Grow your sales network with esources


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We shall also see as to how Esources, the largest wholesale directory of UK wholesale distributors, suppliers, and products, can help wholesale buyers and traders grow sales lead and build businesses.

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Grow your sales network with esources

  1. 1. Grow Your Sales Network With Esources
  2. 2. • “Whether business-to-business (B2B) marketing is any different from business-to-consumer (B2C) marketing?” has been a subject of intense debate among researchers and experts. Some people argue that both are the same, as they both deal with delivery of right product at the right time to the right users. • Majority though hold the view that despite having some underlying similarities, B2B marketing is distinctly different from B2C marketing. • In the following section, we shall look at some of the basic differences between B2B and B2C marketing, the reason for its ever increasing popularity, and the things that businesses need to keep in mind before conducting exchange of products, information, and services between themselves.
  3. 3. • We shall also see as to how Esources, the largest wholesale directory of UK wholesale distributors, suppliers, and products, can help wholesale buyers and traders grow sales lead and build businesses. 1. What is B2B Marketing? • Business-to-business marketing is all about meeting the requirements of other businesses for products, services, or any other type of specific information. One thing must be understood though is that the ultimate aim of B2B marketing like B2C marketing is to fulfill the needs of individual customers or general public. • In fact, characteristics that make B2B marketing distinctly different from B2C marketing are as following:
  4. 4. • The decision making, when it comes to B2B purchases and selling, is more sophisticated and complex, as compared to B2C transactions. It requires higher level of authority and decision-making abilities. • For example, buying of small household items like groceries, clothes, and cigarettes is usually made by a single person or two. On the other hand, buying of expensive items in large quantities for a factory will involve a large team. • B2B marketing is dealing with a small number of customers with large requirements, while B2C marketing, on the other hand, is dealing with a large number of consumers with smaller amount of consumption. • Since business-to-business marketing is dealing directly with other businesses, personal relationship and rapport is of utmost importance here.
  5. 5. • Reputable and established B2B portals like can prove to be immensely beneficial here. It has verified listings of hundreds of authentic and genuine buyers and sellers. Dealing with them can be an immensely pleasurable experience for both sellers and traders. 2. Esources Reviews and Opinions • I am an Indian based manufacturer of computer parts and accessories. Registering with opened a whole new world of opportunities for me. This UK based B2B portal connected me with quality buyers of computer parts and accessories from UK as well as from other parts of the world.—Mahesh Rastogi, New Delhi
  6. 6. • You can come across hundreds of such testimonials and opinions of a large number of people whose business took a big leap forward after they came to Esources. • They registered for premium membership and hugely benefited from increased business and product visibility. Their Return on Investment (ROI) increased manifold, as they could respond to buyers’ queries and leads in real time. • It also helped them track the impact their advertising was creating. Real-time comparison of sales, with respect to advertising budget, helped businesses make the necessary changes and respond more quickly and effectively to the demands of the marketplace and competition.
  7. 7. Registering at Esources will also provide you access to hundreds of auction houses and help you discover the latest clearance auctions in UK. You also get access to hundreds of trade-related articles, which will help you enhance your selling skills and boost your revenue. 3. Conclusion B2B is picking up at a fast pace and you should not let any opportunity of taking full advantage of it pass by. An active presence on will help you generate new sales lead for your company and grow your network.
  8. 8. Thank You Published by 27 Old Gloucester Street , WC1N 3XX London, United Kingdom Email us: