duzins
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Innovation and CommunityNote: Numbers on slide 11 and 12 are at time of deal, not current.9 months ago
duzins
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Which PPC Engines Work And How?For slide 21, per what Facebook targets to women, I can tell you for women, all ages, it’s diet stuff, almost to the exclusion of anything else. I work for a large company so 20% of my ads are headhunting ads from facebook, microsoft, digg, etc., but EVERYTHING else is about losing weight. Pisses me off so I ranted about it and virtually every woman (from 18-50) I’ve chatted with says they get nothing but diet stuff.10 months ago
duzins
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Social Media PresentationI’m so glad everyone likes this! Very flattering! Sadly I don’t have the file anymore and this was put up before slideshare allowed downloading. I"m sorry. I wish I still had it but I don’t.2 years ago
duzins
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Innovation and Strategy in Web 2.0: Application MarketingWhat I hope you take away from this boring preso: You can launch a social media marketing campaign and get your product or msg out there by leveraging the reach and depth of yahoo’s audience (not just in the US) -- and you can build apps or other interesting experiences for your campaign using the Open APIs provided by YDN.2 years ago
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Innovation and Strategy in Web 2.0: Application MarketingDesigner emails partner support at YDN applicationsupport at yahoo-inc dot com. She may need to talk about rate limits, ask questions about syntax or just generally get an idea of what a certain API can do.2 years ago
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Innovation and Strategy in Web 2.0: Application Marketingflickr: 792M calls per month
There are three times more Yahoo! Finance users than people who take the New York subway on an average day.
17.5 million Yahoo! Finance users in the US
There are more Yahoo! Mail users than homes the US Post Office delivers mail to.
Over 263 million Yahoo! Mail users worldwide
Yahoo! Messenger user chats almost 12 times longer than on an average cell phone conversation.2 years ago
duzins
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Innovation and Strategy in Web 2.0: Application MarketingWe’ve had a focus on open from the beginning: apache, perl, PHP, freeBSD. Open is our heritage/tradition, it’s core to who we are are and YDN is a perfect example of this.2 years ago
duzins
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Innovation and Strategy in Web 2.0: Application MarketingSearch APIs: drive 5-10% of total search volume
Yahoo!’s Flickr API is the number 2 API in the world
We serve over 1.1 billion Yahoo! User Interface (YUI) library files each week2 years ago
duzins
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Innovation and Strategy in Web 2.0: Application MarketingIf the number of unique monthly visitors to Yahoo! were to form their own country they would be the third largest country in the world (ahead of the United States).
Yahoo! has over seven times more 15-24 year olds than those who tuned in for the premiere of High School Musical 2.
Yahoo! homepages around the world have more visitors monthly than people living in the United States.
If Yahoo! News were a printed publication, it would serve over 14 times more readers than USA Today.
Yahoo!’s receives more daily visitors than the number of people served at McDonald’s.2 years ago
duzins
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Innovation and Strategy in Web 2.0: Application MarketingCall prominent bloggers on your topic. Built a shoe app? Consider reaching out to bloggers in that genre. Built a game? Troll gaming forums and pick out a few people who are experts and ask them for their advice on your finished product. If they give you feedback, act on it. You’ll create much love for your product AND end up with a better app.2 years ago
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