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eCGlobal Solutions - Corporate Presentation
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eCGlobal Solutions enables smart connections between brands and consumers, integrating innovative methodologies and technologies, so that brands can connect, engage and understand today's consumer. ...

eCGlobal Solutions enables smart connections between brands and consumers, integrating innovative methodologies and technologies, so that brands can connect, engage and understand today's consumer. Our strength lies in the development of social networks, online communities and interactive solutions, such as mobile apps and games that help understand consumers and gather their insights, expressions and emotions.

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eCGlobal Solutions - Corporate Presentation Presentation Transcript

  • 1. INNOVATION IN ONLINE RESEARCHPanels & CommunitieseCGlobal Solutions creates an easy and fast connection with your consumers. “ It’s like having a group of your customers in a room next door – they can talk to each other while you’re not there, but you can pop “ in at any time and consult them or join in. “A way to engage businesses and community members more closely… An online community helps your business make better decisions faster”.
  • 2. FEATURES & BENEFITS -Instead of traveling to a coffee shop or hotel, you meet at a web site. -Instead of having face-to- face discussion, you post messages to one another. -Instead of picking a time and place to meet, the community is always-on. - Instead of depending on a physical location or resource to keep track of community events and activities, a web site can do it for you.
  • 3. BUSINESS TOOLAs the most effective business strategy... an online community goesbeyond being a research strategy or marketing strategy, as it becomes abusiness strategy impacting all levels of the business. -Research -Communications and marketing -Production (in terms of product innovation and development) -Customer support - HR and management. Research is therefore often the “fusion element” of the community.
  • 4. MROC’S (Market Research Online Communities)eCGlobal Solutions has the power to develop quali-quanti online researchcommunities and panels.1 Online Qualitative Communities: The custom-built managed community, set up by or on behalf of a business, brand or organization – usually with 200-500 members.2 Online Panel Communities: Community panels are the increasingly sophisticated successors to the traditional in- house panel. They can be used to field quantitative studies, and the platform is designed to run the panel along community lines, and online tools such as forums and blogs can be facilitated.
  • 5. OUR COMMUNITY FACTORY USERS ALWAYS DEMANDTHAT ONLINE COMMUNITIES “SHOULD BE SIMPLE, FAST,AND EASY TO UTILIZE
  • 6. COMMUNITY MODULES& FUNCTIONALITIES-Groups -Videos -Online Store-Ideas -Text Box -Prizes-Discussions -Invite Friends -Rules, About us,-Opinion Polls -Chat Room User Agreement, Privacy Policy, FAQ-Members -Surveys -Blog-Activities -Member Account - Registration Form-Photos -Winners
  • 7. SERVICES-Community Portal Design & Implementation-Setup of Registration Forms-Data Integration & Export-Community Management Platform (eCKRM)-Members Support-Engagement/ Relationship Campaigns-Design (graphics)-Video & Flash production-Questionnaire programming-Incentive Management-Buzz Monitor Platform-Setup of Online Surveys & Discussion Boards
  • 8. World Cup 2010 - Panel Research Community -June – July 2010 -1,000 members -4 countries -Online Diary (audience measurement) -Online Surveys (Pre and Post Event) -Online Thematic Forums -Photos & Videos -Opinion Polls -Incentive Program (Points + Raffles + Gifts Certificates) -Data Integration with client’s database -Confirmit’s license
  • 9. DTV Opina - Proprietary Online Panel -May 2008 – Present -7,000 members -8 countries -Data Integration -Security login with encrypted authentication -Online Surveys -Opinion Polls -Online Thematic Forums -Incentive Program (Points + Raffles + Gifts Certificates)
  • 10. eCGlobal.com - Online Community -January 2011 – Present -20,000 members -3 languages -Online Diary (audience measurement) -Online Surveys -Online Thematic Forums -Opinion Polls -Incentive Program (Points + Raffles + Gifts Certificates) -Data Integration with client’s database
  • 11. Network Communities -January 2011 – Present -20,000 members -3 languages -Online Diary (audience measurement) -Online Surveys -Online Thematic Forums -Opinion Polls -Incentive Program (Points + Raffles + Gifts Certificates) -Data Integration with client’s database
  • 12. Infographics
  • 13. eCKRM - Management Panel - Reporting - Creation Recruitment Campaign - Affiliate Management Module - Incentive System
  • 14. Confirmit -a wide range of software products for feedback -data collection -data processing -Analysis -Reporting Confirmit is the world’s leading SaaS (Software as a service) vendor for Customer Feedback, Employee Feedback, and Market Research applications. With Confirmit, you can create surveys very simple or very complex using a mixture of modes of data collection.
  • 15. Facebook Applications – Social Media Research
  • 16. Relationship Campaigns
  • 17. Customized Templates
  • 18. Recruitment Campaigns
  • 19. Thematic Panels & Communities
  • 20. Interactive Survey Questionnaires