• Like
  • Save
What makes a Restaurant or Bar Work?
Upcoming SlideShare
Loading in...5
×
 

What makes a Restaurant or Bar Work?

on

  • 1,246 views

 

Statistics

Views

Total Views
1,246
Views on SlideShare
1,246
Embed Views
0

Actions

Likes
0
Downloads
24
Comments
1

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

11 of 1

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    What makes a Restaurant or Bar Work? What makes a Restaurant or Bar Work? Presentation Transcript

    • What makes a Restaurant or a Bar Successful ?Presented byDushan ZaricWednesday, November 7, 12
    • http://www.slideshare.net/dzaricWednesday, November 7, 12
    • Dushan Zaric * 18 + years of Experience behind Bars * Co-Owner of Employees Only and Macao Trading Co NYC * Principal Bartender * Consultant * Author * Trainer * YogiWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula:Wednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: LOCATIONWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Foot Traffic LOCATIONWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Foot Traffic * Corner - if possible LOCATIONWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Foot Traffic * Corner - if possible * Existing fixtures - ideally LOCATIONWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Foot Traffic * Corner - if possible * Existing fixtures - ideally * Supportive Community LOCATIONWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Foot Traffic * Corner - if possible * Existing fixtures - ideally * Supportive Community * Great deal on the lease LOCATIONWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: CONCEPTWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Products (Food & Drink) CONCEPTWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Products (Food & Drink) * Design CONCEPTWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Products (Food & Drink) * Design * Profitability & Business Plan CONCEPTWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Products (Food & Drink) * Design * Profitability & Business Plan * Logistics CONCEPTWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Products (Food & Drink) * Design * Profitability & Business Plan * Logistics * Hours of Operation CONCEPTWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: SERVICEWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Team SERVICEWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Team * Training SERVICEWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: * Team * Training * Hospitality SERVICEWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: + LOCATIONWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: + + LOCATION CONCEPTWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: + + = LOCATION CONCEPT SERVICEWednesday, November 7, 12
    • New Bar-Restaurant anywhere in the world General Formula: + + = LOCATION CONCEPT SERVICE $$$Wednesday, November 7, 12
    • Marketing & PRWednesday, November 7, 12
    • Most restaurants still fail....Wednesday, November 7, 12
    • Cornell University and Michigan State University Study of restaurants in three local markets over a 10-year period:Wednesday, November 7, 12
    • "beyond muddled concepts, failure seemed to stem in large part from an inability or unwillingness to give the business sufficient attention, whether due to lack of time, passion or knowledge."Wednesday, November 7, 12
    • YEAR 1 - 27% of restaurant startups failed;Wednesday, November 7, 12
    • YEAR 1 - 27% of restaurant startups failed; YEAR 4 - 50% of those restaurants were no longer in business;Wednesday, November 7, 12
    • YEAR 1 - 27% of restaurant startups failed; YEAR 4 - 50% of those restaurants were no longer in business; YEAR 5 - 60% had gone south.Wednesday, November 7, 12
    • YEAR 1 - 27% of restaurant startups failed; YEAR 4 - 50% of those restaurants were no longer in business; YEAR 5 - 60% had gone south. YEAR 10 - 70% had failed.Wednesday, November 7, 12
    • 30% Success Rate in 10 yearsWednesday, November 7, 12
    • yet...Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • Simon SinekWednesday, November 7, 12
    • Simon Sinek’sWednesday, November 7, 12
    • The Golden CircleWednesday, November 7, 12
    • WHY: Whats your purpose? Whats your cause? Whats your belief? Why does your organization exist? Why do you get out of bed in the morning? And why should anyone care?Wednesday, November 7, 12
    • WHATWednesday, November 7, 12
    • HOW WHATWednesday, November 7, 12
    • WHY HOW WHATWednesday, November 7, 12
    • People buy “why you do it” and not what you do!Wednesday, November 7, 12
    • FOOD & COCKTAILSWednesday, November 7, 12
    • FOOD & COCKTAILS WHATWednesday, November 7, 12
    • FOOD & COCKTAILS WHAT BEST SERVICE, INGREDIENTS, ETC...Wednesday, November 7, 12
    • FOOD & COCKTAILS HOW WHAT BEST SERVICE, INGREDIENTS, ETC...Wednesday, November 7, 12
    • FOOD & COCKTAILS ETHOS BEST SERVICE, INGREDIENTS, ETC...Wednesday, November 7, 12
    • ETHOS The characteristic spirit of a culture, era, or community as seen in its beliefs and aspirations.Wednesday, November 7, 12
    • YOU Management Bartenders, Servers Apprentices, Bus Boys, Food Runners Door People, Kitchen People, GuestsWednesday, November 7, 12
    • What is Hospitality?Wednesday, November 7, 12
    • “ Service is a monologue-we decide how we want to do things and set our own standards for service. Hospitality, on the other hand is a dialogue. To be on a guest’s side requires listening to that person with every sense, and following up with a thoughtful, gracious, appropriate response. It takes both great service and great hospitality to rise to the top.” Danny Meyer – Setting the Table Legendary NYC RestaurateurWednesday, November 7, 12
    • Service is like a sheet of music Wednesday, November 7, 12
    • Hospitality is how you perform it Wednesday, November 7, 12
    • * Trickles down from top to bottomWednesday, November 7, 12
    • * Trickles down from top to bottom * Becoming aware of Mental Afflictions (Negative Emotions)Wednesday, November 7, 12
    • * Trickles down from top to bottom * Becoming aware of Mental Afflictions (Negative Emotions) * Neutralizing Mental AfflictionsWednesday, November 7, 12
    • * Neutralizing Mental Afflictions: - Exchanging Self for the Other - Influencing Others by ExampleWednesday, November 7, 12
    • Exercise # 1Wednesday, November 7, 12
    • What qualities do you look for in your server? What kind of server do I wish to be? Why am I a professional server?Wednesday, November 7, 12
    • Don’t sweat the details… Stay on the POSITIVE !Wednesday, November 7, 12
    • Contentment: –noun 1. the state of being contented; satisfaction; ease of mind. 2. Archaic . the act of making contentedly satisfied. — adj 1. mentally or emotionally satisfied with things as they are 2. assenting to or willing to accept circumstances, a proposed course of action, etc 65Wednesday, November 7, 12
    • “It all depends on how we look at things, and not howthey are in themselves” – Carl Gustav Jung 66Wednesday, November 7, 12
    • Every impression we receive is affecting us subjectively! 67Wednesday, November 7, 12
    • 68Wednesday, November 7, 12
    • 69Wednesday, November 7, 12
    • 70Wednesday, November 7, 12
    • Remember - You never know who is sitting in front of you... 71Wednesday, November 7, 12
    • 3 Main Objectives for every Server FILL ME!!! First SecondWednesday, November 7, 12
    • Third and MOST Important! Customers leave HAPPYWednesday, November 7, 12
    • “Your most important job as a bartender is to think about how you can make a cocktail that the guest will think is great. Never forget this. This is fundamental if you want to master the way of the cocktail”. - Master Kazuo Uyeda, Cocktail Techniques 74Wednesday, November 7, 12
    • Step 1: Realizing the importance of proper Service attitudeWednesday, November 7, 12
    • Step 1: Realizing the importance of proper Service attitudeWednesday, November 7, 12
    • Step 2: Visualizing oneself as the perfect professional and example to othersWednesday, November 7, 12
    • Step 2: Visualizing oneself as the perfect professional and example to othersWednesday, November 7, 12
    • Step 3: Building the Working Character: Becoming the Vision Re-Identify !Wednesday, November 7, 12
    • Reality of the SituationWednesday, November 7, 12
    • Me as I think I am Me as I really am I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I I IWednesday, November 7, 12
    • OR…Wednesday, November 7, 12
    • Y’all don’t know me!   Me as I think I amWednesday, November 7, 12
    • Me as I really am…Wednesday, November 7, 12
    • Or… actually, it’s more like this:Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • How do we confirm this for ourselves?Wednesday, November 7, 12
    • Usually it’s: OBSERVATION OBJECT ME OBSERVING or PHENOMENONWednesday, November 7, 12
    • But, the Trick is: Self-ObservationWednesday, November 7, 12
    • OBJECT or ME OBSERVING SELF & PHENOMENON AT THE SAME TIME !Wednesday, November 7, 12
    • Or, more simply…Wednesday, November 7, 12
    • Me, working…Wednesday, November 7, 12
    • Me, remembering to watch myself…Wednesday, November 7, 12
    • Me, beginning to witness, inviting clarity…Wednesday, November 7, 12
    • Me, Witnessing (observing) Self, While Working…Wednesday, November 7, 12
    • 96Wednesday, November 7, 12
    • The Marble Exercise Remember 1)  What is my responsibility to the situation? 2)  What does this person need to hear right now? 3)  How can I help? 4)  How can I make the situation better? 97Wednesday, November 7, 12
    • Mechanics of “Attention”Wednesday, November 7, 12
    • Good night’s rest…. Z Z ZWednesday, November 7, 12
    • … Charges our batteries ….Wednesday, November 7, 12
    • … and our Energy or “Force” flows easy, Providing nourishment.Our Attention is therefore free, not constricted and easily directed.Wednesday, November 7, 12
    • … In the Morning, I start my day… … the News sucks…I get “involved”, “identified”, “excited”, . . .Wednesday, November 7, 12
    • Clog of negativityWednesday, November 7, 12
    • Attention is captured Life Force, Energy, ...Wednesday, November 7, 12
    • … Then a phone call from work … “ the other Bartender is sick. Can you work a double today?”Wednesday, November 7, 12
    • … sure, I say yes. But inside I am not happy…What about my plans? Did he HAVE to get sick today??? Poor me… Blah, Blah, Blah…Wednesday, November 7, 12
    • More clogs of negativityWednesday, November 7, 12
    • Wednesday, November 7, 12
    • Traffic sucks too… The President is in town. I am going to be late for work…Wednesday, November 7, 12
    • More and more clogs of negativityWednesday, November 7, 12
    • Wednesday, November 7, 12
    • … Finally, at work instead of OR…Wednesday, November 7, 12
    • … I feel like…Wednesday, November 7, 12
    • … I am shoveling coal all night…Wednesday, November 7, 12
    • …and then I look for remedy in the wrong place…Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • … and very soon, it’s the usual terror of the situation!Wednesday, November 7, 12
    • And at the end of the night…Wednesday, November 7, 12
    • Sad…Wednesday, November 7, 12
    • Can I change this?Wednesday, November 7, 12
    • Yes! Easy…Wednesday, November 7, 12
    • … In the Morning, I start my day… …I enjoy my coffee and juice. I focus on the positive. I don’t let my self get captured. The News is always the same…it is always bad… that is what they are selling.Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • … Then a phone call from work … “ the other Bartender is sick. Can you work a double today?”Wednesday, November 7, 12
    • Sure. I’ll be there. “Oh Well…Poor Steve with a flu. Too bad I need to cancel my plans for the night. But Steve is in trouble and he needs me to help him out”.Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • Traffic is jammed… The President is in town. It seems that I’ll be late for work, there isn’t much I can do about it…I better call and let them know.Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • … Finally, at work, I Rock…Wednesday, November 7, 12
    • … and Roll…Wednesday, November 7, 12
    • I am not emotionally identified, and hence not prone to drama…Wednesday, November 7, 12
    • I am observing myself in Real-Time. Mindfulness arises as a consequence. Taking the suffering and imagination away.Wednesday, November 7, 12
    • My Attention is free and I focus it outwardly on Service and inwardly on Clarity, Stability & Intensity! 137Wednesday, November 7, 12
    • And so…by the End of the Night… … AndWednesday, November 7, 12
    • … my battery is Full !Wednesday, November 7, 12
    • Best Practices: * Get enough sleep every night - especially before a shift * Have regular physical exercise * Cultivate quieting down (meditating) before shift * During shift, in times of stress, return to your breath 140Wednesday, November 7, 12
    • How will this affect me in reality?Wednesday, November 7, 12
    • 1) My life in general will get better for I will be more aware of myself and other people.Wednesday, November 7, 12
    • 2) My hospitality and service will enhance naturally as a consequence of my understanding.Wednesday, November 7, 12
    • 1200 sq. ft., open 70 hours/week. Full restaurant 2008: 139,443 cocktails sold + 97,098 highballs & straight liquor. Total spirit revenues: $4, 620,000. 144Wednesday, November 7, 12
    • 3) The quality of my cocktails will increase since I will be aware of myself when I am making them!Wednesday, November 7, 12
    • Negroni 1 1/4 ounces (37 ml) Plymouth Gin 1 1/4 ounces (37 ml) Campari 1 1/4 ounces (37 ml) Sweet (Italian) vermouth 1 orange twist, for garnish Directions Pour all ingredients into a mixing glass. Add large cold ice and stir for 40 revolutions. Strain into a chilled cocktail glass. Garnish with orange twist.Wednesday, November 7, 12
    • How and Why is this happening?Wednesday, November 7, 12
    • Distilled Spirits contain between 50-60% WaterWednesday, November 7, 12
    • Fresh squeezed Juices, Syrups, Tonics & Cordials between 70-85% WaterWednesday, November 7, 12
    • Plus dilution from a healthy shake or a proper stirWednesday, November 7, 12
    • Means that a cocktail is almost 80% water!Wednesday, November 7, 12
    • Wednesday, November 7, 12
    • Can my mood, the quality of my inner state, my mindfulness, influence the water molecules? H2OWednesday, November 7, 12
    • Masaru Emoto claims that it can.Wednesday, November 7, 12
    • “Gratitude”Wednesday, November 7, 12
    • “Love”Wednesday, November 7, 12
    • “Compassion”Wednesday, November 7, 12
    • “Peace”Wednesday, November 7, 12
    • “Anger”Wednesday, November 7, 12
    • “Hate” Thoughts of murderWednesday, November 7, 12
    • “Of course it matters in what kind of mood I am when I enter the distillery”. – Miles Karakasevic, 12 th generation Master Distiller, Domaine CharbayWednesday, November 7, 12
    • Remember Grandma’s cooking?Wednesday, November 7, 12
    • With her cooking she wanted to please you. Your happiness was her only goal.Wednesday, November 7, 12
    • That’s why it tasted so good. It was loaded with a special ingredient…Wednesday, November 7, 12
    • … [Fill in the Blank] …Wednesday, November 7, 12
    • ? 166Wednesday, November 7, 12