Social Business Intelligence: The Future of Listening
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Lee Bryant, Co-founder and Director, Headshift, Keynotes at the Enterprise 2.0 Conference in Boston 2011. ...
Lee Bryant, Co-founder and Director, Headshift, Keynotes at the Enterprise 2.0 Conference in Boston 2011.
Social media monitoring and listening has become a hot topic recently, but cutting through the noise to identify actionable insights is not easy, and current practice often goes no further than the marketing department. This talk will look at how social analytics can leverage internal networks to make sense of customer insights and help drive business improvement.
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