How to Get Started with Twitter
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How to Get Started with Twitter

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You decided to join Twitter. Where do you start? This presentation gives you a quick-start guide to Twitter, from creating your account to finding interesting people to follow. You will receive tips ...

You decided to join Twitter. Where do you start? This presentation gives you a quick-start guide to Twitter, from creating your account to finding interesting people to follow. You will receive tips on how to monitor the conversation and interact with other Twitter users.

Presented to The Workforce Show, WCEM 1240 AM in Maryland, Virginia and Washington D.C. in August 2013 (hosted by Cindy Gurne).

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How to Get Started with Twitter Presentation Transcript

  • 1. GETTING STARTED WITH TWITTER DENNIS SHIAO (@DSHIAO) 08.14.2013
  • 2. 1) DEFINE GOALS Answer the “why question” first. Goals may include:  Have fun  Follow favorite celebrities  Find recipes  Keep up with breaking news  Build your personal brand  Market your small business  Market your corporate business  Find deals while traveling  Follow hobbies (sports, collecting, etc.) Subsequent steps in this process will depend upon your defined goals.
  • 3. 2) CREATE YOUR ACCOUNT Your User Name should be:  Unique  Memorable  Short (in character length)  Ties in with your goals For a unique user name:  Avoid strings of numbers  Avoid birthdays and years  Ties to something personal  Ties to something aspirational Twitter’s sign-up page: https://twitter.com/signup
  • 4. 3) FIND PEOPLE TO FOLLOW For personal use of Twitter (fun):  Celebrities  Sports players  Sports teams  Celebrity chefs  Mommy bloggers For business use:  Customers  “Thought Leaders” (people who influence your customers)  Competitors  Prospects
  • 5. 3) FIND PEOPLE TO FOLLOW The “Discover” tab: https://twitter.com/i/discover
  • 6. 4) OBSERVE The “Activity” area: https://twitter.com/activity
  • 7. 5) “TWEET” (PUBLISH) Strive to be:  Useful  Helpful  Insightful How to tweet:  Share articles, videos, etc. (look for the “Tweet” button)  Re-share other users’ tweets (“Retweet” or “RT”)  Comment on other users’ tweets  Share a favorite quote  Share an insight or idea  Thank someone
  • 8. 6) ADVANCED: MONITOR INTERACTIONS Actions to take:  Reply  Retweet  Favorite  Follow back
  • 9. 7) ADVANCED: DOWNLOAD A MOBILE APP When a Twitter mobile app can come in handy:  Travelling  Attending business events  Attending sporting events  Waiting in line Use cases:  Sharing photos from your travels  “Meet” new people at events  “Checking in” with your location
  • 10. PROGRAM INFORMATION Presented to The Workforce Show, August 14, 2013. To listen to the radio program: http://www.soundcloud/TheWorkforceShow Tune in to The Workforce Show, WCEM 1240 AM and www.mtslive.com, Tuesday and Wednesday noon to 1 PM ET
  • 11. CONTACT DENNIS  Email: dshiao@yahoo.com  Twitter: @dshiao (personal) or @DNNCorp (employer)  Blog: http://allvirtual.me