Building Communities In A Web 2.0 World

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    Building Communities In A Web 2.0 World - Presentation Transcript

    1. Building Communities In A Web 2.0 World Photo by Cammy Ambrosini
    2. Community Hasn’t Changed
    3. Community Hasn’t Changed
      • No longer defined by geography
    4. Community Hasn’t Changed
      • No longer defined by geography
      • Wikipedia Debate - ‘virtual community’
    5. Community Hasn’t Changed
      • No longer defined by geography
      • Wikipedia Debate - ‘virtual community’
      • Only the tools have changed
    6. Photo by Crow Girl
    7. Photo by Ramzi Hashisho
      • RL
      • ;)
    8.  
    9. and Microsoft
    10. and Microsoft
      • 240M
      • 240M
      • 1.6% investment
      and Microsoft
      • 240M
      • 1.6% investment
      • 50M+ Active Users
      and Microsoft
      • 240M
      • 1.6% investment
      • 50M+ Active Users
      and Microsoft
    11. and Google
    12. and Google
      • 900M
      • 900M
      • Ad Serving Only
      and Google
      • 900M
      • Ad Serving Only
      • 200M+ Registered Members
      and Google
      • 900M
      • Ad Serving Only
      • 200M+ Registered Members
      and Google
    13.  
    14.  
    15.  
    16. But how do you achieve success at building or growing your own community online?
    17. 5 Ways To Effectively Nurture Your Online Community
      • Straight Talk
      5 Ways To Effectively Nurture Your Online Community
    18.  
    19.  
    20.  
    21. Spammers: Piss Off
    22. Spammers: Piss Off Slow Down Rockstar!
    23. Spammers: Piss Off Done :) Slow Down Rockstar!
    24. Ing Burger King
      • Straight Talk
      • Use Them
      5 Ways To Effectively Nurture Your Online Community
    25.  
    26.  
    27. Suggestions
      • Wiki
      • Suggestion Board
      • Message Board
      • Email List
      • Blog
    28.  
    29.  
    30.  
      • Straight Talk
      • Use Them
      • See and Be Seen
      5 Ways To Effectively Nurture Your Online Community
    31. Mario Sundar, LinkedIN Photo by Matthew Homann
    32.  
    33. Visibility
      • Conferences
      • Blogs
      • Message Boards*
      • Host Events
      • MSM
      • Straight Talk
      • Use Them
      • See and Be Seen
      • Tweak 3
      5 Ways To Effectively Nurture Your Online Community
    34. Tweaks 3
      • Tweak FAQs regularly
    35. Tweaks 3
      • Tweak FAQs regularly
      • Create great tutorials
    36. Tweaks 3
      • Tweak FAQs regularly
      • Create great tutorials
      • Tweak site in answer to questions
    37. RedLightCenter.com
      • Straight Talk
      • Use Them
      • See and Be Seen
      • Tweak 3
      • Golden Rule
      5 Ways To Effectively Nurture Your Online Community
    38. Golden Rule
    39. Golden Rule
      • Bribe Them
    40.  
    41. Golden Rule
      • Bribe Them
      • Fast Response
    42.  
    43. Golden Rule
      • Bribe Them
      • Fast Response
      • Admit Faults
    44.  
    45.  
    46. Golden Rule
      • Bribe Them
      • Fast Response
      • Admit Faults
      • Do It For Them
    47.  
    48. Golden Rule
      • Bribe Them
      • Fast Response
      • Admit Faults
      • Do It For Them
      • Keep It Simple
    49.  
    50.  
    51.  
    52. Photo by Stephen Eastop

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