The team equation

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Tales of the Cocktail 2013

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The team equation

  1. 1. Presented by: Dushan Zaric THE TEAM EQUATION how to build a family instead of hiring a staff Saturday, July 6, 13
  2. 2. http://www.slideshare.net/dzaric Saturday, July 6, 13
  3. 3. Jim Meehan * 18 + years of Experience behind Bars * Co-Owner PDT NYC * Award winning Bartender * Consultant * Award winning Author * Trainer Saturday, July 6, 13
  4. 4. Jim Meehan * 18 + years of Experience behind Bars * Co-Owner PDT NYC * Award winning Bartender * Consultant * Award winning Author * Trainer Saturday, July 6, 13
  5. 5. Simon Ford * 20 + years of Experience in the Industry * Most rewarded Brand Ambassador in history * Co-Founder of The 86 Spirits Co * World Traveler * Looser of the biggest expense account in the business * English! Saturday, July 6, 13
  6. 6. Dushan Zaric * 18 + years of Experience behind Bars * Co-Founder of Employees Only and Macao Trading Co NYC * Co-Founder of The 86 Spirits Co * Principal Bartender * Consultant * Author * Trainer * Yogi Saturday, July 6, 13
  7. 7. Saturday, July 6, 13
  8. 8. The Team Equation Saturday, July 6, 13
  9. 9. The Team Equation Saturday, July 6, 13
  10. 10. Saturday, July 6, 13
  11. 11. What makes a bar successful? Saturday, July 6, 13
  12. 12. New Bar-Restaurant anywhere in the world General Formula: Saturday, July 6, 13
  13. 13. New Bar-Restaurant anywhere in the world General Formula: LOCATION Saturday, July 6, 13
  14. 14. New Bar-Restaurant anywhere in the world General Formula: LOCATION * Foot Traffic Saturday, July 6, 13
  15. 15. New Bar-Restaurant anywhere in the world General Formula: LOCATION * Foot Traffic * Corner - if possible Saturday, July 6, 13
  16. 16. New Bar-Restaurant anywhere in the world General Formula: LOCATION * Foot Traffic * Corner - if possible * Existing fixtures - ideally Saturday, July 6, 13
  17. 17. New Bar-Restaurant anywhere in the world General Formula: LOCATION * Foot Traffic * Corner - if possible * Existing fixtures - ideally * Supportive Community Saturday, July 6, 13
  18. 18. New Bar-Restaurant anywhere in the world General Formula: LOCATION * Foot Traffic * Corner - if possible * Existing fixtures - ideally * Supportive Community * Great deal on the lease Saturday, July 6, 13
  19. 19. New Bar-Restaurant anywhere in the world General Formula: CONCEPT Saturday, July 6, 13
  20. 20. New Bar-Restaurant anywhere in the world General Formula: CONCEPT * Products (Food & Drink) Saturday, July 6, 13
  21. 21. New Bar-Restaurant anywhere in the world General Formula: CONCEPT * Products (Food & Drink) * Design Saturday, July 6, 13
  22. 22. New Bar-Restaurant anywhere in the world General Formula: CONCEPT * Products (Food & Drink) * Design * Profitability & Business Plan Saturday, July 6, 13
  23. 23. New Bar-Restaurant anywhere in the world General Formula: CONCEPT * Products (Food & Drink) * Design * Profitability & Business Plan * Logistics Saturday, July 6, 13
  24. 24. New Bar-Restaurant anywhere in the world General Formula: CONCEPT * Products (Food & Drink) * Design * Profitability & Business Plan * Logistics * Hours of Operation Saturday, July 6, 13
  25. 25. New Bar-Restaurant anywhere in the world General Formula: SERVICE Saturday, July 6, 13
  26. 26. New Bar-Restaurant anywhere in the world General Formula: SERVICE * Team Saturday, July 6, 13
  27. 27. New Bar-Restaurant anywhere in the world General Formula: SERVICE * Team * Training Saturday, July 6, 13
  28. 28. New Bar-Restaurant anywhere in the world General Formula: SERVICE * Team * Training * Hospitality Saturday, July 6, 13
  29. 29. New Bar-Restaurant anywhere in the world General Formula: LOCATION + Saturday, July 6, 13
  30. 30. New Bar-Restaurant anywhere in the world General Formula: LOCATION CONCEPT + + Saturday, July 6, 13
  31. 31. New Bar-Restaurant anywhere in the world General Formula: LOCATION CONCEPT SERVICE + + = Saturday, July 6, 13
  32. 32. New Bar-Restaurant anywhere in the world General Formula: LOCATION CONCEPT SERVICE + + = $$$ Saturday, July 6, 13
  33. 33. Marketing & PR Saturday, July 6, 13
  34. 34. Most restaurants still fail.... Saturday, July 6, 13
  35. 35. Saturday, July 6, 13
  36. 36. "beyond muddled concepts, failure seemed to stem in large part from an inability or unwillingness to give the business sufficient attention, whether due to lack of time, passion or knowledge." Saturday, July 6, 13
  37. 37. Cornell University and Michigan State University Study of restaurants in three local markets over a 10-year period: Saturday, July 6, 13
  38. 38. YEAR 1 - 27% of restaurant startups failed; Saturday, July 6, 13
  39. 39. YEAR 1 - 27% of restaurant startups failed; YEAR 4 - 50% of those restaurants were no longer in business; Saturday, July 6, 13
  40. 40. YEAR 1 - 27% of restaurant startups failed; YEAR 4 - 50% of those restaurants were no longer in business; YEAR 5 - 60% had gone south. Saturday, July 6, 13
  41. 41. YEAR 1 - 27% of restaurant startups failed; YEAR 4 - 50% of those restaurants were no longer in business; YEAR 5 - 60% had gone south. YEAR 10 - 70% had failed. Saturday, July 6, 13
  42. 42. 30% Success Rate in 10 years Saturday, July 6, 13
  43. 43. Saturday, July 6, 13
  44. 44. yet... Saturday, July 6, 13
  45. 45. PDT, New York City Saturday, July 6, 13
  46. 46. Trailer Happiness, London Saturday, July 6, 13
  47. 47. La Descarga, Los Angeles Saturday, July 6, 13
  48. 48. Broken Shaker, Miami Saturday, July 6, 13
  49. 49. Schumman’s Bar, Munich, Germany Saturday, July 6, 13
  50. 50. Union Bar, Copenhagen, Denmark Saturday, July 6, 13
  51. 51. Black Pearl, Melbourne, Australia Saturday, July 6, 13
  52. 52. Employees Only, NYC Saturday, July 6, 13
  53. 53. Why are all these bars different? Saturday, July 6, 13
  54. 54. Saturday, July 6, 13
  55. 55. Saturday, July 6, 13
  56. 56. Simon Sinek Saturday, July 6, 13
  57. 57. Simon Sinek’s Saturday, July 6, 13
  58. 58. The Golden Circle Saturday, July 6, 13
  59. 59. WHY: What's your purpose? What's your cause? What's your belief? Why does your organization exist? Why do you get out of bed in the morning? And why should anyone care? Saturday, July 6, 13
  60. 60. WHAT Saturday, July 6, 13
  61. 61. HOW WHAT Saturday, July 6, 13
  62. 62. WHY HOW WHAT Saturday, July 6, 13
  63. 63. People buy “why you do it” and not what you do! Saturday, July 6, 13
  64. 64. FOOD & COCKTAILS Saturday, July 6, 13
  65. 65. FOOD & COCKTAILS WHAT Saturday, July 6, 13
  66. 66. BEST SERVICE, INGREDIENTS, ETC... FOOD & COCKTAILS WHAT Saturday, July 6, 13
  67. 67. BEST SERVICE, INGREDIENTS, ETC... FOOD & COCKTAILS HOW WHAT Saturday, July 6, 13
  68. 68. ETHOS BEST SERVICE, INGREDIENTS, ETC... FOOD & COCKTAILS Saturday, July 6, 13
  69. 69. ETHOS Saturday, July 6, 13
  70. 70. ETHOS The characteristic spirit of a culture, era, or community as seen in its beliefs and aspirations. Saturday, July 6, 13
  71. 71. Building a Family Saturday, July 6, 13
  72. 72. YOU Management Bartenders, Servers Apprentices, Bus Boys, Food Runners Door People, Kitchen People, Guests Saturday, July 6, 13
  73. 73. Saturday, July 6, 13
  74. 74. Family - it’s emotional! Saturday, July 6, 13
  75. 75. Family - it’s emotional! Saturday, July 6, 13
  76. 76. “If you hire people just because they can do a job, they’ll work for your money. But if you hire people who believe what you believe, they’ll work for you with blood and sweat and tears.” (Simon Sinek) Saturday, July 6, 13
  77. 77. “The secret of leadership is simple: Do what you believe in. Paint a picture of the future. Go there. People will follow.” Seth Godin, Tribes: We Need You to Lead Us Saturday, July 6, 13
  78. 78. “It's within these tribes that societies get built, that important things happen.” David Logan, Tribal Leadership Saturday, July 6, 13
  79. 79. PDT, New York City Saturday, July 6, 13
  80. 80. Trailer Happiness, London Saturday, July 6, 13
  81. 81. Houston Hospitality Team, Los Angeles Saturday, July 6, 13
  82. 82. Broken Shaker, Miami Saturday, July 6, 13
  83. 83. Schumman’s Bar, Munich, Germany Saturday, July 6, 13
  84. 84. Union Bar, Copenhagen, Denmark Saturday, July 6, 13
  85. 85. Black Pearl, Melbourne, Australia Saturday, July 6, 13
  86. 86. Employees Only, NYC Saturday, July 6, 13
  87. 87. ? Saturday, July 6, 13
  88. 88. http://www.slideshare.net/dzaric Saturday, July 6, 13
  89. 89. http://www.slideshare.net/dzaric Saturday, July 6, 13
  90. 90. Saturday, July 6, 13
  91. 91. Saturday, July 6, 13
  92. 92. Saturday, July 6, 13
  93. 93. Saturday, July 6, 13
  94. 94. Saturday, July 6, 13
  95. 95. Saturday, July 6, 13
  96. 96. Saturday, July 6, 13
  97. 97. Saturday, July 6, 13
  98. 98. Saturday, July 6, 13

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