Presented to the NIH Interns
& YGL - Bethesda
March 10, 2009
Warren
Josh
2. How are we perceived?
Yoga Mat (!)
Ipod
Latte
Because “Hey, you’re worth it!”
A brand is a person’s gut feeling... It’s not what
you say it is. It’s what THEY say it is.“
“
Character is like a tree
and reputation like a shadow.
The shadow is what we think of it;
the tree is the real thing.
Profound
Totally Off Base
Untimely Timely
“640K ought to be enough for
anybody”.
"We don't like their sound, and
guitar mu...
In order to maintain an untenable position,
you have to be actively ignorant.
One motto on the show is,
Player Efficiency Rating (PER), Age 19-24 seasons
Lebron James, Kobe Bryant, Michael Jordan
0
5
10
15
20
25
30
35 19
20
21...
Ask me to play. I'll play.
Ask me to shoot. I'll shoot.
Ask me to pass. I'll pass.
Ask me to steal, block out, sacrifice, ...
"I am not fit for this office and should never have been here." - Warren G.
Harding
uejiod@od.nih.gov
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
Reputation Management
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Reputation Management

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Presentation to the NIH Interns and YGL Bethesda

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  • Harding was worth looking at. He was at the time about 35 years old. His head, features, shoulders and torso had a size that attracted attention… an effect which in any male at any place would justify more than the term handsome – in later years, when he came to be known beyond his local world, the word “Roman” was occasionally used in descriptions of him… His suppleness, combined with his bigness of frame, and his large, wide-set rather glowing eyes, heavy black hair, and markedly bronze complexion gave him some of the handsomeness of an Indian. His courtesy… suggested genuine friendliness toward all mankind. His voice was noticeably resonant, masculine, warm… His manner as he bestowed a tip suggested generous good-nature, a wish to give pleasure, based on physical well-being and sincere kindliness of heart.
  • Mr. Bell doesn’t stand in anyone’s shadow. - The NY Times
    Joshua Bell is the greatest American violinist active today - The Boston Herald
    The American violinist with movie-star good looks has emerged as one of the finest musicians of his generation, whose interpretations can be seriously set beside and favorably compared to players twice his age. Dead players too. –The Washington Post
    People in the classical music world are always griping about the death of serious music, but Joshua Bell is actually doing something about it. The violinist has delved into unconventional new projects-by composers who are actually breathing…Few prodigies make it into musical maturity, but Bell has evolved from a technical whiz to a true artist and intellectual whose music feeds both your brain and your heart. - Newsweek
    The most celebrated American-born violinist of the modern era - Elle Magazine
    Hot, young, and single, Joshua Bell makes classical music sexy. - USA Weekend
    One of the 50 Most Beautiful People in the World - People Magazine
    Joshua Bell plays like a god –John Corigliano’s acceptance speech upon receiving the Oscar for best film score,“The Red Violin,” performed by Joshua Bell.
    (Bell’s playing) …does nothing less then tell human beings why they bother to live.-Interview
    Bell is dazzling: in the gentler pieces he is moving. If he can play like this at the age of 21, how is he going to play in 40 years time? - Gramophone Magazine
    His recording of The Red Violin Soundtrack…moving enough to make even the most die-hard Metallica fan shed a tear. - Glamour Magazine
    Bell has been one of the world’s greatest violinists practically since childhood and is one of the few classical musicians to also achieve genuine and highly deserved popular celebrity. With this new album, (Bernstein: West Side Story Suite) Bell straddles the classical popular fence without in any way leaving himself open to accusations of creating a crossover product. That’s especially true here because Bernstein himself went back and forth over that fence throughout his career. -The Boston Herald
  • NIH, Act I.
    The candidates themselves – recruiting the leaders of tomorrow.
    Understanding Gen Y/The Millenials/Generation Next/Those darn kids
  • Reputation Management

    1. 1. Presented to the NIH Interns & YGL - Bethesda March 10, 2009
    2. 2. Warren
    3. 3. Josh
    4. 4. 2. How are we perceived?
    5. 5. Yoga Mat (!) Ipod Latte
    6. 6. Because “Hey, you’re worth it!”
    7. 7. A brand is a person’s gut feeling... It’s not what you say it is. It’s what THEY say it is.“ “
    8. 8. Character is like a tree and reputation like a shadow. The shadow is what we think of it; the tree is the real thing.
    9. 9. Profound Totally Off Base Untimely Timely “640K ought to be enough for anybody”. "We don't like their sound, and guitar music is on the way out." “It is well that war is so terrible – lest we should grow too fond of it. “ “The only thing we have to fear is fear itself.”
    10. 10. In order to maintain an untenable position, you have to be actively ignorant. One motto on the show is,
    11. 11. Player Efficiency Rating (PER), Age 19-24 seasons Lebron James, Kobe Bryant, Michael Jordan 0 5 10 15 20 25 30 35 19 20 21 22 23 24 Highest Age Rating Lebron Kobe MJ
    12. 12. Ask me to play. I'll play. Ask me to shoot. I'll shoot. Ask me to pass. I'll pass. Ask me to steal, block out, sacrifice, lead, dominate. ANYTHING. But it's not what you ask of me. It's what I ask of myself.
    13. 13. "I am not fit for this office and should never have been here." - Warren G. Harding
    14. 14. uejiod@od.nih.gov

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