Mark Jacobstein's presentation at eComm 2008
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Mark Jacobstein's presentation at eComm 2008

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Mark Jacobstein's presentation at eComm 2008 Mark Jacobstein's presentation at eComm 2008 Presentation Transcript

  • eComm2008
    • Operator-friendly VoIP:
    • No longer an oxymoron
  • eComm2008
    • The belief:
  • eComm2008
    • VoIP + Mobile Operators =
  • eComm2008
    • &
  • eComm2008
    • Cellular
    • VoIP
    x
  • eComm2008
    • Why?
  • eComm2008
    • Mobile VoIP means voice over data, right?
  • eComm2008
    • Wrong!
  • eComm2008
    • Doesn’t work technically
  • eComm2008 Handset CPUs and memory and batteries not appropriate
  • eComm2008 3G ≠ 4G
  • eComm2008 Unhappy callers on both ends Even PTT over data is difficult
  • eComm2008
    • More important: biz doesn’t work
  • eComm2008 Reduction in MOUs
  • eComm2008
    • Fill data pipe + destroy voice $$$
    • = unhappy operators
  • eComm2008
    • With iSkoot solution:
    • VoIP + Mobile Operators =
  • eComm2008
    • &
  • eComm2008
    • Why?
  • eComm2008
    • Luke,
    • use the voice(channel)
  • eComm2008 Preserve and Increase (high margin) MOUs
  • eComm2008 Use voice network for “last mile”
  • eComm2008 Use data channel appropriately: presence, buddy list, chat, call set up
  • eComm2008 Bring benefits of IP telephony to mobile Use iSkoot software and SIP gateway to connect to cloud
  • eComm2008 Purpose-built trillion$ voice network is pretty darn good for voice
  • eComm2008
    • Proof?
  • eComm2008
    • Skypephone
  • eComm2008
    • “ Highly Commended”
    • (i.e. 2 nd place)
    • Best Mobile Handset or Device
    • 2008 Mobile Congress
  • eComm2008
    • 8 countries
    • 10s millions of MOUs
    • Essential customer acquisition tool
  • eComm2008
    • &
  • eComm2008
    • How ‘bout them Reese’s?
  • An eComm 2008 presentation – http://eCommMedia.com for more