Guided Summarization Daniel Tunkelang Chief Scientist, Endeca Industry Day
overview <ul><li>Who is Endeca? </li></ul><ul><li>What is guided summarization? </li></ul><ul><li>Why should you care? </l...
Who is Endeca? <ul><li>Software to help people explore, analyze, and understand complex information, guiding them to unexp...
some of our customers
some European customers
What is guided summarization? <ul><li>Set retrieval that responds to queries with </li></ul><ul><ul><li>an overview of the...
<ul><li>Why should you care? </li></ul>
why you should care <ul><li>Search has hit a wall. </li></ul><ul><li>Guided summarization succeeds where search fails. </l...
<ul><li>Search has hit a wall. </li></ul>
search hits a wall in ecommerce
search hits a wall in KM  Current Search:  it outsourcing
search even hits a wall on the web Results  1-10  out of about  344,000,000  for  ir
<ul><li>Guided summarization succeeds where search fails. </li></ul>
guided summarization for ecommerce <ul><li>Matching Categories include: </li></ul><ul><ul><li>Appliances > Small Appliance...
guided summarization for KM
<ul><li>Guided summarization is more than faceted search. </li></ul>
facets 101
showing the right facets: microwaves vs.
showing the right facets: ceiling fans
traditional topic taxonomy
dynamic topic facet <ul><li>Subject </li></ul><ul><ul><li>Electronic data processing  (1002) </li></ul></ul><ul><ul><li>Di...
cutting through facets to show the big picture Search : storage
summarization: more than search and browse
guided summarization – a summary <ul><li>Guided summarization enables a dialog between the user and the data, enabling exp...
thank you <ul><li>Questions? </li></ul>
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Guided Summarization

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ECIR '08 Industry Day presentation by Daniel Tunkelang, Chief Scientist at Endeca. More information at http://ecir2008.dcs.gla.ac.uk/

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Guided Summarization

  1. 1. Guided Summarization Daniel Tunkelang Chief Scientist, Endeca Industry Day
  2. 2. overview <ul><li>Who is Endeca? </li></ul><ul><li>What is guided summarization? </li></ul><ul><li>Why should you care? </li></ul>
  3. 3. Who is Endeca? <ul><li>Software to help people explore, analyze, and understand complex information, guiding them to unexpected insights and better decisions. </li></ul><ul><li>500+ customers </li></ul><ul><ul><li>ABN AMRO, Boeing, Cox, Defense Intelligence Agency, Dell, Ford, Hyatt, IBM, John Deere, Library of Congress, Texas Instruments, Wal-Mart </li></ul></ul><ul><li>$108M revenue in 2007. </li></ul>
  4. 4. some of our customers
  5. 5. some European customers
  6. 6. What is guided summarization? <ul><li>Set retrieval that responds to queries with </li></ul><ul><ul><li>an overview of the user's current context. </li></ul></ul><ul><ul><li>an organized set of options for incremental exploration. </li></ul></ul><ul><li>Contextual summaries of document sets optimize system’s communication with user. </li></ul><ul><li>Query refinement options optimize user’s communication with system. </li></ul>
  7. 7. <ul><li>Why should you care? </li></ul>
  8. 8. why you should care <ul><li>Search has hit a wall. </li></ul><ul><li>Guided summarization succeeds where search fails. </li></ul><ul><li>Guided summarization is more than faceted search. </li></ul>
  9. 9. <ul><li>Search has hit a wall. </li></ul>
  10. 10. search hits a wall in ecommerce
  11. 11. search hits a wall in KM Current Search: it outsourcing
  12. 12. search even hits a wall on the web Results 1-10 out of about 344,000,000 for ir
  13. 13. <ul><li>Guided summarization succeeds where search fails. </li></ul>
  14. 14. guided summarization for ecommerce <ul><li>Matching Categories include: </li></ul><ul><ul><li>Appliances > Small Appliances > Irons & Steamers </li></ul></ul><ul><ul><li>Appliances > Small Appliances > Microwaves & Steamers </li></ul></ul><ul><ul><li>Bath > Sauna & Spas > Steamers </li></ul></ul><ul><ul><li>Kitchen > Bakeware & Cookware > Cookware > </li></ul></ul><ul><ul><li>Open Stock Pots > Double Boilers & Steamers </li></ul></ul><ul><ul><li>Kitchen > Small Appliances > Steamers </li></ul></ul>
  15. 15. guided summarization for KM
  16. 16. <ul><li>Guided summarization is more than faceted search. </li></ul>
  17. 17. facets 101
  18. 18. showing the right facets: microwaves vs.
  19. 19. showing the right facets: ceiling fans
  20. 20. traditional topic taxonomy
  21. 21. dynamic topic facet <ul><li>Subject </li></ul><ul><ul><li>Electronic data processing (1002) </li></ul></ul><ul><ul><li>Distributed processing (937) </li></ul></ul><ul><ul><li>Parallel processing (619) </li></ul></ul><ul><ul><li>Computer networks (562) </li></ul></ul><ul><ul><li>Fault-tolerant-computing (365) </li></ul></ul><ul><ul><li>Show more… </li></ul></ul>Subject Artificial intelligence (227) High performance computing (244) Automatic theorem proving (9) History (11) Client/server computing (185) Information technology (145) Computer algorithms (110) Java (77) Computer architecture (162) Law and legislation (70) Computer networks (552) Logic, Symbolic and mathematical (16) Computer programs (139) Mathematics (70) Computer security (151) Mobile communication systems (54) Computer software (253) Operating systems (87) Computers (124) Parallel processing (619) Database management (277) Research (83) Distributed processing (937) Software engineering (197) Electronic data processing (1002) Supercomputers (139) Electronic digital computers (148) Web databases (54) Fault-tolerant computing (365) Wireless communication systems (97)
  22. 22. cutting through facets to show the big picture Search : storage
  23. 23. summarization: more than search and browse
  24. 24. guided summarization – a summary <ul><li>Guided summarization enables a dialog between the user and the data, enabling exploration and discovery. </li></ul>
  25. 25. thank you <ul><li>Questions? </li></ul>
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