’re complex
Friday, May 22nd 2009
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we’re complex
externally
Friday, May 22nd 2009
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we’re complex
externally
internally
Friday, May 22nd 2009
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we’re complex
externally
• ecosystem of organisms
internally
Friday, May 22nd 2009
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we’re complex
externally
• ecosystem of organisms
• gravitational pull towards a
traditional structure
internally
Friday, May 22nd 2009
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we’re complex
externally
• ecosystem of organisms
• gravitational pull towards a
traditional structure
• We need to find our ways
internally
Friday, May 22nd 2009
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we’re complex
externally
• pace of technology change • ecosystem of organisms
• gravitational pull towards a
traditional structure
• We need to find our ways
internally
Friday, May 22nd 2009
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we’re complex
externally
• pace of technology change • ecosystem of organisms
• Firefox 3 - 300 mln users • gravitational pull towards a
traditional structure
• We need to find our ways
internally
Friday, May 22nd 2009
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we’re complex
externally
• pace of technology change • ecosystem of organisms
• Firefox 3 - 300 mln users • gravitational pull towards a
traditional structure
• We have an impact
• We need to find our ways
internally
Friday, May 22nd 2009
sobota, 23 maja 2009
we’re complex
externally
• pace of technology change • ecosystem of organisms
• Firefox 3 - 300 mln users • gravitational pull towards a
traditional structure
• We have an impact
• People look up to us • We need to find our ways
internally
Friday, May 22nd 2009
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Task 3: Describe our playbook
Friday, May 22nd 2009
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Open vs Closed
Friday, May 22nd 2009
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Open vs Closed
transparent vs unknowable
Friday, May 22nd 2009
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Open vs Closed
transparent vs unknowable
shared control vs central control
Friday, May 22nd 2009
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Open vs Closed
transparent vs unknowable
shared control vs central control
participatory vs manipulative
Friday, May 22nd 2009
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Open vs Closed
transparent vs unknowable
shared control vs central control
participatory vs manipulative
hackable vs usable
Friday, May 22nd 2009
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Open vs Closed
transparent vs unknowable
shared control vs central control
participatory vs manipulative
hackable vs usable
open communication vs secretive
Friday, May 22nd 2009
sobota, 23 maja 2009
Open vs Closed
transparent vs unknowable
shared control vs central control
participatory vs manipulative
hackable vs usable
open communication vs secretive
org aniz ation
rate your
Friday, May 22nd 2009
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Apply everywhere
Friday, May 22nd 2009
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Apply everywhere
open L10n
Friday, May 22nd 2009
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Apply everywhere
open HR
open L10n
Friday, May 22nd 2009
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Apply everywhere
ope
nm
ark
etin
g
open HR
open L10n
Friday, May 22nd 2009
sobota, 23 maja 2009
Apply everywhere
ope
nm
ark
etin
g
open HR
open PR
open L10n
Friday, May 22nd 2009
sobota, 23 maja 2009
Apply everywhere
ope
ope n QA nm ty
ark cu ri
t etin
g open se
men
n age
ma
n open HR
p e op en d esign
o
open legal affairs
open PR
open L10n
Friday, May 22nd 2009
sobota, 23 maja 2009
Task 4: Mozilla 2060?
Friday, May 22nd 2009
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think of an organization
that exists for 5 years
Friday, May 22nd 2009
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think of an organization
gful one
( me anin
Friday, May 22nd 2009
sobota, 23 maja 2009
think of an organization
gful one
( me anin
that exists for 5 years
Friday, May 22nd 2009
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think of an organization
gful one
( me anin
that exists for 10 years
Friday, May 22nd 2009
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think of an organization
gful one
( me anin
that exists for 25 years
Friday, May 22nd 2009
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think of an organization
gful one
( me anin
that exists for 50 years
Friday, May 22nd 2009
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sustainable organizations
Friday, May 22nd 2009
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sustainable organizations
balance long term missio
n
Friday, May 22nd 2009
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sustainable organizations
balance long term missio
n
ac tion
ort term
wit h sh
Friday, May 22nd 2009
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sustainable organizations
balance long term missio
n
ac tion
ort term
wit h sh
reinvent themselves
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable organizations
balance long term missio
n
ac tion
ort term
wit h sh
reinvent themselves
s i gn
re de
ally
inu
cont
Friday, May 22nd 2009
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Friday, May 22nd 2009
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Poetr
y
Friday, May 22nd 2009
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Poetr
y
Pragmatics
Friday, May 22nd 2009
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Poetr
y of mission
Pragmatics
Friday, May 22nd 2009
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Poetr
y of mission
Pragmatics of doing things that matters
to real people today
Friday, May 22nd 2009
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Poetry
Promote
choice, i
participat nnovation
ion on th and
e Interne
http://www.mozilla.org/about/manifesto
t
Friday, May 22nd 2009
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Pragmatics
Friday, May 22nd 2009
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challenges
Friday, May 22nd 2009
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challenges
Friday, May 22nd 2009
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challenges
Friday, May 22nd 2009
sobota, 23 maja 2009
challenges
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
we need to explain ours
w
elves
hy
do
w
e
ma
tte
r?
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
we need to be transpare
nt
we need to explain ours
w
elves
hy
do
w
e
ma
tte
r?
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
we need to be transpare
nt
we need to explain ours
w
elves
hy
do
w
e we need to deal with tensions
ma
tte
r? between
Poetry & Pragmatics
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
we need t o continue to
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
solve pragmatic challenges
we need t o continue to
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
solve pragmatic challenges
we need t o continue to
involve new people
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
solve pragmatic challenges
generate n
ew projec
ts
we need t o continue to
involve new people
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
solve pragmatic challenges
generate n
ew projec
ts
we need t o continue to
involve new people
write new poetry
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
solve pragmatic challenges
generate n
ew projec
ts
we need t o continue to
“insi ders” involve new people
iders” into
turn “outs
write new poetry
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
solve pragmatic challenges
generate n
ew projec
ts
we need t o continue to
“insi ders” involve new people
iders” into
turn “outs
write new poetry poe try
n o ur
alig
Friday, May 22nd 2009
sobota, 23 maja 2009
sustainable Mozilla
solve pragmatic challenges
generate n
ew projec
ts
we need t o continue to
“insi ders” involve new people
iders” into
turn “outs
write new poetry poe try
n o ur
a lig at ics
pr agm
o ur
w ith
Friday, May 22nd 2009
sobota, 23 maja 2009
Friday, May 22nd 2009
sobota, 23 maja 2009
Thank you
get involved: http://www.mozilla.org
Zbigniew Braniecki (gandalf@mozilla.com), Mozilla
Friday, May 22nd 2009
sobota, 23 maja 2009
This is a presentation held at eLiberatica 2009.
more
This is a presentation held at eLiberatica 2009.
http://www.eliberatica.ro/2009/
One of the biggest events of its kind in Eastern Europe, eLiberatica brings community leaders from around the world to discuss about the hottest topics in FLOSS movement, demonstrating the advantages of adopting, using and developing Open Source and Free Software solutions.
The eLiberatica organizational committee together with our speakers and guests, have graciously allowed media representatives and all attendees to photograph, videotape and otherwise record their sessions, on the condition that the photos, videos and recordings are licensed under the Creative Commons Share-Alike 3.0 License. less
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