Pulling It Together: Connecting External Activities With Internal Conversations

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Ming Kwan, Global Digital Marketing Manager, Nokia's Keynote address at the Enterprise 2.0 Conference in Boston 2011. …

Ming Kwan, Global Digital Marketing Manager, Nokia's Keynote address at the Enterprise 2.0 Conference in Boston 2011.

Social activities in organizations are currently focused on three, distinct, areas. Internal – Enterprise 2.0, External – consumer engagement and Partner collaboration. This has led to different parts of our organization working on their own social initiatives, creating social silos. We are now connecting insights from our external activities with internal systems to reap the benefits of ownership, visibility & transparency.

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  • 1. Pulling it Together:Connecting External Activities with Internal ConversationsEnterprise 2.0 ConferenceMing Kwan @mingkJune 201118 © 2011 Nokia
  • 2. Challenge.19 © 2011 Nokia Source: Flicker user Photographic Poetry
  • 3. 20 © 2011 Nokia
  • 4. Alerts drive action.21 © 2011 Nokia
  • 5. Illusive... ROI22 © 2011 Nokia
  • 6. Ecosystem23 © 2011 Nokia
  • 7. Visualizer24 © 2011 Nokia
  • 8. Socializer25 © 2011 Nokia
  • 9. Agora – Social Command Centre26 © 2011 Nokia
  • 10. Ideas Project27 © 2011 Nokia
  • 11. Thank You @mingk28 © 2011 Nokia