PC-Phone Integration and Search Dialing Peter Sisson Founder & CEO
<ul><li>The inevitable merger of PC and Phone </li></ul><ul><li>PC/Phone integration approach for SOHO </li></ul><ul><li>W...
The Typewriter v1.0
The Typewriter v2.0 EVOLUTION
The Typewriter v3.0 REVOLUTION
Personal phone is there Personal  Phone Office  Phone ?
The Office Phone v1.0 Late 1800s
The Office Phone v2.0 EVOLUTION Early 1900s
The Office Phone v3.0 EVOLUTION 1970s
The Office Phone v4.0 EVOLUTION 2000s
Why do we need both?
This makes more sense
<ul><li>The inevitable merger of PC and Phone </li></ul><ul><li>PC/Phone integration approach for SOHO </li></ul><ul><li>W...
SOHO telecom is a big opportunity  10-99 seats 100-499 seats 26M workers 7M workers Source IDC 2006 1–9 seats 40M workers
PC-phone integration for SOHO <ul><li>Inexpensive </li></ul><ul><li>Simple to set up </li></ul><ul><li>Easy to use </li></...
<ul><li>The inevitable merger of PC and Phone </li></ul><ul><li>PC/Phone integration approach for SOHO </li></ul><ul><li>W...
Search dialing is unified search + PC-based contacts Online directories
Search Dialing is Local Search Global Search Local Search <ul><li>Restaurants </li></ul><ul><li>Entertainment venues </li>...
Search Dialing combines 411 with keyword search 411 “ Dial Who” “ Dial What” +
Search Dialing
Typing keywords    advertising opportunity $3.49 $3.45 $3.30 $3.49 $3.45 $3.30 BusinessesBid for placement Pay for call w...
Not possible on standalone phones
Conclusion <ul><li>PC/phone integration is inevitable. </li></ul><ul><li>Toktumi’s approach is a simple,  inexpensive way ...
An   eComm 2008   presentation –   http://eCommMedia.com   for more
Upcoming SlideShare
Loading in …5
×

Peter Sisson's presentation at eComm 2008

732 views

Published on

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
732
On SlideShare
0
From Embeds
0
Number of Embeds
17
Actions
Shares
0
Downloads
28
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide
  • Peter Sisson's presentation at eComm 2008

    1. 1. PC-Phone Integration and Search Dialing Peter Sisson Founder & CEO
    2. 2. <ul><li>The inevitable merger of PC and Phone </li></ul><ul><li>PC/Phone integration approach for SOHO </li></ul><ul><li>What it means: Search Dialing and more </li></ul>What I’ll cover today 1 2 3
    3. 3. The Typewriter v1.0
    4. 4. The Typewriter v2.0 EVOLUTION
    5. 5. The Typewriter v3.0 REVOLUTION
    6. 6. Personal phone is there Personal Phone Office Phone ?
    7. 7. The Office Phone v1.0 Late 1800s
    8. 8. The Office Phone v2.0 EVOLUTION Early 1900s
    9. 9. The Office Phone v3.0 EVOLUTION 1970s
    10. 10. The Office Phone v4.0 EVOLUTION 2000s
    11. 11. Why do we need both?
    12. 12. This makes more sense
    13. 13. <ul><li>The inevitable merger of PC and Phone </li></ul><ul><li>PC/Phone integration approach for SOHO </li></ul><ul><li>What’s enabled: Search Dialing and more </li></ul>1 2 3
    14. 14. SOHO telecom is a big opportunity 10-99 seats 100-499 seats 26M workers 7M workers Source IDC 2006 1–9 seats 40M workers
    15. 15. PC-phone integration for SOHO <ul><li>Inexpensive </li></ul><ul><li>Simple to set up </li></ul><ul><li>Easy to use </li></ul><ul><li>Powerful </li></ul>
    16. 16. <ul><li>The inevitable merger of PC and Phone </li></ul><ul><li>PC/Phone integration approach for SOHO </li></ul><ul><li>What’s enabled: Search Dialing and more </li></ul>1 2 3
    17. 17. Search dialing is unified search + PC-based contacts Online directories
    18. 18. Search Dialing is Local Search Global Search Local Search <ul><li>Restaurants </li></ul><ul><li>Entertainment venues </li></ul><ul><li>Repair shops </li></ul><ul><li>Contractors, electricians, plumbers. </li></ul><ul><li>Products and services to buy in person </li></ul><ul><li>Information </li></ul><ul><li>Entertainment </li></ul><ul><li>News </li></ul><ul><li>National businesses </li></ul><ul><li>Products and services to order online </li></ul> WEBSITES  PHONE #s & ADDRESSES
    19. 19. Search Dialing combines 411 with keyword search 411 “ Dial Who” “ Dial What” +
    20. 20. Search Dialing
    21. 21. Typing keywords  advertising opportunity $3.49 $3.45 $3.30 $3.49 $3.45 $3.30 BusinessesBid for placement Pay for call when clicked A model for advertising-supported office phone service
    22. 22. Not possible on standalone phones
    23. 23. Conclusion <ul><li>PC/phone integration is inevitable. </li></ul><ul><li>Toktumi’s approach is a simple, inexpensive way to achieve PC/phone integration for SOHO settings. </li></ul><ul><li>Once PC/phone integration is widespread, models for advertising supported phone service will emerge. </li></ul>1 2 3
    24. 24. An eComm 2008 presentation – http://eCommMedia.com for more

    ×