Co-Creating Know, Like, and Trust John Jantsch Duct Tape Marketing

Consider this definition of marketing know, like, trust

Internet has changed everything

Today? Technology to co-create know, like, trust

“ The more technology we introduce into our lives, the more we seek a hi touch balance , a human ballast.” John Naisbitt 1982

Today trust is built when value is co-created at the of hi tech, hi touch intersection

trust technology engagement tr t e = +

I wish I could create deeper relationships with strategic partners 1 I wish I could capture my customer success stories and testimonials 2 I wish I could create an innovation that helped me clearly stand out 3

I wish I could create deeper relationships with strategic partners 1 Create a formal technology platform

I wish I could capture my customer success stories and testimonials 2 Make it a game worth playing

I wish I could create an innovation that helped me clearly stand out 3 Help me not do something I hate Joanna Van Vleck The Trunk Club Trunkclub.com

Where’s your Intersection ?