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  • 1.                       Strengthening Myself as a Professional    CIL‐FM ‐ Marke,ng/Public Rela,ons Internship  Summer 2009      Allie Toothman  SPCM‐494H‐701 
  • 2. Strengthening Myself as a Professional  CIL‐FM ‐ Marke,ng/Public Rela,ons Internship  Allie Toothman  Summer 2009    ABSTRACT  The Marke,ng/Public Rela,ons internship with CIL‐FM was a valuable learning asset,  which helped me to become more aware, prepared, and confident in a business  seHng; allowing me to develop the tools and skills required in order to become a  more knowledgeable, successful, and respected leader within a business work  environment.   
  • 3. Internship Events 
  • 4. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 CIL‐FM
 “Street
Team”
Events
 
 
 Friday‐April
17,
2009
 
 Gatsby’s
with
Rock
of
Love’s
Brittanya
 
 
 
 
 
 
 (9:30
p.m.
–
11:30
p.m.)
 
 
 
 Saturday‐April
18,
2009
 
 CIL
at
Saluki
Pointe

 
 
 
 
 
 
 (12:00
p.m.
to
2:00
p.m.)
 
 
 
 Wednesday‐April
22,
2009
 
 PRSSA
Earth
Ball
Event
 
 
 
 
 
 
 (3:00
p.m.
to
5:00
p.m.)
 
 
 
 Friday‐April
24,
2009
 
 Magic
at
First
Bank
in
Carbondale
 
 
 
 
 
 
 (2:00
p.m.
to
4:00
p.m.)
 
 
 
 Saturday‐April
25,
2009
 
 CIL
at
Cardboard
Boat
Regatta
 
 
 
 
 
 
 (11:00
a.m.
to
2:00
p.m.)
 
 
 
 Saturday‐May
2,
2009
 
 Family
Fitness
Fair‐IL
Centre
Mall
 
 
 
 
 
 
 (11:00
a.m.
to
2:00
p.m.)
 
 
 
 Tuesday‐May
5,
2009
 
 Sergio’s
for
Cinco
de
Mayo
 
 
 
 
 
 
 (5:00
p.m.
to
7:00
p.m.)
 
 
 
 May
18‐June
18,
2009
 
 “Find
the
Pilgrim”

 
 
 
 
 
 
 Holiday
World
Promotion
 
 
 
 May
21‐25,
2009
 
 
 Herrinfesta
Italiana
 
 Saturday‐May
23,
2009
 
 Herrinfesta
Parade
 
 
 
 June
1‐August
30,
2009
 
 CIL‐FM
Pool
Party
Patrol

  • 5. Clock Hours 
  • 6. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Weekly
Log
Book
 
 Week
1
‐
June
7,
2009
–
June
13,
2009
 
 
 
 Sunday,
June
7,
2009:

 
 Pool
Party
Patrol
 (11
a.m.
to
3
p.m.)
 4
hrs.
 
 
 
 
 
 “Find
the
Pilgrim”

 (3
p.m.
to
6
p.m.)
 3
hrs.
 
 
 Monday,
June
8,
2009:
 
 Event
Planning
 (9
a.m.
to
11
a.m.)
 2
hrs.
 
 
 Tuesday,
June
9,
2009:
 
 day
off
 
 
 Wednesday,
June
10,
2009:
 
 Event
Set‐up
 
 (9
a.m.
to
11
a.m.)
 2
hrs.
 
 
 Thursday,
June
11,
2009:
 
 day
off
 
 
 Friday,
June
12,
2009:

 
 day
off
 
 
 Saturday,
June
13,
2009:
 
 Pool
Party
Patrol
 (11
a.m.
to
3
p.m.)
 4
hrs.
 
 
 
 
 Total
Hours:


 15
hrs.




 
 
 
 
 
 Signature
of
Approval:
______________________________________
 
 
 
 
 

  • 7. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 
 Weekly
Log
Book
 
 Week
2
‐
June
14,
2009
–
June
20,
2009
 
 
 
 Sunday,
June
14,
2009:
 
 “Find
the
Pilgrim”
 (2
p.m.
to
5
p.m.)
 3
hrs.
 
 
 Monday,
June
15,
2009:
 
 Brainstorming

 (9
a.m.
to
12
p.m.)
 3
hrs.
 
 
 Tuesday,
June
16,
2009:
 
 day
off
 
 
 Wednesday,
June
17,
2009:
 
 Event
Planning
 (9
a.m.
to
12
p.m.)
 3
hrs.
 
 
 Thursday,
June
18,
2009:
 
 day
off
 
 
 Friday,
June
19,
2009:

 
 Event
Set‐up
 
 (9
a.m.
to
11
a.m.)
 2
hrs.
 
 
 Saturday,
June
20,
2009:
 
 Pool
Party
Patrol
 (3
p.m.
to
7
p.m.)
 4
hrs.
 
 
 
 
 Total
Hours:


 15
hrs.




 
 
 
 
 
 Signature
of
Approval:
______________________________________
 
 
 
 
 

  • 8. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Weekly
Log
Book
 
 Week
3
‐
June
21,
2009
–
June
27,
2009
 
 
 
 Sunday,
June
21,
2009:
 
 Pool
Party
Patrol
 (12
p.m.
to
4
p.m.)
 4
hrs.
 
 
 Monday,
June
22,
2009:
 
 Brainstorming

 (9
a.m.
to
11
a.m.)
 2
hrs.
 
 
 Tuesday,
June
23,
2009:
 
 day
off
 
 
 Wednesday,
June
24,
2009:
 
 Event
Planning
 (9
a.m.
to
12
p.m.)
 3
hrs.
 
 
 Thursday,
June
25,
2009:
 
 day
off
 
 
 Friday,
June
26,
2009:

 
 Event
Set‐up
 
 (9
a.m.
to
11
a.m.)
 2
hrs.
 
 
 Saturday,
June
27,
2009:
 
 Pool
Party
Patrol
 (2
p.m.
to
6
p.m.)
 4
hrs.
 
 
 
 
 Total
Hours:


 15
hrs.




 
 
 
 
 
 Signature
of
Approval:
______________________________________
 
 
 
 
 
 

  • 9. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Weekly
Log
Book
 
 Week
4
‐
June
28,
2009
–
July
4,
2009
 
 
 
 Sunday,
June
28,
2009:
 
 Pool
Party
Patrol
 (11
a.m.
to
3
p.m.)
 4
hrs.
 
 
 Monday,
June
29,
2009:
 
 Brainstorming

 (9
a.m.
to
12
p.m.)
 3
hrs.
 
 
 Tuesday,
June
30,
2009:
 
 Research
 
 (9
a.m.
to
12
p.m.)
 3
hrs.
 
 
 Wednesday,
July
1,
2009:
 
 Brainstorming

 (9
a.m.
to
12
p.m.)
 3
hrs.
 
 
 Thursday,
July
2,
2009:
 
 Research
 
 (9
a.m.
to
11
a.m.)
 2
hrs.
 
 
 Friday,
July
3,
2009:
 
 
 day
off

 
 HOLIDAY
WEEKEND
 
 
 Saturday,
July
4,
2009:
 
 day
off

 
 HOLIDAY
WEEKEND

 
 
 
 
 Total
Hours:


 15
hrs.




 
 
 
 
 
 Signature
of
Approval:
______________________________________
 
 
 
 
 

  • 10. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Weekly
Log
Book
 
 Week
5
–
July
5,
2009
–
July
11,
2009
 
 
 
 Sunday,
July
5,
2009:
 
 
 day
off

 
 HOLIDAY
WEEKEND
 
 
 
 Monday,
July
6,
2009:

 
 Event
Planning
 (9
a.m.
to
12
p.m.)
 3
hrs.
 
 
 Tuesday,
July
7,
2009:

 
 Event
Planning
 (9
a.m.
to
12
p.m.)
 3
hrs.
 
 
 Wednesday,
July
8,
2009:
 
 Event
Planning
 (9
a.m.
to
12
p.m.)
 3
hrs.
 
 
 Thursday,
July
9,
2009:
 
 day
off
 
 
 Friday,
July
10,
2009:
 
 
 Event
Set‐up
 
 (9
a.m.
to
11
a.m.)
 2
hrs.
 
 
 Saturday,
July
11,
2009:
 
 Pool
Party
Patrol
 (12
p.m.
to
4
p.m.)
 4
hrs.
 
 
 
 
 Total
Hours:


 15
hrs.




 
 
 
 
 
 Signature
of
Approval:
______________________________________
 
 
 
 
 

  • 11. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Weekly
Log
Book
 
 Week
6
–
July
12,
2009
–
July
18,
2009
 
 
 
 Sunday,
July
12,
2009:
 
 
 Pool
Party
Patrol
 (12
p.m.
to
4
p.m.)
 4
hrs.
 
 
 
 Monday,
July
13,
2009:
 
 day
off
 
 
 Tuesday,
July
14,
2009:
 
 day
off
 
 
 Wednesday,
July
15,
2009:
 
 Event
Set‐up
 
 (9
a.m.
to
11
a.m.)
 2
hrs.
 
 
 Thursday,
July
16,
2009:
 
 day
off
 
 
 Friday,
July
17,
2009:
 
 
 CIL‐FM
Remote

 (4
p.m.
to
6
p.m.)
 2
hrs.
 
 
 Saturday,
July
18,
2009:
 
 CIL‐FM
Remote
 
(11
a.m.
to
3
p.m.)
 4
hrs.
 
 
 
 
 
 CIL‐FM
Remote
 (3
p.m.
to
6
p.m.)
 3
hrs.
 
 
 
 
 Total
Hours:


 15
hrs.




 
 
 
 
 
 Signature
of
Approval:
______________________________________
 
 
 
 
 

  • 12. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Weekly
Log
Book
 
 Week
7
–
July
19,
2009
–
July
25,
2009
 
 
 
 Sunday,
July
19,
2009:
 
 
 Pool
Party
Patrol
 (11
a.m.
to
3
p.m.)
 4
hrs.
 
 
 Monday,
July
20,
2009:
 
 Magic
95.1
Remote

 (10
a.m.
to
12
p.m.)
 2
hrs.
 
 
 Tuesday,
July
21,
2009:
 
 day
off
 
 
 Wednesday,
July
22,
2009:
 
 Event
Set‐up
 
 (9
a.m.
to
11
a.m.)
 2
hrs.
 
 
 
 
 
 
 
 Thursday,
July
23,
2009:
 
 CIL‐FM
Remote


 (3
p.m.
to
5
p.m.)
 2
hrs.
 
 
 Friday,
July
24,
2009:
 
 
 CIL‐
FM
Remote

 (3
p.m.
to
5
p.m.)
 2
hrs.
 
 
 Saturday,
July
25,
2009:
 
 Pool
Party
Patrol
 (12
p.m.
to
3
p.m.)
 3
hrs.
 
 
 
 
 Total
Hours:


 15
hrs.




 
 
 
 
 
 Signature
of
Approval:
______________________________________
 
 
 
 
 
 

  • 13. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Weekly
Log
Book
 
 Week
8
–
July
26,
2009
–
August
1,
2009
 
 
 
 Sunday,
July
26,
2009:
 
 
 Pool
Party
Patrol
 (1
p.m.
to
5
p.m.)
 4
hrs.
 
 
 Monday,
July
27,
2009:
 
 Research
 
 (9
a.m.
to
12
p.m.)
 3
hrs.
 
 
 Tuesday,
July
28,
2009:
 
 day
off
 
 
 Wednesday,
July
29,
2009:
 
 Event
Planning
 (9
a.m.
to
11
a.m.)
 2
hrs.
 
 
 Thursday,
July
30,
2009:
 
 CIL‐FM
Remote

 (2
p.m.
to
6
p.m.)
 4
hrs.
 
 
 Friday,
July
31,
2009:
 
 
 Event
Set‐up
 
 (9
a.m.
to
11
a.m.)
 2
hrs.
 
 
 Saturday,
August
1,
2009:
 
 
 
 
 Internship
completed

 
 
 
 
 
 Total
Hours:


 15
hrs.




 
 
 
 
 
 Signature
of
Approval:
______________________________________
 
 
 

  • 14. Allie Toothman  Internship Por2olio  Summer 2009  CIL‐FM  Marke>ng/Public Rela>ons Internship    Clock Hours    Week 1 ‐ June 7, 2009 – June 13, 2009:    Sunday, June 7, 2009:     Rend Lake Beach    (11 a.m. to 3 p.m.)  4 hrs.            “Find the Pilgrim”    (3 p.m. to 6 p.m.)  3 hrs.  Monday, June 8, 2009:    Office‐Event Planning   (9 a.m. to 11 a.m.)  2 hrs.  Tuesday, June 9, 2009:    day off  Wednesday, June 10, 2009:    Office‐Event Set‐up    (9 a.m. to 11 a.m.)  2 hrs.  Thursday, June 11, 2009:    day off  Friday, June 12, 2009:     day off  Saturday, June 13, 2009:    McLeansboro Pool    (11 a.m. to 3 p.m.)  4 hrs.  Total Hours:    15 hrs.          Week 2 ‐ June 14, 2009 – June 20, 2009:    Sunday, June 14, 2009:    “Find the Pilgrim”    (2 p.m. to 5 p.m.)  3 hrs.  Monday, June 15, 2009:    Office‐Brainstorming    (9 a.m. to 12 p.m.)  3 hrs.  Tuesday, June 16, 2009:    day off  Wednesday, June 17, 2009:    Office‐Event Planning   (9 a.m. to 12 p.m.)  3 hrs.  Thursday, June 18, 2009:    day off  Friday, June 19, 2009:     Office‐Event Set‐up    (9 a.m. to 11 a.m.)  2 hrs.  Saturday, June 20, 2009:    DuQuoin Pool      (3 p.m. to 7 p.m.)  4 hrs.  Total Hours:    15 hrs.          Week 3 ‐ June 21, 2009 – June 27, 2009:    Sunday, June 21, 2009:    Pinckneyville Pool    (12 p.m. to 4 p.m.)  4 hrs.  Monday, June 22, 2009:    Office‐Brainstorming    (9 a.m. to 11 a.m.)  2 hrs.  Tuesday, June 23, 2009:    day off  Wednesday, June 24, 2009:    Office‐Event Planning   (9 a.m. to 12 p.m.)  3 hrs.  Thursday, June 25, 2009:    day off  Friday, June 26, 2009:     Office‐Event Set‐up    (9 a.m. to 11 a.m.)  2 hrs.  Saturday, June 27, 2009:    Herrin Pool      (2 p.m. to 6 p.m.)  4 hrs.  Total Hours:    15 hrs.           
  • 15. Allie Toothman  Internship Por2olio  Summer 2009    Week 4 ‐ June 28, 2009 – July 4, 2009:    Sunday, June 28, 2009:    Cedar Lake Beach     (11 a.m. to 3 p.m.)  4 hrs.  Monday, June 29, 2009:    Office‐Brainstorming    (9 a.m. to 12 p.m.)  3 hrs.  Tuesday, June 30, 2009:    Office‐Research    (9 a.m. to 12 p.m.)  3 hrs.  Wednesday, July 1, 2009:    Office‐Brainstorming    (9 a.m. to 12 p.m.)  3 hrs.  Thursday, July 2, 2009:    Office‐Research    (9 a.m. to 11 a.m.)  2 hrs.  Friday, July 3, 2009:      HOLIDAY WEEKEND    day off  Saturday, July 4, 2009:    HOLIDAY WEEKEND     day off   Total Hours:    15 hrs.          Week 5 – July 5, 2009 – July 11, 2009:    Sunday, July 5, 2009:      HOLIDAY WEEKEND    day off  Monday, July 6, 2009:     Office‐Event Planning   (9 a.m. to 12 p.m.)  3 hrs.  Tuesday, July 7, 2009:     Office‐Event Planning   (9 a.m. to 12 p.m.)  3 hrs.  Wednesday, July 8, 2009:    Office‐Event Planning   (9 a.m. to 12 p.m.)  3 hrs.  Thursday, July 9, 2009:    day off  Friday, July 10, 2009:      Office‐Event Set‐up    (9 a.m. to 11 a.m.)  2 hrs.  Saturday, July 11, 2009:    Pool Party Patrol      (12 p.m. to 4 p.m.)  4 hrs.  Total Hours:    15 hrs.         Week 6 ‐ July 12, 2009 – July 18, 2009:    Sunday, July 12, 2009:      Pool Party Patrol    (12 p.m. to 4 p.m.)  4 hrs.    Monday, July 13, 2009:    day off  Tuesday, July 14, 2009:    day off  Wednesday, July 15, 2009:    Office‐Event Set‐up    (9 a.m. to 11 a.m.)  2 hrs.  Thursday, July 16, 2009:    day off  Friday, July 17, 2009:      Black Diamond  (Remote)  (4 p.m. to 6 p.m.)  2 hrs.  Saturday, July 18, 2009:    Rozier’s Grocery (Remote)  (11 a.m. to 3 p.m.)  4 hrs.            Black Diamond  (Remote)  (3 p.m. to 6 p.m.)  3 hrs.  Total Hours:    15 hrs.                     
  • 16. Allie Toothman  Internship Por2olio  Summer 2009    Week 7 – July 19, 2009 – July 25, 2009:    Sunday, July 19, 2009:      Chester Pool      (11 a.m. to 3 p.m.)  4 hrs.  Monday, July 20, 2009:    Helia Healthcare (Remote)  (10 a.m. to 12 p.m.)  2 hrs.  Tuesday, July 21, 2009:    day off  Wednesday, July 22, 2009:    Office‐Event Set‐up    (9 a.m. to 11 a.m.)  2 hrs.  Thursday, July 23, 2009:    Auffenberg  (Remote)   (3 p.m. to 5 p.m.)  2 hrs.  Friday, July 24, 2009:      Car Universe (Remote)  (3 p.m. to 5 p.m.)  2 hrs.  Saturday, July 25, 2009:    Marion Pool      (12 p.m. to 3 p.m.)  3 hrs.  Total Hours:    15 hrs.          Week 8 – July 26, 2009 – August 1, 2009:    Sunday, July 26, 2009:      Anna Pool      (1 p.m. to 5 p.m.)  4 hrs.  Monday, July 27, 2009:    Office‐Research    (9 a.m. to 12 p.m.)  3 hrs.  Tuesday, July 28, 2009:    day off  Wednesday, July 29, 2009:    Office‐Event Planning   (9 a.m. to 11 a.m.)  2 hrs.  Thursday, July 30, 2009:    Auffenburg (Remote)    (2 p.m. to 6 p.m.)  4 hrs.  Friday, July 31, 2009:      Office‐Event Set‐up    (9 a.m. to 11 a.m.)  2 hrs.  Saturday, August 1, 2009:            Internship completed     Total Hours:    15 hrs.              Total hours aEer 8 weeks:    120 hours 
  • 17. Strengthening Myself as a Professional  Internship Term Paper 
  • 18. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 
 “Am
I
ready
for
the
real
world?

Do
I
really
know
what
to
expect?”

These
are
a
few
 questions
college
students
ask
themselves
upon
college
graduation.

Departing
from
college
 and
arriving
into
the
“real”
world
is
often
terrifying
for
most
college
graduates.

However,
to
be
 educated
and
confident
are
key
attributes
that
can
lead
to
success.

One
way
to
achieve
these
 attributes
before
graduation
is
by
acquiring
practical
experience
from
an
internship.

I
chose
to
 gain
practical
experience
by
interning
with
CIL‐FM,
River
Radio,
as
a
Marketing/Public
Relation’s
 intern.

This
position
was
a
valuable
learning
asset
that
helped
me
to
become
more
aware,
 prepared,
and
confident
in
a
business
setting;
allowing
me
to
obtain
the
tools
and
skills
 required
to
develop
as
a
more
knowledgeable,
successful,
and
respected
leader
within
a
 business
work
environment.


 History
of
CIL‐FM
 The
first
radio
station
in
Southern
Illinois
was
Williamson
Jackson
Perry
Franklin’s
news
 radio,
WJPF,
which
airs
on
am
1020
and
am
1340.

Since
1941,
it
has
been
the
longest
 continuous
running
St.
Louis
Cardinals
affiliate
in
the
country.


 In
addition
to
WJPF,
WCIL‐AM
signed
on
the
air
as
a
daytime
only
station
in
1946.

Later
 in
1964,
the
owner
of
WCIL‐AM,
Paul
McRoy,
applied
for
a
FM
license.

The
license
was
 approved
and
WCIL‐FM
signed
on
in
1968.

This
allowed
broadcasting
after
local
sunset
when
 WCIL‐AM
was
required
to
sign
off.

A
few
years
later,
the
FCC
required
AM/FM
simulcasts
to
 split
programming,
allowing
the
stations
to
separate
on
August
16,
1976.

CIL‐FM
“Rockin’
 Radio”
was
born
and
began
broadcasting
24
hours
a
day.

The
Beatles
hit
song,
“Here
Comes
 the
Sun,”
was
the
first
song
played
on
CIL‐FM
the
morning
of
August
16,
1976.

The
original

  • 19. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 owner
sold
the
stations
to
Dennis
Lyle,
who
is
now
the
President
of
the
Illinois
Broadcasters
 Association.

In
1997,
Lyle
sold
the
stations
to
the
Zimmer
Radio
Group.


 Then
in
about
1999,
the
Zimmer
Radio
Group
bought
the
station,
WUEZ
103.5,
naming
it
 Magic
103.5.

In
2000,
Pat
Benton
joined
Magic
103.5.

The
format
of
the
station
was
tweaked
a
 bit
and
the
Salukis
needed
a
home
so
it
was
decided
that
Magic
103.5
would
be
the
place.

 However,
the
signal
for
that
frequency
was
not
as
strong
as
they
would
have
liked
so
Zimmer
 Radio
Group
decided
to
switch
frequency
with
Big
Dog
95.1
WXLT.

Allowing,
Magic
95.1
to
be
 the
home
for
all
Saluki
Football
and
Basketball
broadcasts
with
29‐year
veteran
Mike
Reis.

 Later
in
2002,
Magic
95.1
added
a
better
sound,
as
well
as
more
family
fun.

When
Pat
Benton
 first
came
to
Magic,
the
station
had
an
average
rating
of
2.4
and
an
income
of
about
$3,000
per
 month.

Since
2001,
Magic
95.1
has
consistently
been
strong
in
the
market
with
a
third
place
 rating.

Magic
is
always
number
one
with
women
in
its
target
age
group,
25
to
54.


 In
addition
to
the
stations,
New
Country
Z100,
and
JACK‐FM
103.5
became
part
of
the
 Zimmer
Radio
Group.

However,
in
2004,
the
Zimmer
Radio
Group
sold
the
stations
to
current
 owner,
River
Radio.

This
turning
the
five
stations:
101.5
CIL‐FM,
Magic
95.1,
WJPF,
JACK‐FM
 103.5,
and
New
Country
Z100
into
the
Southern
Illinois
family
team
station,
River
Radio.


 CIL‐FM
is
highly
active
within
the
local
community.

They
are
involved
in
several
events
 and
activities
throughout
the
year
such
as:
local
contests
(Concerts,
Crack
the
Code,
Holiday
 World,
etc.),
local
annual
area
events
(Cinco
De
Mayo,
Herrinfesta,
DuQuoin
State
Fair,
 Murphysboro
Apple
Festival,
etc.),
helping
promote
local
summer
activities
(SI
Miners,
Area
 pool
parties,
etc.),
and
helping
to
promote
Southern
Illinois
University
and
local
high
school
 sports
by
being
involved
in
“Back
to
School”
activities
and
tailgates.

Also
in
2006,
CIL‐FM
began

  • 20. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 to
help
promote
and
raise
money
for
the
Coach
Kill
Cancer
Fund.

CIL‐FM
is
the
oldest
 Contemporary
Hit
Radio
station
in
the
country.

They
also,
have
been
rated
number
one
in
 several
TOMA
reports.


 Marketing/Public
Relation’s
Intern
 
 The
CIL‐FM
internship
consists
of
many
responsibilities.

The
“street
team”
is
a
group
of
 interns
that
travel
and
promote
CIL‐FM
in
the
Southern
Illinois
area.

With
River
Radio
running
 five
stations
from
all
different
layouts
that
span
several
different
demographics
in
the
 Carbondale
area,
our
part
as
interns
is
very
important
because
we
assist
in
portraying
the
 company’s
image.


 
 As
an
intern,
we
are
needed
for
the
interaction
with
River
Radio
listeners.

As
a
“street
 team”
intern,
we
worked
at
various
events
throughout
the
Southern
Illinois
area.

The
events
 consisted
of:
Herrinfesta
Italiana,
a
diamond
giveaway,
concerts,
Holiday
World
tickets
 giveaway,
various
remotes
and
promotions
with
local
businesses,
the
Pool
Party
Patrol,
and
 much
more.

At
these
events,
we
assisted
with
many
tasks
such
as
getting
involved
and
playing
 games
with
the
listeners.

We
also
had
a
stations
logo
on
various
items,
which
we
gave
away
as
 promotional
material.

By
the
interns
covering
so
much
ground
of
the
Southern
Illinois
areas,
 River
Radio
stations
are
able
to
stay
on
their
listeners’
minds,
as
well
as,
potentially
add
new
 listeners
because
of
a
good
experience
they
had
with
the
“street
team”.

The
company
likes
to
 say,
“Out
of
sight,
out
of
mind,”
allowing
the
interns
to
be
very
important
to
the
company
 because
we
assist
in
keeping
River
Radio
“in
sight”.






 
 In
addition
to
my
role
as
an
intern,
I
took
on
another
responsibility
that
I
was
chosen
for
 in
the
CIL‐FM
Marketing/Public
Relations
internship.

Another
intern
and
I
were
chosen
to
help

  • 21. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 assist
in
the
office
with
meetings
that
consisted
of
brainstorming
new
ideas
involving
the
Pool
 Party
Patrol.

I
was
able
to
help
create
new
fun
games,
trivia
questions,
and
schedules
for
each
 Pool
Party
event.

The
planning
of
each
Pool
Party
event
required
a
schedule
to
be
developed,
 showing
the
trivia
question
asked
for
each
prize,
and
what
time
each
game
would
be
played.

 Also,
the
schedule
included
how
many
different
prizes
would
be
given
away,
as
well
as
the
 prizes
given
away
during
each
game.

The
opportunity
to
help
work
in
the
office
acquired
me
to
 develop
more
hands‐on
experience
that
increased
my
knowledge
and
professionalism
in
 planning
multiple
events.
 Gaining
Practical
Experience
 A
classroom
can
only
provide
certain
types
of
information
to
students.

The
memorizing
 of
vocabulary
terms
only
supplies
as
much
information
as
the
definitions
inform.

Classrooms
 are
vague
when
allowing
students
the
opportunity
for
“real‐life”
experiences
within
a
working
 environment
involving
their
field
of
study.
 The
Marketing/Public
Relations
internship
with
CIL‐FM
helped
me
to
develop
a
better
 understanding
and
become
more
aware,
prepared
and
confident
in
my
studies
with
marketing
 and
public
relations.

Allowing
myself
to
acquire
more
knowledge
than
a
classroom
setting
 could
ever
provide;
which
is
the
practical
experience.
 As
mentioned
above,
the
internship
allowed
for
assistance
with
CIL‐FM
working
various
 events
in
the
Southern
Illinois
area.

Through
the
beginning
of
the
internship,
I
worked
on
the
 “street
team”
just
like
all
the
other
interns.

However,
after
participating
in
a
few
events,
I
 realized
the
importance
of
formulating
a
plan.

Therefore,
I
began
to
create
new
ideas
before
 each
event,
and
shared
them
with
CIL‐FM.

Through
my
independent
research
upon
each
event,

  • 22. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 I
was
able
to
show
my
passion
and
dedication
for
my
area
of
study.

I
began
to
develop
a
 natural
leadership
skill,
which
led
to
the
honor
of
being
asked
to
help
brainstorm,
with
another
 intern,
for
new
ideas
involving
the
Pool
Party
Patrol.
 


There
were
many
tasks
required
in
the
development
of
each
Pool
Party
event.

I
 learned
the
first,
and
one
of
the
most
important
tasks
in
the
planning
of
each
Pool
Party
Patrol
 event,
was
the
research.

Research
was
required
for
each
destination.

Whether
it
was
 pertaining
to
the
size
of
the
area,
or
to
the
weather
report,
the
research
involving
the
 destinations
area
was
important.

Primarily,
each
beach
and
pool
are
different
in
sizes,
and
 depending
on
the
size
of
the
town,
as
well
as
the
weather,
determines
an
estimation
of
how
 many
people
will
be
attending.

This
is
important
so
the
“street
team”
will
not
be
too
short
in
 giving
away
free
prizes.

Also
it
is
important
to
be
able
to
estimate
the
size
of
the
crowd
so
 there
is
an
understanding
of
going
about
getting
the
crowds
attention
effectively.

In
a
large
 setting
with
a
large
number
of
people
and
only
a
few
interns,
gaining
the
attention
of
all
the
 people
there,
was
not
always
easy.

For
example,
when
attempting
to
acquire
the
attention
of
 the
people
at
Cedar
Lake,
I
was
not
able
to
project
my
voice
loud
enough
for
everyone
to
hear
 the
announcement
of
the
chance
to
win
Holiday
World
tickets.

Since
the
Holiday
World
tickets
 are
one
of
the
main
reasons
people
follow
us
to
each
location,
we
wanted
everyone
to
have
a
 fair
chance
at
winning
the
tickets.

Therefore,
I
instead
used
my
whistle
I
had
brought
to
each
 event,
just
in
case
there
were
more
people
then
expected.

The
planning
ahead
allowed
for
a
 new
trend
in
blowing
a
whistle
so
that
everyone
could
hear
the
announcement
of
their
chance
 to
win
a
set
of
Holiday
World
tickets.

  • 23. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Research
also
played
a
role
in
the
development
of
trivia
questions
and
new
games.

The
 trivia
questions
were
created
through
researching
facts
about
Holiday
World
and
CIL‐FM
music
 updates.

The
questions
concerning
Holiday
World
were
created
to
win
the
Holiday
World
 tickets.

Since
this
year
Holiday
World
has
been
promoting
their
newest
ride,
“The
Pilgrim’s
 Plunge,”
questions
pertaining
to
facts
about
the
ride
and
the
history
of
pilgrim’s
were
also
 created.

Just
in
case
there
were
regular
followers
to
each
location,
various
forms
of
questions
 were
created
to
help
make
the
winning
of
the
tickets
fair.

While
the
winning
of
the
Holiday
 World
tickets
primarily
pertained
to
questions
involving
the
amusement
park,
the
free
station
 giveaways
required
for
contestants
to
actually
be
dedicated
listeners
of
CIL‐FM.

The
questions
 were
about
the,
“Hot
5
at
9,”
“Top
40,”
“Hit
It
or
Quit
It,”
and
other
facts
that
required
 contestants
to
listen
to
101.5
more
often
in
order
to
win
the
station
prizes.

This
leads
to
 increasing
the
stations
ratings,
while
also
developing
a
good
image
of
CIL‐FM
inside
the
 listener’s
minds.

Making
the
purpose
of
the
“street
team”
a
success!


 Not
only
did
the
planning
of
the
Pool
Party
Patrols
help
develop
my
research
skills,
but
it
 also
helped
me
develop
as
a
strong
leader
as
well.

Arriving
on
site
with
a
well‐formulated
plan,
 allowed
myself
to
develop
a
natural
leadership
experience
for
each
event.

The
schedules
gave
 the
Pool
Party
events
a
sense
of
direction
and
control.

Allowing
it
to
flow
easily
and
make
the
 time
go
by
quicker
because
it
was
more
fun
knowing
what
to
do
than
standing
around
 appearing
dumbfounded.

These
experiences
of
naturally
stepping
up
to
be
a
leader
established
 my
sense
of
confidence
in
a
professional
environment.

Preparing
me
for
the
future
of
 understanding
how
to
take
upon
the
initiative
to
research
and
execute
a
well‐planned
event.



  • 24. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 
 In
order
to
maintain
the
image
CIL‐FM
portrays,
and
schedule
the
Pool
Party
Patrols
 accordingly,
the
games
and
trivia
questions
created
had
to
be
fun,
energetic,
and
allow
for
all
 ages
to
participate
with
a
fair
chance
of
winning.

Also,
the
games
allow
for
the
interns
to
be
 interactive
within
the
fun
too.

This
gave
the
participants
more
reason
to
remember
the
“street
 team”
involved
with
CIL‐FM.


 The
games
another
intern
and
I
created
were,
“Find
the
Logo”‐coin
toss,
“Dive
for
a
 Prize,”
“Catch
the
Prize,”
along
with
dance
offs,
tongue
twisters,
multiple
trivia
questions,
 contests,
and
much
more.

The
games
were
fun
for
people
of
all
ages,
and
as
an
intern
I
even
 had
a
blast
playing
them.

However,
the
best
part
in
my
opinion
was
seeing
how
happy
the
 contestants
were
when
they
won
a
prize.

The
prizes
appear
to
have
more
value
to
contestants
 participating
when
knowing
they
won
the
prize
and
was
not
just
given
to
them
as
if
it
did
not
 have
any
worth.

Furthermore,
when
contestants
look
back
on
their
prize
they
recollect
good
 thoughts
pertaining
to
the
event,
and
therefore
CIL‐FM.
 
 In
the
planning
of
each
event,
a
note
was
also
made
to
take
pictures
for
the
CIL‐FM
 website.

Including
taking
pictures
of
each
person
who
won
a
prize,
with
their
prize.

When
 taking
these
pictures,
the
interns
always
asked
contestants
if
they
wanted
to
take
a
picture
for
 the
website,
which
would
lead
to
them
asking
for
the
websites
address
so
they
could
later
see
 their
picture.

The
idea
of
having
their
picture
on
the
CIL‐FM
website
was
really
cool
to
the
 participants,
especially
little
kids,
and
by
the
end
of
the
day
contestants
of
various
games
would
 want
to
be
in
a
group
picture
for
the
CIL‐FM
website.

This
gave
the
listeners
a
sense
of
 fulfillment
in
knowing
they
enjoyed
their
time;
developing
myself
to
acquire
more
confidence
in
 my
ability
to
plan
and
promote
an
event
successfully.










  • 25. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 
 The
planning
of
the
Pool
Party
Patrols
increased
my
thinking
to
become
more
creative,
 and
spontaneous.

Sometimes
if
events
were
not
working
as
planned,
I
would
have
to
think
of
 something
else
quickly,
and
without
hesitation.

It
evolved
my
perceptive
of
thinking
to
a
much
 greater
level
pertaining
to
quickness,
efficiency
and
consistency.


 Final
Analysis
of
the
Internship
 
 As
mentioned
earlier,
a
classroom
can
only
provide
certain
types
of
information
about
a
 subject.

The
memorizing
of
definitions
limits
a
student’s
knowledge
providing
specific
terms.

 Applying
those
terms
into
practical
experience
through
a
classroom
is
vague,
and
regardless
 they
still
cannot
teach
a
student
what
it
really
feels
like
to
plan
a
successful
event,
or
to
 understand
how
research
is
just
as
important
as
the
promotion
itself.

Sitting
inside
a
classroom
 will
never
allow
students
to
pertain
these
things.
However,
the
internship
with
CIL‐FM
can
 allow
students
to
develop
these
experiences,
and
so
much
more.

The
Marketing/Public
 Relations
internship
with
CIL‐FM
accommodated
many
positive
benefits
in
providing
practical
 experiences
that
developed
myself
with
more
sense
of
awareness,
understanding,
and
 confidence
pertaining
to
my
field
of
study.
 
 The
internship
allowed
me
to
become
aware
of
how
important
research
is,
and
how
 that
research
is
applied
to
develop
a
more
successful
planning
of
an
event
because
the
 promotions
are
what
help
sell
the
image
the
company
is
trying
to
portray.

If
a
promotion
for
a
 business
is
a
success,
it
can
help
assist
the
company
in
creating
a
strong
brand
image.

Getting
 the
company
name
and
logo
out
there
where
people
become
more
aware
of
the
business
and
 create
a
good
image
for
the
business
inside
their
minds
is
critical,
because
I
have
learned
 through
this
internship
that
a
company’s
image
is
whatever
the
customer
says
it
is.

Becoming

  • 26. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 more
aware
of
these
aspects
helped
me
understand
the
thinking
behind
the
planning
of
each
 event
as
well.

Now
I
am
able
to
understand
why
other
businesses
chose
to
do
what
they
do
in
 planning
their
promotions.

The
understanding
of
the
thought
process
and
why
certain
things
 are
necessary
in
the
planning
of
an
event
assists
me
in
being
able
to
recognize
what
other
 businesses
are
thinking
to
establish
their
promotional
events
in
the
order
in
which
they
were
 pertained.

Allowing
me
a
sense
of
what
is
already
being
done.

Pushing
me
to
be
more
 innovative
when
creating
new
ideas
for
future
promotions.

Therefore,
I
can
think
of
new
and
 more
creative
ways
of
promoting
an
event
in
the
future,
instead
of
doing
something
another
 company
has
already
thought
of,
leaving
people
bored
and
annoyed.

Through
all
these
positive
 aspects,
this
internship
also
allowed
me
to
obtain
a
sense
of
confidence
I
did
not
have
before.

 To
receive
recognition
concerning
my
passion
and
dedication
to
be
more
innovative
and
 creative
through
the
development
of
ideas
increased
a
sense
of
confidence
in
myself
that
no
 classroom
could
have
ever
obtained.

 
 “Stepping
out
into
the
real
world”
is
bad
enough.

However,
it
is
worse
for
a
student
to
 attend
college
studying
towards
a
profession
for
four
years
or
more,
but
still
not
have
the
 confidence
to
navigate
out
and
obtain
a
good
job.

These
insecurities
are
unacceptable
when
 trying
to
obtain
a
job
effectively.

This
internship
allows
for
those
insecurities
of
inexperience
to
 be
avoided.

It
gains
confidence
in
oneself
to
understand
the
expectations
of
the
“real
world”.

 Giving
interns
a
sense
of
awareness
as
to
what
to
expect,
and
not
only
do
they
get
to
observe
 everything
going
on,
but
also
receive
hands‐on
experience
as
well.


 
 All
in
all,
I
would
defiantly
recommend
this
internship
to
fellow
colleagues.

It
is
great
for
 Speech
Communication
majors
who
are
specializing
in
Public
Relations.

Though
it
may
appear

  • 27. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 to
take
place
at
a
radio
station,
the
internship
actually
takes
place
at
various
promotions
and
 events.

Which
allows
a
great
opportunity
for
Speech
Communication
majors
to
receive
 practical
experience.

It
prepared
me
in
learning
to
deal
with
the
public
within
multiple
settings
 and
demographics.

The
meeting
of
many
different
kinds
of
people
led
to
the
realization
of
why
 research
is
very
important.

Also
increasing
my
knowledge
of
ways
to
communicate
more
 effectively.


 
 In
working
with
River
Radio
I
was
also
able
to
listen
in
on
the
workings
of
multiple
 broadcasts.

During
the
live
remotes
I
helped
assist
with,
I
was
able
to
begin
recognizing
what
 radio
announcers
are
looking
for
to
promote
events.

This
was
very
helpful
to
me
pertaining
to
 my
major
because
as
a
PR
consultant
I
will
have
to
write
many
press
releases
in
my
career.

 Formulating
this
new
perspective
towards
broadcasting
an
event,
I
now
have
a
better
 understanding
of
what
to
write
in
a
press
release,
as
well
as
how
my
copy
should
be
better
 written
in
order
for
my
press
release
to
be
chosen
out
of
thousands.


 
 The
Marketing/Public
Relations
internship
with
CIL‐FM
is
a
great
learning
experience
 that
I
would
highly
recommend
to
students.

The
internship
was
fun,
busy,
and
exceptionally
 great
in
gaining
practical
experience.

The
knowledge
and
experience
I
obtained
from
this
 internship
is
priceless
in
regards
to
what
a
classroom
teacher
could
have
told
me,
or
have
me
 read
in
a
book.

CIL‐FM
was
very
valuable
in
gaining
practical
experience
that
increased
my
 education
and
confidence
within
my
field
of
studies,
and
overall,
this
position
shaped
me
to
 become
a
more
knowledgeable,
successful
and
respected
leader
in
my
future
work
 environment.


 









  • 28. Marke&ng/Public Rela&ons Internship  Examples of Work 
  • 29. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 CIL‐FM
STREET
TEAM
GAMES
AND
TRIVIA
 Instruction
Manual
 Tongue
Twister
 1. Gather
contestants
in
designated
area
 2. Say
tongue
twister
aloud
 3. Have
each
contestant
(one
person
at
a
time)
repeat
the
tongue
twister
three
times


 • “I
would
be
perfectly
pleased
to
plummet
on
pilgrim’s
plunge”
 • “Peter
pilgrim
picked
Pilgrim’s
Plunge
promptly”
 • “Pilgrim’s
Plunge
plummet’s
past
perfectly
pleased
pilgrims”
 
 Gobble
like
turkeys
 1. Have
contestants
gobble
like
turkeys
 2. Determine
who
performed
the
best
 
 “Dive
for
a
Prize”
 1. Line
up
contestants
on
side
of
pool
 2. Announce
1
diving
stick
per
person
(numbered
1‐24)

 3. After
all
sticks
are
found,
draw
a
number,
the
corresponding
number
is
the
winner
 
 “Find
the
Logo”
–
Coin
Toss
 1. Secretly
toss
Holiday
World
and
Pilgrim’s
Plunge
logo
coins
into
the
water
 2. Later,
announce
there
are
hidden
Holiday
World
and
Pilgrim’s
Plunge
logos
hidden
in
 the
water

 3. The
first
one
to
be
found
is
the
first
winner,
and
the
second
one
found
receives
second
 prize

 
 “Do
You
Have
What
It
Takes
to
do….
The
Chicken
Dance”
 1. Teach
the
contestants
the
chicken
dance

 2. Begin
the
dance,
and
whoever
does
the
dance
the
best,
wins
a
prize
 
 “Name
that
song”

 1. Listen
for
the
song
coming
out
of
the
CIL‐FM
van
speakers
 2. Ask
the
contestants
to
name
the
song
 
 
 

  • 30. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 “Name
the
Artist”
 1. Listen
for
the
song
coming
out
of
the
CIL‐FM
van
speakers
 2. Ask
the
contestants
to
name
the
artist
 
 “Finish
the
Lyrics”
 1. Choose
lyrics
from
the
hot
5
at
9

 2. Read
off
4‐5
words
from
a
song

 3. Have
the
contestant
finish
the
lyrics
 
 “Catch
the
prize”
 1. Participants
jump
off
the
diving
board
in
attempt
to
catch
a
beach
ball
or
frisbee
that
 the
street
teamers
throw
to
them


 2. If
caught,
they
have
won
the
prize

 
 Contests
 1. “Belly
flop”
Contest
 a. Gather
those
who
want
to
play

 b. Contestants
go
one
at
a
time
 c. Street
Teamers
decide
on
winner
 d. Often
give
a
“2nd”
place
winner

 
 2. “Handstand”
Contest
 a. Gather
those
who
want
to
participate
 b. Everyone
go
at
once
and
last
one
standing
wins
 c. ALTERNATIVE,
(if
have
a
lot
of
time)
have
each
contestant
go
one
at
a
time
and
 take
time
with
a
stop
watch
 
 3. “Diving”
Contest
 a. Gather
contestants

 b. Each
person
go
one
at
a
time
 c. Street
Teamers
decide
on
winner
(can
give
prizes
on
categories,
cleanest
dive,
or
 farthest
dive,
etc.)

 
 4. “Swimming”
Contest
 a. Gather
contestants
(probably
choose
age
categories)

 b. Everyone
go
at
once
 c. First
to
desired
destination

 
 
 

  • 31. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Asking
Trivia
Questions
 a. Gather
all
who
want
to
play
 b. Explain
after
the
trivia
is
asked,
DO
NOT
scream
the
answer
aloud
(because
will
 not
be
able
to
figure
out
who
answered
first)
Instead
the
first
to
raise
their
hand
 and
picked
to
answer
correctly
will
be
the
winner

 
 Trivia
Questions
 
 Thanksgiving
History
 1. What
was
the
name
of
the
famous
rock
credited
to
where
the
pilgrims
landed?
 a. Plymouth
Rock
 
 2. In
Canada
they
celebrate
Thanksgiving
in
what
month?
 a. October
 
 3. Name
of
the
ship
the
pilgrims
came
over
on?
 a. Mayflower
 
 4. How
many
pilgrims
were
on
the
Mayflower?
 a. 102
 
 5. How
long
was
the
voyage
from
England
to
the
New
World?
 a. 66
days
 b. 106
days
 c. 146
days
 
 6. What
year
was
the
first
Thanksgiving
held?
 a. 1621
 
 7. Which
Native
American
tribe
celebrated
the
first
Thanksgiving
with
the
Pilgrims?
 a. The
Wampanoag
Indians
 
 
 About
Holiday
World
 1. Holiday
World
was
opened
on
Aug
3,
1946
under
a
different
name
 called_______________?
 a. Santa
Clause
Land
 
 2. Holiday
World
was
the
________
amusement
theme
park
in
the
U.S.
 a. 1st
 b. 2nd
 c. 4th

 

  • 32. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 3. In
order
to
appeal
to
a
wider
age
group
and
to
expand
the
park
to
include
other
 holidays
such
as
Halloween
and
4th
of
July,
the
amusement
theme
park
changed
its
 name
from
Santa
Clause
Land
to
Holiday
World
in
what
year?
 a. 1984
 
 4. The
theme
park
celebrates
four
holidays
with
live
entertainment,
games,
attractions,
 and
rides.

Those
four
holidays
are
what?
 a. Christmas
 b. Halloween
 c. Thanksgiving

 d. 4th
of
July
 
 5. What
town
is
Holiday
World
located
in?

 a. Santa
Clause,
Indiana
 
 6. Name
four
different
water
rides
at
Holiday
World.

 a. Bakuli
 b. Zinga
 c. Zoombabwe
 d. Jungle
Racer
 e. Watubee
 f. Otorongo
 g. Bamboo
shoot
 h. AmaZOOM
 i. Pilgrim’s
Plunge
 j. Raging
Rapids
 k. Frightful
Falls
 
 7. Name
the
monkey
themed
water
park
attraction
at
Holiday
World.
 a. Kima
Bay
 
 8. Name
2
roller
coasters
at
Holiday
World.

 a. The
Voyage
 b. The
Raven
 c. The
Legend
 d. The
Howler
 
 9. What
are
the
two
free
items
Holiday
World
offers
inside
the
park?
 a. Sunscreen
 b. Pepsi
products/soft
drinks
 
 10. Holiday
World’s
rollercoaster,
The
Voyage
is
located
in
what
themed
part
of
the
 theme
park?

 a. Thanksgiving

  • 33. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 11. What
kind
of
lumber
was
used
to
build
the
wooden
roller
coaster,
“The
Legend”
at
 Holiday
World?
 a. Southern
Yellow
Pine
 
 12. What
ride
is
the
largest
priced
ride
project
in
Holiday
World’s
55
year
history?

 a. The
Legend
(at
3
million)

 
 13. How
many
stories
high
is
the
Bakuli
water
slide
in
Splashin
Safari?
 a. 7
stories
high
 
 14. How
large
is
the
Bahari
wave
pool?

 a. 30,000
square
feet
 
 15. Name
the
only
water
ride
at
Holiday
World
in
complete
darkness.

 a. ZOOMbabwe
water
ride
 
 16. The
water
ride
named
“Bakuli”
is
the
Swahili
word
for
_______?

 a. Bowl
(ride
looks
like
a
big
bowl)

 
 17. Holiday
World’s
Newest
Water
Ride
is
the
Pilgrim’s
Plunge.

The
Pilgrim’s
Plunge
is
 the
world’s
________?
 a. Tallest
Water
Slide
 
 18. The
Pilgrim’s
Plunge
tower
reaches
how
many
feet?
 a. 165
ft.

 
 19. At
a
45‐degree
angle,
the
Pilgrim’s
Plunge
drops
the
riders
______?
 a. 131
ft.
 
 20. Boats
reach
a
top
speed
of
50
mph,
and
will
create
a
cascade
of
water
_______
 wide,
and
______
tall.
 a. 90
ft.
wide,
and
45
ft.
tall
 
 21. What
is
the
top
speed
of
Holiday
World’s
new
ride
the
Pilgrim’s
Plunge?
 a. 50
mph

 
 22. What
angle
degree
does
the
Pilgrim’s
Plunge
drop
its
riders?
 a. 45
degree
angle
 
 23. What
is
the
height
of
the
Pilgrim’s
Plunge
splash?

 a. 45
ft.

 
 24. What
is
the
length
of
the
Pilgrim’s
Plunge
track?

 a. 1,
480
ft.


  • 34. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 River
Radio
Questions
 1. What
town
is
CIL‐FM
located?
 a. Carterville
 
 2. Name
your
favorite
DJ
at
CIL‐FM.

 a. Ivy

 b. El‐Rod
 c. Lia
and
Jonny
 d. Britt
 e. Kelly
 
 3. Name
the
“Hot
5
at
9”

 a. Answers
will
vary
from
week
to
week.

 
 
 

  • 35. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Pool
Party
Patrol
Schedule
 Cedar
Lake
Beach
–
Sunday,
June
28,
2009

 (11:00
a.m.
to
3:00
p.m.)
 
 11:00
a.m.
 
 
 Set
up
 
 
 
 
 
 
 
 Review
schedule
and
events
 
 
 
 
 
 
 
 Confirm
everyone
understands
 
 
 
 
 
 
 Begin
getting
the
pool’s
attention
 
 
 
 11:30
a.m.
 
 
 “Holiday
World
Trivia”

 
 
 
 
 
 
 
 Winner
–
HOLIDAY
WORLD
TICKETS
 
 
 
 
 
 
 
 
 
 11:45
a.m.
 
 
 “Finish
the
Lyrics”
 
 
 
 
 
 
 
 1st
place
–
CD
 
 
 
 
 
 
 
 2nd
place
–
Beach
Ball
 
 12:15
p.m.
 
 
 Hot
5
at
9
Trivia
for
a
CD
 
 
 
 
 
 
 
 Winner
gets
a
CD
 
 
 
 12:30
p.m.
 
 
 “Hit
It
or
Quit
It”
 
 
 
 
 
 
 
 Winner
gets
a
CD
 
 12:45
p.m.
 
 
 Tongue
Twister
 
 
 
 
 
 
 
 Funniest
–
Frisbee
 
 
 
 
 
 
 
 Best
–
Beach
Ball
 
 1:15
p.m.
 
 
 “Holiday
World
Trivia”
 
 
 
 
 
 
 
 Winner‐
HOLIDAY
WORLD
TICKETS
 
 1:30
p.m.
 
 
 “Name
that
Song”
 
 
 
 
 
 
 
 1st
place
–
CD
 
 
 
 
 
 
 
 2nd
place
–
Beach
Ball
 
 
 
 1:45
p.m.
 
 
 “Finish
the
Lyrics”
 
 
 
 
 
 
 
 1st
place
–
CD
 
 
 
 
 
 
 
 2nd
place
–
Beach
Ball
 
 
 
 2:00
p.m.
 
 
 “Sing
It!”
 
 
 
 
 
 
 
 Winner
gets
a
CD
 
 2:30
p.m.
 
 
 Chicken
Dance
Contest
 
 
 
 
 
 
 
 1st
place
–
CD
 
 
 
 
 
 
 
 2nd
place
–
Frisbee
 
 
 
 2:45
p.m.
 
 
 “Holiday
World
Trivia”
 
 
 
 
 
 
 
 Winner‐
HOLIDAY
WORLD
TICKETS
 
 
 
 
 
 
 
 Finish
giving
away
rest
of
prizes

  • 36. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Pool
Party
Patrol
Prizes
&
Questions
 Cedar
Lake
Beach
–
Sunday,
June
28,
2009

 (11:00
a.m.
to
3:00
p.m.)
 
 
 Prizes:
 
 
 3
sets
of
Holiday
World
Tickets
 7
CDs
 12
Beach
Balls
 15
Frisbees
 5
stickers
 35
tattoos
 
 
 Note:

First,
make
sure
all
prizes
are
given
away
by
winning
one
of
the
games.
 
 However,
after
all
the
games
are
completed,
the
remaining
prizes
can
be
given
 to
the
contestants
who
did
not
win
a
game,
so
all
contestants
can
feel
 included.

That
way
all
prizes
can
be
given
away.
 
 
 Trivia
for
Holiday
World
Tickets
 Q3.

The
theme
park
celebrates
four
holidays
with
live
entertainment,
games,
 attractions,
and
rides.

Those
four
holidays
are
what?
 A. Christmas,
Halloween,
Thanksgiving,
and
4th
of
July
 
 Q2.

In
order
to
appeal
to
a
wider
age
group
and
to
expand
the
park
to
include
 other
holidays
such
as
Halloween
and
4th
of
July,
the
amusement
theme
park
 changed
its
name
from
Santa
Clause
Land
to
Holiday
World
in
what
year?
 A. 1984
 
 Q3.

Holiday
World’s
newest
wooden
rollercoaster
is
“The
Voyage”.

 Remembering
the
pilgrim’s
history,
how
long
was
the
voyage
from
England
to
 the
New
World?
 A. 
66
days
 B. 106
days
 C. 146
days
 
 
 Note:

Only
give
additional
options
if
takes
longer
than
10
minutes
to
guess
the
 correct
answer.


 
 
 
 
 

  • 37. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 “Hit
It
or
Quit
It”
Trivia
 1. What
was
Akon’s
newest
single
that
was
voted
off
CIL‐FM’s
“Hit
It
or
Quit
 It”?
 a. Beautiful
 b. Be
With
You
 c. Right
Now
Na
Na
Na
 d. What
You
Got
 
 
 “Hot
5
at
9”
 
 Varies
from
week
to
week.


 Look
it
up
an
hour
before
leaving
for
each
event.
 
 
 Tongue
Twister
 “I
would
be
perfectly
pleased
to
plummet
on
pilgrim’s
plunge.”
 
 
 “Sing
It!”
 
 The
Climb
by:
Miley
Cyrus
 
 
 “Finish
the
Lyrics”


 Street
Teamer:

“I
wanna
hold
em'
like….
“
 Contestants:
….they
do
in
Texas
Plays
‐
Fold
em'
let
em'
hit
me
raise
it
baby
stay
with
 me
(I
love
it)
‐
Luck
and
intuition
play
the
cards
with
Spades
to
start
‐
And
after
he's
 been
hooked
I'll
play
the
one
that's
on
his
heart.
 
 Street
Teamer:

“Remember
those
walls
I
built…”
 Contestants:
….Well
baby
they're
tumbling
down
And
they
didn't
even
put
up
a
 fight
They
didn't
even
make
a
sound
I
found
a
way
to
let
you
in
But
I
never
really
had
a
 doubt
Standing
in
the
light
of
your
halo
I
got
my
angel
now.

 
 
 Note:

See
who
knows
the
most
words
correctly
 
 REMEMBER:
 Take
pictures
of
all
the
winners
 Make
sure
all
the
prizes
are
given
away
 MAKE
IT
FUN!

  • 38. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Pool
Party
Patrol
Schedule
 Chester
Pool
–
Sunday,
July
19,
2009

 (12:00
p.m.
to
4:00
p.m.)
 
 12:00
p.m.
 
 
 Set
up
 
 
 
 
 
 
 
 Review
schedule
and
events
 
 
 
 
 
 
 
 Confirm
everyone
understands
 
 
 
 
 
 
 Hide
Logo’s
for
“Find
the
Logo”
–
coin
toss
 
 
 
 
 
 
 Begin
getting
the
pool’s
attention
 
 
 
 12:30
p.m.
 
 
 “Dive
for
a
Prize”

 
 
 
 
 
 
 
 1st
place
–
CD
 
 
 
 
 
 
 
 2nd
place
–
Beach
Ball
 
 
 
 12:45
p.m.
 
 
 “Find
the
Logo”
 
 
 
 
 
 
 
 1st
place
–
CD
 
 
 
 
 
 
 
 2nd
place
‐
Frisbee
 
 1:15
p.m.
 
 
 Hot
5
at
9
Trivia
for
a
CD
 
 
 
 
 
 
 
 Winner
gets
a
CD
 
 
 
 1:30
p.m.
 
 
 “Catch
the
Prize”
 
 
 
 
 
 
 
 4
Frisbees
&
4
Beach
Balls
 
 
 
 
 
 
 Hide
the
Logo’s
again
for
“Find
the
Logo”
 
 
 
 1:45
p.m.
 
 
 “Dive
for
a
Prize”
 
 
 
 
 
 
 
 1st
place
–
CD
 
 
 
 
 
 
 
 2nd
place
–
Frisbee
 
 2:15
p.m.
 
 
 Tongue
Twister
 
 
 
 
 
 
 
 Funniest
–
Frisbee
 
 
 
 
 
 
 
 Best
–
Beach
Ball
 
 2:30
p.m.
 
 
 “Find
the
Logo”
 
 
 
 
 
 
 
 1st
place
–
CD
 
 
 
 
 
 
 
 2nd
place
–
Beach
Ball
 
 
 
 3:00
p.m.
 
 
 Belly
Flop
Contest
 
 
 
 
 
 
 
 1st
place
–
CD
 
 
 
 
 
 
 
 2nd
place
–
Frisbee
 
 
 
 3:30
p.m.
 
 
 “Dive
for
a
Prize/Trivia”
 
 
 
 
 
 
 
 Winner‐
HOLIDAY
WORLD
TICKETS
 
 
 
 4:00
p.m.

 
 
 Finish
giving
away
rest
of
prizes
 
 
 
 
 
 
 Pack
up
and
head
back
to
the
station

  • 39. Allie
Toothman
 Internship
Portfolio
 Summer
2009
 Pool
Party
Patrol
Prizes
&
Questions
 Chester
Pool
–
Sunday,
July
19,
2009

 (12:00
p.m.
to
4:00
p.m.)
 
 Prizes:
 
 
 1
set
of
Holiday
World
Tickets
 6
CDs
 9
Beach
Balls
 12
Frisbees
 6
stickers
 35
tattoos
 
 Note:

First,
make
sure
all
prizes
are
given
away
by
winning
one
of
the
games.
 
 However,
after
all
the
games
are
completed,
the
remaining
prizes
can
be
given
 to
the
contestants
who
did
not
win
a
game,
so
all
contestants
can
feel
 included.

That
way
all
prizes
can
be
given
away.
 
 
 Trivia
for
Holiday
World
Tickets
 Q.

The
theme
park
celebrates
four
holidays
with
live
entertainment,
games,
 attractions,
and
rides.

Those
four
holidays
are
what?
 A. 
Christmas,
Halloween,
Thanksgiving,
and
4th
of
July
 
 
 “Hot
5
at
9”
 
 Varies
from
week
to
week.


 Look
it
up
an
hour
before
leaving
for
each
event.
 
 
 Tongue
Twister
 “I
would
be
perfectly
pleased
to
plummet
on
pilgrim’s
plunge.”
 
 
 REMEMBER:
 Take
pictures
of
all
the
winners
 Make
sure
all
the
prizes
are
given
away
 MAKE
IT
FUN!
 
 
 

  • 40. On the Job 
  • 41. Allie
Toothman
 Internship
Portfolio
 Summer
2009

  • 42. Allie
Toothman
 Internship
Portfolio
 Summer
2009

  • 43. Allie
Toothman
 Internship
Portfolio
 Summer
2009

  • 44. Allie
Toothman
 Internship
Portfolio
 Summer
2009