Economic Development 2.0 (With Broadband)

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Presentation for USDA-RUS about how Manor, Texas used technology as a form of economic development and how broadband plays into the equation.

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  • Phil’s Slide A little history about Manor. Manor is a small community of roughly 5,800 people, just on the outskirts of Austin, Texas. Maybe some interesting facts?
  • Phil With traditional means of communication, you are unaware of who receives your message.
  • Phil With web 2.0, you know who your audience is and you can even track how your initial message is continuing to spread.
  • Phil With web 2.0, you know who your audience is and you can even track how your initial message is continuing to spread.
  • Dustin When I first started looking at web 2.0, at first glance it looked like all of the changes I needed to implement were online. But overtime I quickly realized that there were many offline changes (CLICK) that I needed to implement.
  • Economic Development 2.0 (With Broadband)

    1. 1. Economic Development 2.0 Dustin Haisler Assistant City Manager/CIO Manor, Texas Twitter Handles @dustinhaisler, @cityofmanor, @manorlabs
    2. 2. Overview <ul><li>About Manor, Texas </li></ul><ul><li>Government 2.0 Overview </li></ul><ul><li>Manor’s Gov 2.0 Programs </li></ul><ul><li>How Broadband Applies </li></ul><ul><li>Starting Points </li></ul>
    3. 3. About Manor, Texas
    4. 4. Where is Manor, Texas?
    5. 5. MANOR TECHNOLOGY Just Four Years Ago....
    6. 6. Government 2.0 Overview
    7. 7. Traditional Means of Communication CITY GOVERNMENT Gov 1.0
    8. 8. Communication With Gov 2.0 CITY GOVERNMENT Gov 2.0
    9. 9. Gov 2.0 Gov 1.0 by   Kecko by   mlovitt
    10. 14. Manor’s Gov 2.0 Programs
    11. 15. Current Government Innovation? http://www.jpb.com/pictures/ipm_cartoon_multi.jpg
    12. 16. Open Government Innovation www.ManorLabs.org
    13. 17. Manor’s Innovation Process 1 2 3 4
    14. 18. Why Is This Powerful For A Small Community?
    15. 19. Powered By Spigit
    16. 20. Be Rewarded For Participation Users Receive “Innobucks” For Participation (Which Can Be Traded In For Real Products)
    17. 21. How Are They Rewarded? <ul><li>Innobucks </li></ul><ul><ul><li>A virtual online currency that can be traded in for real tangible products and services from the Manor Labs storefront. </li></ul></ul><ul><li>Users receive Innobucks in various quantities depending upon the action they complete. </li></ul><ul><ul><li>For example: Users receive 5,000 Innobucks when submitting an idea for us to consider . </li></ul></ul>Twitter @manorlabs Web www.manorlabs.org
    18. 22. What Are Some Of The Tangible Benefits? <ul><li>$25 Gift Certificate To Restaurant </li></ul><ul><li>Ride-out With Chief of Police </li></ul><ul><li>Week Named In Your Honor </li></ul><ul><li>Be Mayor For A Day </li></ul>
    19. 23. Using Technology For At-Home Education
    20. 26. How Will Manor Labs Participate With OCW? <ul><li>Manor Labs will reward Individuals For Participating in OCW Courses (“X” Innobucks Per Course) </li></ul><ul><li>Manor Labs will create a Certificate Program to encourage Open Courseware participation. </li></ul><ul><li>Publish 10 OCW courses by May 2012 </li></ul><ul><ul><li>Examples: Urban Planning, Governmental Innovation, Persuasive Technology, etc. </li></ul></ul><ul><li>Encourage other agencies to focus on empowering citizens with open education. </li></ul>Twitter @manorlabs Web www.manorlabs.org
    21. 27. How Else Can Technology Be Economic Development?
    22. 32. MANOR In-Field Example DIGITAL STOP
    23. 33. Manor’s SmartTour Program <ul><li>24 QR-Codes (15 Equipped with RFID) Currently Deployed. </li></ul><ul><li>Current Codes Are Deployed On City Projects, Places of Interest, City Buildings, and even a Lift Station. </li></ul><ul><li>Businesses/Developer Training Program </li></ul><ul><li>Pilot Testing 20 Additional QR-Codes Affixed To City Vehicles. </li></ul>Total Cost of Program (Phase 1)? $400.00
    24. 34. A Few Other Projects…
    25. 35. Collaborative Element – Share Value
    26. 36. Distributed 311
    27. 37. Social Media
    28. 39. How Broadband Applies? @digiphile (6/15/10) &quot;Cheap compute power & broadband has given the American people a front row seat to govt&quot;-@VKundra, #lawgov. #Digitaldivide leaves many out.
    29. 40. Broadband Is The Link CITY GOVERNMENT CITY GOVERNMENT
    30. 41. Gov 2.0 Online Offline <ul><li>Social Networks </li></ul><ul><li>Open Data </li></ul><ul><li>Online Integration </li></ul><ul><li>Business Processes </li></ul><ul><li>Physical Infrastructure </li></ul><ul><li>Online/Offline Data Integration </li></ul>
    31. 42. Broadband Sparks Innovation by  Martino!
    32. 43. Municipal Broadband Prospective <ul><li>Competitive Business Advantage (Can Be Used To Attract Businesses, Startups, Higher-Education) </li></ul><ul><li>Critical Infrastructure Support (Public Safety, Meter Reading, etc.) </li></ul><ul><li>Provides Citizen Incentive- Motivates Residential Development </li></ul>
    33. 44. Starting Points
    34. 45. Starting Points <ul><li>Partner With Government / Community Higher-Education </li></ul><ul><li>Form/Join Technology Council For Communities You Service. </li></ul><ul><li>Educate City Employees/Citizens Of Physical Infrastructure Importance </li></ul><ul><li>Invest In More Than Just Physical Infrastructure- Invest In Community </li></ul>
    35. 46. Any Questions? Thank You For Your Time <ul><li>Dustin Haisler , Assistant City Manager & CIO </li></ul><ul><li>(512) 272-5555 </li></ul><ul><li>dhaisler@cityofmanor.org </li></ul>Text “ Haisler ” To 50500 For My Contact Information September 20-21, 2010 in Manor, Texas

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