what does duane do at bing Bing Webmaster Tools Speaks at shows, runs forums and blog, provides guidance on new WM tools www.bing.com/toolbox/webmasters Does he have a clue? 12+ years as an inhouse SEO; ran seo at MSN; has helped Disney, GAP, Walmart + http://www.linkedin.com/in/dforrester @duaneforrester And this helps me how? Blogging since 2001; owns 150 domains; actively optimizes and monetizes http://twitter.com/DuaneForresterYour data, always fully provided.
• Query is a single action • Session is a collection of related actions over time Query Session dog • Monday • Tuesday • dog beds • dog sweaters • dog accessories • dog collars • dog toys • dog leashes • vet near me • puppy training • dog friendly hotels • dog park • organic dog food • dog allergies • doggy day care • pictures of dogsYour data, always fully provided.
DO – Mark Up Your ContentSchema.org can helpYour data, always fully provided.
DO - Prepare for MobileYour data, always fully provided.
DO – Stay Focused on the Big Picture Content Social User Experience Link Building SEOYour data, always fully provided.
• Every area of your site has a value - $, PV, Emails, etc. • Determine what the value is • Sort your site by value to see what really matters • Organize work around high- value areas firstYour data, always fully provided.
• So you want more shares for your content, do you? Try these ideas. • Create lists: people love to consume content in list-form. Its quick, easy and simple. • Use hooks: ego, humor, anger, contrarian – be careful with them, but when used well, they are highly effective. • Participate in communities: when you are valued member of a community, the community supports you. • Share others’ information: people love when what they share gets shared itself. Share from trusted sources. • Ask questions: your followers will love the interaction and it’ll grow your following as others engage. Your data, always fully provided.