E-learning Authoring:The Shifting Landscape<br />The Long View<br />Wider Perspective, Pragmatic Advice<br />
The Shifting Landscape<br />A seismic shift in the corporate approach to e-learning production<br />Impacting the majority...
The Old Models<br />&quot;Traditional Outsource&quot; to specialist vendors<br />Black box production by external vendors<...
The Drivers of Change<br />More for Less and Quicker<br />Basic Economic Drivers - Less budget, Less resource<br />Faster ...
Key Considerations	<br />Fragmentation of Content<br />Smaller units<br />New content opportunities<br />New types of cont...
E-learning Production Models<br />6<br />Content Factory<br />FullyOutsourced<br />Distributed Process<br />PartiallyOutso...
New Models<br />
Key Elements for Success<br />
Conclusions<br />The E-learning Landscape has changed – new production strategies are becoming the norm<br />Need to align...
Further Information<br />Email: davidw@elearnity.com<br />New research paper – now available<br />Elearnity Research Knowl...
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E Learning Authoring The Shifting Landscape T1 S3 P1

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E Learning Authoring The Shifting Landscape T1 S3 P1

  1. 1. E-learning Authoring:The Shifting Landscape<br />The Long View<br />Wider Perspective, Pragmatic Advice<br />
  2. 2. The Shifting Landscape<br />A seismic shift in the corporate approach to e-learning production<br />Impacting the majority of established e-learning consumers as well as new entrants<br />Pre-established trend magnified by the current economic crisis<br />“E-learning is the only way”<br />No training budget, no travel<br />E-learning budgets also impacted<br />2<br />
  3. 3. The Old Models<br />&quot;Traditional Outsource&quot; to specialist vendors<br />Black box production by external vendors<br />Vendors perform all key roles<br />Vendors choose tools<br />Client agrees – Budget, Design, Script, Deliverables<br />Internally project managed by: E-learning team (50%+), L&D or Business project manager<br />2. &quot;Traditional Insource&quot; to specialist internal team<br />Production by internal team<br />Dedicated internal team performs all key roles<br />Internal team chooses tools<br />Client (Business) agrees – Budget, Design, Script, Deliverables<br />May use contract resource for supporting specialist roles, e.g. asset creation (graphics, voice-over, animations etc.)<br />3<br />
  4. 4. The Drivers of Change<br />More for Less and Quicker<br />Basic Economic Drivers - Less budget, Less resource<br />Faster to solution, faster to deploy<br />Because you can - Lowering Barriers<br />Lower cost of entry with new tools<br />Lowering skill levels with new tools<br />Increased acceptance of &quot;good enough&quot; for basic needs<br />Direct SME production<br />4<br />
  5. 5. Key Considerations <br />Fragmentation of Content<br />Smaller units<br />New content opportunities<br />New types of content<br />Scalability of approach<br />More to be produced<br />More distributed capability in distributed companies<br />Saying yes more often!<br />Reuse and Repurpose<br />Management and Risk<br />Standardisation of tools<br />Sharing of content and assets<br />Self-maintenance<br />Disposability<br />Future-proofing content and platforms<br />Multi-channel<br />e.g. Mobile, blend, performance support, ...<br />New channels?<br />5<br />
  6. 6. E-learning Production Models<br />6<br />Content Factory<br />FullyOutsourced<br />Distributed Process<br />PartiallyOutsourced<br />By Task<br />Degree of Specialisation<br />RapidPartner<br />Local Rapid<br />Key<br />Cost<br />SME Driven<br />Sophistication<br />Scale<br />Degree of Externalisation<br />
  7. 7. New Models<br />
  8. 8. Key Elements for Success<br />
  9. 9. Conclusions<br />The E-learning Landscape has changed – new production strategies are becoming the norm<br />Need to align with the reality of the business, culture, current goals, ...<br />Tools are not a silver bullet! Must align with a coherent strategy + process + resources<br />9<br />
  10. 10. Further Information<br />Email: davidw@elearnity.com<br />New research paper – now available<br />Elearnity Research Knowledge Centre: http://www.elearnity.com<br />

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