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From our visit to Dublin June 2010

From our visit to Dublin June 2010

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Micks Garage Presentation Presentation Transcript

  • 1. MicksGarage.ie MicksGarage.co.uk Ciar á n Crean
  • 2. Introduction
    • About MicksGarage
    • People
    • Product
    • Sales / Marketing
    • The Customer
    • Some thoughts
  • 3. About MicksGarage
    • Trading commenced Feb 2004
    • Part Time until September 2004
    • Self financed (Later CORD – HPSU, Key Employment Grant)
    • UK Launch 2005
    • UK Relaunch June 2008
    • Funding round 560k – December 2009
    • Current 10 employees (1 Part time)
  • 4. People - Founders
    • Ciaran Crean – IT / Product Strategy
    • Michael Crean – IT / Web Development
    • Mark Leech – PR / Marketing
  • 5. Products
    • Car Parts & Accessories
    • Dynamic Range
  • 6. Sales
    • Online – 95%
    • Mail Order
    • Phone
    • Cash
    • eBay
    • ‘ Amazon’
    • Other channels / opportunities
  • 7. Marketing
    • Google
  • 8. PR
  • 9. Serving the Customer
    • Contact:
    • Via Phone to our sales desk
    • Via Fax
    • Via eMail
    • Via Chat Facility
  • 10. Looking back
    • Customer is king
    • Hard work
    • Don’t chase the funding tail
    • Incremental Steps are key
    • Celebrate the milestones.
  • 11.
    • More hard work!
    • Questions?
    Looking Ahead